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California · Nonprofit

RURAL CALIFORNIA BROADCASTING CORPORATION

RURAL CALIFORNIA BROADCASTING CORPORATION (California) receives grants from 23 organizations whose IRS filings report $6,212,406 to it, the largest being CORPORATION FOR PUBLIC BROADCASTING ($5,574,482). 11 of them have funded it in more than one year.

Revenue FY2025
$7.9M
Funders on record
23
Grants received
$6.2M
Net assets
$87M
11/23 repeat funderspeak grant-dependency 18%
01What it does

What Rural California Broadcasting Corporation does

Mission

Provide educational television and radio broadcasting in northern california.

As stated on its FY2025 Form 990.

Programs

  1. The pbs station servicing the northern san francisco bay area over the air and the entire bay region on cable and satellite, northern california public media offers non-commercial programming drawn from pbs and other sources. Northern california public media focuses on environmental, health, and community engagement issues, seeking to engage its viewers with educational, cultural, and informational telecommunications.

    $5,354,220 spent$405,463 earned by the program
    83% of program spending
  2. The npr affiliate for sonoma county, krcb fm provides music from classical to jazz to alternative genres, literary, and educational programming as well as national and locally produced news. Evening and overnight programming are all provided by volunteers who create and air their own locally produced show.

    $1,105,524 spent$129,787 earned by the program
    17% of program spending

The 2 programs described on its FY2024 Form 990, listed largest first by expense. Program spending in total: $6,459,744.

02The organization over time

The organization over time

Each line starts at 100 in 2017, so what you read is the shape rather than the size: 150 means half as much again as 2017, 50 means half. The number beside each label in the key is where it ended. The shaded band is where the middle 50% of its peers' revenue would sit, given their growth.

100 = 20172017 Revenue 100 ($74M) Expenses 100 ($3.6M) Net assets 100 ($72M)2018 Revenue 4 ($3.2M) Expenses 105 ($3.8M) Net assets 100 ($72M)2019 Revenue 9 ($6.3M) Expenses 126 ($4.5M) Net assets 103 ($75M)2020 Revenue 9 ($6.9M) Expenses 143 ($5.1M) Net assets 109 ($79M)2021 Revenue 10 ($7.2M) Expenses 170 ($6.1M) Net assets 121 ($87M)2022 Revenue 7 ($5.4M) Expenses 183 ($6.5M) Net assets 104 ($75M)2023 Revenue 8 ($6.2M) Expenses 204 ($7.3M) Net assets 107 ($77M)2024 Revenue 10 ($7.3M) Expenses 224 ($8.0M) Net assets 118 ($85M)2025 Revenue 11 ($7.9M) Expenses 255 ($9.1M) Net assets 121 ($87M)
'17'18'19'20'21'22'23'24'25
Revenue (11)Expenses (255)Net assets (121)Peer revenue range

Balance sheet

Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2021 to 2022, from $88M to $75M (−14%).

$73M
$73M
$77M
$80M
$88M
$75M
$82M
$90M
$92M
'17'18'19'20'21'22'23'24'25
Total assetsTotal liabilities

How it's funded, over time

Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.

2017
2018
2019
2020
2021
2022
2023
2024
2025
ContributionsProgram revenueInvestmentOther

Government-grant reliance: 2017 0% · 2018 2% · 2019 26% · 2020 31% · 2021 0% · 2022 14% · 2023 16% · 2024 29% · 2025 13%. Grants only. Government contracts and fees sit inside program revenue.

52% of RURAL CALIFORNIA BROADCASTING CORPORATION’s revenue is contributions — more earned-revenue than three-quarters of its peers (97% for the typical peer).

This organization
Typical peer · 1,679 orgs

Surplus & reserves

Operating surplus or deficit each year, and months of liquidity in hand. 5 of the last 9 reported years ran a deficit.

$71M
’17
−$562k
’18
$1.8M
’19
$1.8M
’20
$1.1M
’21
−$1.2M
’22
−$1.1M
’23
−$744k
’24
−$1.2M
’25
1.9
months of
reserve

Leadership and staff

The officers, directors, trustees and key employees listed on each return. Joined and no longer listed compare each filing with the year before, matching people by surname and first initial; a year after a gap, or a roster under three people, has no comparison.

Chief executive

Darren Lashelle

President & CEO

Board chair

Margaret Mccarthy

Chair

As listed on its FY2025 Form 990.

'17'18'19'20'21'22'23'24'25
Listed131314171914131413
Joined·+1+1+4+8+1+0+4+2
No longer listed·10166133
03Who funds it

Who funds it, year by year

2017 → 2023: the base broadened from 5 funders to 7 funders, grant income fell $618k → $600k.

9 of 23 of your funders are donor-advised or pass-through sponsors (tagged DAF) — 6% of grant dollars received. That money is really individual donors directing a sponsor; the institutions to cultivate are the non-DAF funders.

From the IRS filings of RURAL CALIFORNIA BROADCASTING CORPORATION’s funders (the co-funder graph). Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

How concentrated its funding is

RURAL CALIFORNIA BROADCASTING CORPORATION leans on a few funders — its largest provides 90% of grant income and the top three 93%; half comes from just 1 funder.

the vertical line marks half of all grant income — 1 funder to its left

99% of the income these shares are computed over arrives through pass-through sponsors or from payers whose filings do not say what kind of payment it is. Concentration is still measured over all of it, because the money is real; what it does not support is a claim about how many institutions have chosen to fund RURAL CALIFORNIA BROADCASTING CORPORATION.

90%
largest funder
93%
top three
~1
effective funders

Largest funder’s share by year: 2017 98% · 2018 90% · 2019 93% · 2020 93% · 2021 95% · 2022 92% · 2023 85% — diversifying over time.

“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

How long its funders stay

40% of RURAL CALIFORNIA BROADCASTING CORPORATION's funders are still giving 3 years after their first grant; 48% give in more than one year at all.

first grant+1y+2y+3y+4y+5y+6y

Share of funders still giving k years after their first recorded grant, pooled across every acquisition cohort. A funder counts as retained in a year only if it made a grant that year. Measured to FY2023, the last fiscal year that has finished arriving — a funder cannot be counted as lapsed in a year most filers have not reached.

Where its funders are

RURAL CALIFORNIA BROADCASTING CORPORATION draws 98% of its grant income from funders outside California, across 6 states in all.

IL
NY
MA
CA
VA
DC

In-state vs out-of-state, by year

’17
’18
’19
’20
’21
’22
’23
California out of state home

Funder states come from each funder’s own filing. $400k arriving through sponsors registered in 5 states is excluded from the map and the split above: a sponsor holds money on a donor’s behalf, so its registered address would place those dollars somewhere no donor need ever have been. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

04Its place in the field

Against its field

RURAL CALIFORNIA BROADCASTING CORPORATION's revenue fell 89% between 2017 and 2025.

Operating margin−16% · bottom quartile
Months of reserve1.9mo · bottom quartile
Revenue growth (annualized)−24% · bottom quartile

this organization peer median middle 50% of peers· 718 international nonprofits $1M–$10M, FY2025

Organizations like RURAL CALIFORNIA BROADCASTING CORPORATION

Organizations whose mission and program text most resemble this one, by semantic similarity over every organization in the US filings — the closest peers, and often the clearest route to shared or prospective funders.

In California

Nationally

05Profile & governance

Read directly from this organization’s own Form 990, as neutral context.

Where the money goes

71% of spending goes to programs.

Program 71%Management 20%Fundraising 9%

Governance

12
board members
92%
independent
✓Conflict-of-interest policy✓Whistleblower policy✓Document retention✓Board reviewed the 990✓Audited financials

Public support

66%

Share of support from the public (Schedule A) — the basis for its public-charity status.

Footprint & structure

Files a return copy in 1 state

CA

Screen this organization

A dated, signed PDF of the compliance screen for RURAL CALIFORNIA BROADCASTING CORPORATION: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.

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Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. Screen this nonprofit · How the screen works · on the API as GET /api/screening/{ein}?format=pdf

Questions and answers

Who funds RURAL CALIFORNIA BROADCASTING CORPORATION?
RURAL CALIFORNIA BROADCASTING CORPORATION (California) receives grants from 23 organizations whose IRS filings report $6,212,406 to it, the largest being CORPORATION FOR PUBLIC BROADCASTING ($5,574,482). 11 of them have funded it in more than one year.
How many funders does RURAL CALIFORNIA BROADCASTING CORPORATION have?
IRS filings report 23 organizations giving $6,212,406 in grants to RURAL CALIFORNIA BROADCASTING CORPORATION, 11 of which have funded it in more than one year.
Who is the largest funder of RURAL CALIFORNIA BROADCASTING CORPORATION?
CORPORATION FOR PUBLIC BROADCASTING is the largest funder on record, with $5,574,482 in grants. The full list of funders is on this page.
How can an organization like RURAL CALIFORNIA BROADCASTING CORPORATION find more funders?
Start with the funders already giving here, then look at the foundations that back similar organizations in California. The funding by cause and by state pages list the largest funders for a given area and how to approach them.

Play a game about who funds Rural California Broadcasting →

These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2025 (financials across 2017–2025), and the filings of 23 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 14, 2026. What this page cannot tell you · view filing