Virginia · Nonprofit
GOOD360
GOOD360 (Virginia) receives grants from 108 organizations whose IRS filings report $11,222,754 to it, the largest being AMERICAN ONLINE GIVING FOUNDATION INC ($2,174,019). 42 of them have funded it in more than one year.
- Revenue FY2024
- $3.3B
- Funders on record
- 108
- Grants received
- $11M
- Net assets
- $98M
What Good360 does
Mission
Good360's mission is to close the need gap to open opportunity for all. We live in a world of plenty, yet millions of people find themselves in critical need every day, creating a vast need gap. At Good360, we are on a mission to close that gap. We know there's more than enough to go around. That's why we work to get donated goods to where they can do the most good, to close the need gap. When we close the gap, we open opportunity: for donors and nonprofits to better serve their communities, for communities to become more resilient, and for us all to create less waste. But most of all, we help people to reach their boundless potential.
As stated on its FY2024 Form 990.
Program
As the global leader in product philanthropy and purposeful giving, Good360 partners with hundreds of companies to source highly needed goods and distribute them through our diverse network of more than 100,000 vetted nonprofits that support people in need across the u.s. And internationally. In 2024, Good360 donated more than $3.2 billion in goods, providing our corporate partners with a responsible solution for unsold goods and customer returns. Good360 keeps millions of pounds of goods out of landfills each year, helping companies achieve sustainability and zero-waste goals while fulfilling the growing needs of our communities by directing goods to where they can do the most good.
$3,322,111,547 spentof which $3,295,725,303 as grants$25,006,586 earned by the program100% of program spending
The program described on its FY2024 Form 990. Program spending in total: $3,322,111,547.
The organization over time
Each line starts at 100 in 2017, so what you read is the shape rather than the size: 150 means half as much again as 2017, 50 means half. The number beside each label in the key is where it ended. The shaded band is where the middle 50% of its peers' revenue would sit, given their growth.
Balance sheet
Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2022 to 2023, from $77M to $173M (+125%).
How it's funded, over time
Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.
99% of GOOD360’s revenue is contributions — more donation-reliant than the typical peer (97% for the typical peer).
Surplus & reserves
Operating surplus or deficit each year, and months of liquidity in hand. 3 of the last 8 reported years ran a deficit.
reserve
Leadership and staff
The officers, directors, trustees and key employees listed on each return. Joined and no longer listed compare each filing with the year before, matching people by surname and first initial; a year after a gap, or a roster under three people, has no comparison.
Board chair
John Grugan
Chairman
As listed on its FY2024 Form 990.
Who funds it, year by year
2017 → 2023: the base broadened from 3 funders to 33 funders, grant income rose $120k → $1.5M.
26 of 108 of your funders are donor-advised or pass-through sponsors (tagged DAF) — 48% of grant dollars received. That money is really individual donors directing a sponsor; the institutions to cultivate are the non-DAF funders.
From the IRS filings of GOOD360’s funders (the co-funder graph). Top 30 of 108 funders by total. Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
How concentrated its funding is
GOOD360 has a broad base — no single funder exceeds 19% of grant income, and it takes 4 funders to reach half.
the vertical line marks half of all grant income — 4 funders to its left
89% of the income these shares are computed over arrives through pass-through sponsors or from payers whose filings do not say what kind of payment it is. Concentration is still measured over all of it, because the money is real; what it does not support is a claim about how many institutions have chosen to fund GOOD360.
Largest funder’s share by year: 2017 71% · 2018 78% · 2019 60% · 2020 27% · 2021 29% · 2022 29% · 2023 38% — diversifying over time.
“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
How long its funders stay
26% of GOOD360's funders are still giving 3 years after their first grant; 39% give in more than one year at all.
Share of funders still giving k years after their first recorded grant, pooled across every acquisition cohort. A funder counts as retained in a year only if it made a grant that year. Measured to FY2023, the last fiscal year that has finished arriving — a funder cannot be counted as lapsed in a year most filers have not reached.
Where its funders are
GOOD360 draws 100% of its grant income from funders outside Virginia, across 25 states in all.
In-state vs out-of-state, by year
Funder states come from each funder’s own filing. $5.4M arriving through sponsors registered in 18 states is excluded from the map and the split above: a sponsor holds money on a donor’s behalf, so its registered address would place those dollars somewhere no donor need ever have been. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
Against its field
GOOD360 has grown faster than three-quarters of the 98 international nonprofits its size.
this organization peer median middle 50% of peers· 98 international nonprofits over $100M, FY2024
Organizations like GOOD360
Organizations whose mission and program text most resemble this one, by semantic similarity over every organization in the US filings — the closest peers, and often the clearest route to shared or prospective funders.
In Virginia
Nationally
Read directly from this organization’s own Form 990, as neutral context.
Where the money goes
100% of spending goes to programs.
Governance
Public support
25%
Share of support from the public (Schedule A) — the basis for its public-charity status.
Footprint & structure
Files a return copy in 49 states
Part of a family of 1 related entity
- Good 360 Canada · exempt
Screen this organization
A dated, signed PDF of the compliance screen for GOOD360: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.
Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. Screen this nonprofit · How the screen works · on the API as GET /api/screening/{ein}?format=pdf
Questions and answers
- Who funds GOOD360?
- GOOD360 (Virginia) receives grants from 108 organizations whose IRS filings report $11,222,754 to it, the largest being AMERICAN ONLINE GIVING FOUNDATION INC ($2,174,019). 42 of them have funded it in more than one year.
- How many funders does GOOD360 have?
- IRS filings report 108 organizations giving $11,222,754 in grants to GOOD360, 42 of which have funded it in more than one year.
- Who is the largest funder of GOOD360?
- AMERICAN ONLINE GIVING FOUNDATION INC is the largest funder on record, with $2,174,019 in grants. The full list of funders is on this page.
- How can an organization like GOOD360 find more funders?
- Start with the funders already giving here, then look at the foundations that back similar organizations in Virginia. The funding by cause and by state pages list the largest funders for a given area and how to approach them.
These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2024 (financials across 2017–2024), and the filings of 108 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 22, 2026. What this page cannot tell you · view filing