Arizona · Nonprofit
THE BE KIND PEOPLE PROJECT FOUNDATION
THE BE KIND PEOPLE PROJECT FOUNDATION (Arizona) receives grants from 31 organizations whose IRS filings report $4,425,447 to it, the largest being ARIZONA COMMUNITY FOUNDATION ($1,251,799). 17 of them have funded it in more than one year, and 60% of the money arrives through donor-advised or pass-through sponsors rather than from an institution directly.
- Revenue FY2025
- $2.4M
- Funders on record
- 31
- Grants received
- $4.4M
- Net assets
- $-711825
What The Be Kind People Project Foundation does
Mission
The mission of the be kind people project is to deliver relevant learning and youth development opportunities that inspire positive change, inspire humanity, support academic improvement, and motivate healthy living for students wherever and however they (con't on sch o) learn. The organization operates with a vision of building a generation of respectful, responsible, physically and mentally healthy, and caring citizens and leaders.
As stated on its FY2025 Form 990.
Programs
Be kind: at the core of the program is the be kind pledge to help kids understand what it means to be kind by pledging to be encouraging, be supportive, be positive, be helpful, be honest, be considerate, be thankful, be responsible, be respectful, and be a friend. They learn and practice the emotional and interpersonal skills needed to make these values an integral and ongoing part of their lives. It is a positive, action-based, innovative solution for ameliorating unwanted school and personal behavior, often manifested as bullying, and learn what it means for them to "be kind people." bringing the pledge to life is the be kind crew, a group of gifted young hip hop performers who imaginatively convey the kindness message and connect with students in contemporary ways that kids find engaging, relevant (con't on sch o) and fun. They serve as positive and amazingly "cool" behavior role models for students. The be kind academy online program provides monthly language arts, math, and exercise activities that combine character development skills, healthy habits motivation, digital responsibility lessons, and interactive dance/ movement kinesthetic learning videos with common core…
$2,225,245 spent$167,593 earned by the program99% of program spendingThe be kind out of school offering encompasses after school and summer programming. In the classes offered that are generally 90-120 minute sessions, a small group of students (15-20) work with the be kind crew on youth enrichment, health and wellness skills, academic improvement, and putting the relationship skills represented by the be kind pledge into action. During this time, there is also the opportunity for the be kind crew to serve as mentors in the smaller group sessions and to give individualized attention. The out of school (oos) classes are usually held in schools and are especially beneficial for students who have late pick-up and/or who would be home alone after school if not for the programs being offered to them. The instruction is experience-based, using national academic and cdc standards, and using (con't on sch o) the be kind pledge as the foundation for the instruction. Of importance was the opening of a central location in downtown phoenix - the be kind community education center that offered programs and other offerings for youth, as well as providing ancillary education and event for parents, educators, and the community at large. This has been an effort to…
$15,111 spent$100,681 earned by the program1% of program spending
The 2 programs described on its FY2024 Form 990, listed largest first by expense. Program spending in total: $2,240,356.
The organization over time
Each line starts at 100 in 2017, so what you read is the shape rather than the size: 150 means half as much again as 2017, 50 means half. The number beside each label in the key is where it ended. The shaded band is where the middle 50% of its peers' revenue would sit, given their growth.
Balance sheet
Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2021 to 2022, from $354k to $1.8M (+417%).
How it's funded, over time
Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.
Government-grant reliance: 2020 1% · 2021 23% · 2022 12% · 2023 12% · 2024 13% · 2025 13%. Grants only. Government contracts and fees sit inside program revenue.
92% of THE BE KIND PEOPLE PROJECT FOUNDATION’s revenue is contributions — more donation-reliant than the typical peer (48% for the typical peer).
Surplus & reserves
Operating surplus or deficit each year, and months of liquidity in hand. 6 of the last 9 reported years ran a deficit.
reserve
Leadership and staff
The officers, directors, trustees and key employees listed on each return. Joined and no longer listed compare each filing with the year before, matching people by surname and first initial; a year after a gap, or a roster under three people, has no comparison.
Chief executive
Marcia Meyer
CEO/ board chair
As listed on its FY2025 Form 990.
Who funds it, year by year
2017 → 2023: the base broadened from 3 funders to 16 funders, grant income rose $207k → $1.1M.
10 of 31 of your funders are donor-advised or pass-through sponsors (tagged DAF) — 60% of grant dollars received. That money is really individual donors directing a sponsor; the institutions to cultivate are the non-DAF funders.
From the IRS filings of THE BE KIND PEOPLE PROJECT FOUNDATION’s funders (the co-funder graph). Top 30 of 31 funders by total. Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
How concentrated its funding is
THE BE KIND PEOPLE PROJECT FOUNDATION leans on a few funders — its largest provides 28% of grant income and the top three 65%; half comes from just 2 funders.
the vertical line marks half of all grant income — 2 funders to its left
91% of the income these shares are computed over arrives through pass-through sponsors or from payers whose filings do not say what kind of payment it is. Concentration is still measured over all of it, because the money is real; what it does not support is a claim about how many institutions have chosen to fund THE BE KIND PEOPLE PROJECT FOUNDATION.
Largest funder’s share by year: 2017 77% · 2018 78% · 2019 64% · 2020 35% · 2021 28% · 2022 29% · 2023 28% — diversifying over time.
“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
How long its funders stay
53% of THE BE KIND PEOPLE PROJECT FOUNDATION's funders are still giving 3 years after their first grant; 55% give in more than one year at all.
Share of funders still giving k years after their first recorded grant, pooled across every acquisition cohort. A funder counts as retained in a year only if it made a grant that year. Measured to FY2023, the last fiscal year that has finished arriving — a funder cannot be counted as lapsed in a year most filers have not reached.
Where its funders are
60% of THE BE KIND PEOPLE PROJECT FOUNDATION's grant income arrives through donor-advised or pass-through sponsors, whose addresses record where the money is held rather than where the donor is. Of the $1.8M that is directly attributable, 80% of it comes from Arizona funders.
In-state vs out-of-state, by year
Funder states come from each funder’s own filing. $2.6M arriving through sponsors registered in 9 states is excluded from the map and the split above: a sponsor holds money on a donor’s behalf, so its registered address would place those dollars somewhere no donor need ever have been. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
Against its field
THE BE KIND PEOPLE PROJECT FOUNDATION has grown faster than half of the 9,398 education nonprofits its size.
this organization peer median middle 50% of peers· 9,398 education nonprofits $1M–$10M, FY2025
Organizations like THE BE KIND PEOPLE PROJECT FOUNDATION
Organizations whose mission and program text most resemble this one, by semantic similarity over every organization in the US filings — the closest peers, and often the clearest route to shared or prospective funders.
In Arizona
Nationally
Read directly from this organization’s own Form 990, as neutral context.
Where the money goes
77% of spending goes to programs.
Governance
Public support
84%
Share of support from the public (Schedule A) — the basis for its public-charity status.
Screen this organization
A dated, signed PDF of the compliance screen for THE BE KIND PEOPLE PROJECT FOUNDATION: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.
Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. Screen this nonprofit · How the screen works · on the API as GET /api/screening/{ein}?format=pdf
Questions and answers
- Who funds THE BE KIND PEOPLE PROJECT FOUNDATION?
- THE BE KIND PEOPLE PROJECT FOUNDATION (Arizona) receives grants from 31 organizations whose IRS filings report $4,425,447 to it, the largest being ARIZONA COMMUNITY FOUNDATION ($1,251,799). 17 of them have funded it in more than one year, and 60% of the money arrives through donor-advised or pass-through sponsors rather than from an institution directly.
- How many funders does THE BE KIND PEOPLE PROJECT FOUNDATION have?
- IRS filings report 31 organizations giving $4,425,447 in grants to THE BE KIND PEOPLE PROJECT FOUNDATION, 17 of which have funded it in more than one year.
- Who is the largest funder of THE BE KIND PEOPLE PROJECT FOUNDATION?
- ARIZONA COMMUNITY FOUNDATION is the largest funder on record, with $1,251,799 in grants. The full list of funders is on this page.
- How can an organization like THE BE KIND PEOPLE PROJECT FOUNDATION find more funders?
- Start with the funders already giving here, then look at the foundations that back similar organizations in Arizona. The funding by cause and by state pages list the largest funders for a given area and how to approach them.
Play a game about who funds Be Kind People Project →
These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2025 (financials across 2017–2025), and the filings of 31 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 14, 2026. What this page cannot tell you · view filing