· Public charity
Simple Generosity Foundation
To make charitable giving easier and more meaningful for purpose-minded companies and make fundraising more equitable for small but important nonprofits that might otherwise be overlooked for large brand partnerships.
What you funded, over time
Every grant placed by its stated purpose and the recipient’s mission, by year — across FY2017–2025.
Where the money goes
Your grants by size, and where they go.
The 339 grants below total $4,375,232 — the rows itemised in this filing. The $8,075,246 headline is the total grant expense reported on the return, so the remaining $3,700,014 is giving the schedule does not break out: grants under the $5,000 itemisation floor, grants to individuals, and grants reported on other schedules. Every figure below describes the itemised rows only.
By grant size · FY2025
- Under $10k273 grants · $1.7M
- $10k–50k49 grants · $967k
- $50k–250k16 grants · $1.5M
- $250k+1 grant · $272k
| Recipient | Amount |
|---|---|
| Meals on Wheels America | $271,548 |
| United Service Organizations Inc | $172,279 |
| Team Rubicon | $152,328 |
| Comfort Cases | $146,421 |
| National Womens History Museum | $115,607 |
| YouthBuild Global | $110,160 |
| Farm Aid Inc | $91,364 |
| Our Climate Education Fund | $80,020 |
| National Urban Fellows Inc | $78,901 |
| New Eyes for the Needy Inc | $78,323 |
| Family Promise | $66,500 |
| Jane Addams Peace Association Inc | $65,686 |
| Girls Who Code Inc | $63,197 |
| Feeding America | $61,972 |
| USA Cares Inc | $58,488 |
Do your dollars go where the need is?
Each grant placed by the hardship in its grantee’s ZIP, then read against the area’s typical level.
Your human-services grants (FY17–25, $2.2M) land where the poverty rate runs at 13%, against an area that typically sits at 10%. 70% of those dollars go to grantees based in above-average-need neighborhoods. Most of your grants land in higher-need ZIPs.
Matched: human-services grants are those whose grantee’s IRS cause code is Human Services. Placed by people below the poverty linein the grantee’s ZIP, averaged from the tracts in that ZIP; grantee ZIP can differ from where services are delivered.
Which US states your grants reach
US grants placed by each grantee’s ZIP, which can differ from where services are actually delivered. Need from public data — U.S. Census/ACS, CDC PLACES, Eviction Lab, USDA — shown as context about the area, never attributed to your giving.
Who you back again
Which organizations you funded more than once, and which you funded a single time. Each grantee is matched to its own filings.
389 repeat relationships — 276 still active in FY2025, 113 since wound down; 60 grantees were first funded in FY2025 (too recent to call).
How the two cohorts compare
Organizations
Total granted
Median revenue growth · since first grant
Still filing today
New vs renewed · share of each year
In FY2025, 90% of grant dollars renewed an existing relationship; $421k went to new ones.
Where new relationships form · theme of each grantee’s first grant
First-time = a grantee’s first year in your filing window; renewed = funded in an earlier year too. As a portfolio matures the renewed share naturally climbs — once funded, an org stays “renewable” — so the signal is the years that buck it (a new-grantee intake wave). The earliest year is left-censored: relationships that predate the data read as “new.” Theme is the grantee’s IRS cause.
Backed again, and grew
ST JUDE CHILDREN'S RESEARCH HOSPITAL INC3× · 2021–2025 · $728k · revenue +74%- ANAmerican National Red Cross & Its Constituent Chapters and Branches6× · 2018–2025 · $663k · revenue +9%
- MOMEALS ON WHEELS AMERICA3× · 2021–2025 · $548k · revenue +7%
Funded once
SMITHSONIAN INSTITUTIONone grant, 2021 · $403k · revenue +8%- NANATIONAL ARBOR DAY FOUNDATIONone grant, 2022 · $283k · revenue +18%
- HSHISPANIC SCHOLARSHIP FUNDone grant, 2022 · $282k · revenue -9%
Repeat = funded in two or more distinct years; growth and survival are read from each grantee’s own subsequent IRS filings.
The map has a center of gravity: the average direction from the rest of the sector toward the organizations the foundation funds — the shape of its giving. Scoring every nonprofit along that direction surfaces the ones that look most like the portfolio. These are the closest matchesthat aren’t grantees — a resemblance in what they say they do, not a recommendation.
United Food Bank unites communities to alleviate hunger.
Animal outlook is a national animal protection organization working to end the abuse of farmed animals using a variety of strategies, including investigations, legal advocacy, corporate and food system reform, and vegan outreach.
The food bank for central & northeast missouri is a regional disaster and hunger relief network that acquires and distributes millions of meals each year to help neighbors get the food they need to thrive. (continued on schedule o)the…
Marin humane transforms lives through exceptional animal care, humane education, and advocacy. every day, marin humane inspires compassion and positive relationships between people and animals.
To improve and save lives through compassionate care, community engagement and advocacy for animals.
Animal care sanctuary's lifesaving mission as a no kill organization envisions a community that promotes turning compassion into action for companion animals by: 1.) adopting healthy pet companions into loving homes. 2.) promoting the…
Reduce the euthanasia rate of healthy and adoptable animals and improve the lives of companion animals by finding permanent homes for animals in need, providing support to communities who do not have access to humane organizations,…
Nourishing hope provides food, mental health support, and social services to help all our neighbors thrive.
Founded in 2023, humane animal partners is a nonprofit no-kill animal care and adoption center. we are committed to providing for the needs of homeless and owned dogs and cats in our community. we make "friends for life" by connecting…
Seattle humane promotes the human-animal bond by saving and serving pets in need, regardless of age, ability, circumstance or geography.
We Dont Waste increases food access and protects the planet by rescuing and repurposing food, while educating and advocating to increase food security and decrease food waste.
Food & water watch conducts extensive research and public education to ensure the food and water we consume is safe, accessible and sustainably produced. so we can all enjoy and trust in what we eat and drink, we help people take charge of…
For reference, the grantee most central to the portfolio’s shape is Promise House Inc and the most unlike its peers is Halfway Home Rescue Inc. Resemblance is measured on each organization’s own IRS 990 mission text; it reflects how work is described, not its quality or impact.
For each theme you fund, this compares how the sector’s money is shifting with how your own giving is shifting.
Sector change and giving change are each shown relative to their own range, growing (right) or shrinking (left); both normalized, so inflation isn’t mistaken for growth.
Your grantees are a median of 35 years old; the field is 16. You back the established end — and your money leans older still.
The field is 22% startups (under 5 years old) — 0% of your grantees by number, and just 0% of your money.
The orgs you fund almost never close — 0.5% lost their exemption, against 13% of the field you don’t fund.
Age = years since IRS exemption (a founding proxy). “Closed” = auto-revocation for 3 years of non-filing — a floor on closure, not proof, and bigger established orgs lapse least. Association, not causation.
969 grantees tracked through their own filings, 2017–2025.
Each one resolved to its own IRS returns and tracked year by year — your grant beside their revenue from every source. Association, dated; never a causal claim.
Counted here: distinct organizations you funded across 2017–2025, not grant rows in a single year — so this will not match the grant count on the cover. 969 of the 978 grantees resolved in that span have returns of their own we could reconcile; the rest are funded organizations whose filings we could not track year by year.
Where your money sits — by cause, then by grantee
Showing your 200 largest grantees by grant value.
Each org by its size and your share of it — top-left is where you’re load-bearing
Go grantee by grantee — a decade per org, and how each moved after you funded them
A decade per grantee — revenue shaded, your grants as bars, all rows on one timeline.
- Who funds ST JUDE CHILDREN'S RESEARCH HOSPITAL INC ↗
- Who funds American National Red Cross & Its Constituent Chapters and Branches ↗
- Who funds MEALS ON WHEELS AMERICA ↗
- Who funds SMITHSONIAN INSTITUTION ↗
- Who funds TEAM RUBICON INC ↗
- Who funds MARINE TOYS FOR TOTS FOUNDATION ↗
- Who funds UNITED SERVICE ORGANIZATIONS INC ↗
- Who funds NATIONAL URBAN LEAGUE INC ↗
- Who funds FARM AID INC ↗
- Who funds ASIAN AND PACIFIC ISLANDER AMERICAN SCHOLARSHIP FUND ↗
- Who funds COMFORT CASES INC ↗
- Who funds UNITED NATIONS FOUNDATION INC ↗
- Who funds NATIONAL ARBOR DAY FOUNDATION ↗
- Who funds HISPANIC SCHOLARSHIP FUND ↗
- Who funds Thurgood Marshall College Fund ↗
- Who funds New Eyes for the Needy Inc ↗
- Who funds NATIONAL WOMEN'S HISTORY MUSEUM ↗
- Who funds YOUTHBUILD GLOBAL INC ↗
- Who funds HEART OF AMERICA FOUNDATION ↗
- Who funds REACH OUT AND READ INC ↗
- Who funds TIPPING POINT COMMUNITY ↗
- Who funds AMERICAN INDIAN COLLEGE FUND ↗
- Who funds FARMHOUSE FRESH ANIMAL SANCTUARY ↗
- Who funds OUR CLIMATE EDUCATION FUND ↗
- Who funds SHANIA TWAIN FOUNDATION INC ↗
- Who funds NATIONAL URBAN FELLOWS INC ↗
- Who funds Feeding America ↗
- Who funds CENTER FOR DISASTER PHILANTHROPY INC ↗
- Who funds BLOOD CANCER UNITED INC ↗
- Who funds FAMILY PROMISE INC ↗
- Who funds JANE ADDAMS PEACE ASSOCIATION INC ↗
- Who funds GIRLS WHO CODE INC ↗
- Who funds USA CARES INC ↗
- Who funds ALZHEIMER'S DISEASE & RELATED DISORDERS ASSOCIATION INC ↗
- Who funds DIRECT RELIEF ↗
- Who funds MUSIC WILL INC ↗
- Who funds THE NATURE CONSERVANCY ↗
- Who funds DONORSCHOOSEORG ↗
- Who funds LANCASTER ARCHERY FOUNDATION ↗
- Who funds MELTING POT FOUNDATION USA INC ↗
The grantmakers whose grantees overlap with yours far more than size alone predicts. Each orbits closer the stronger the alignment; the arcs between them show where they also fund each other. Here it reads as a tightly interlocked camp — most of these funders back each other's grantees too.
Open a dossier: The Duffield Family Foundation Dba Maddie's Fund · Petco Love · Pedigree Foundation · Feeding America · Greater Good Charities · Best Friends Animal Society · The American Society for the Prevention of Cruelty to Animals · Petsmart Charities Inc · Banfield Foundation · BISSELL Pet Foundation · In-N-Out Burgers Foundation · Humane World for Animals Inc
Affinity is a Gamma-Poisson posterior co-funding rate, re-centered on the typical rate, so thin evidence shrinks toward no signal. A research starting point: overlap is association, not proof of shared intent.
Government reliance of your grantees
Every dot is one organization Simple Generosity Foundation funds. Left–right is the share of its income from government; up–down is the share from you. Bigger dots raise more. Filter to federal or a single department — and drag the year to watch it move.
- Farm Aid Inc — 100% of income from government
- Youthbuild Global Inc — 69% of income from government
- Maryland Casa Association Inc — 60% of income from government
- Save the Children Federation Inc — 30% of income from government
- Greater Boston Food Bank Inc — 22% of income from government
- The Maryland Food Bank Inc — 11% of income from government
- Reach Out and Read Inc — 9% of income from government
- Kipp Jacksonville Inc — 7% of income from government
- Franklin Food Pantry Inc — 3% of income from government
- Family Promise Inc — 2% of income from government
- Comfort Cases Inc — 0% of income from government
- Wounded Warrior Project Inc — 0% of income from government
Government income is each org’s traced federal awards (USASpending — grants and contracts) plus state payments (open checkbooks) as a share of its total revenue (IRS Form 990); the self-reported government-grant line (990 line 1e) is carried for cross-check: a grantee that reports government grants we could not trace to a source is left off the chart rather than shown as receiving none. An association, not a claim that your grant caused the public funding. Coverage is precision-first — a floor, not a census; state records exist for 9 states, so a grantee outside them shows no state figure (dimmed) rather than a false zero. Federal award amounts are obligations, which can span years, so a single-year share is indicative. 990 filings lag 12–24 months.
Warm introductions · Powered by PlinthPlus
How do I get to Simple Generosity Foundation?
Find your warmest path to Simple Generosity Foundation through trustees and officers whose names appear on both boards. Search for your organization and Plinth traces the shortest route it can evidence.
Each link is a name appearing on two organizations’ public IRS 990 filings, matched on that name and, where the filings support it, on location. A same-state match has geographic support, which is a second matching feature rather than confirmation that the two are one person; a cross-state one is the likeliest to be two people who share a name. Every hop shows its tier, low-confidence and distant paths are held back rather than guessed, and it is worth confirming the person before you use the introduction.