GREATER BALTIMORE CULTURAL ALLIANCE INC

Programs

1. An international showcase for baltimore artists-baker artist portfolios:for 14 years, gbca has managed a free online portfolio used by 600 to 1,000 to help area artists create and maintain a current collection of their work. In many cases, artists use the portfolios for their primary website. To date, the associated baker artist awards have recognized over 100 artists and awarded over $1.3 million to individuals living and working in the region. Ahead of its time, the portfolios has created an online community of artists that is visited by curators, collectors, museum leaders, philanthropic visionaries, and others in almost every country in the world. Universities and colleges use the site as a primer for students being introduced to the diversity of cultural production in baltimore and to develop relationships and projects throughout the academic year and beyond. The awards include a designated segment on maryland public television's art works series, portions of which are rebroadcast in other national markets; a semiannual exhibition of visual arts awardees at the baltimore museum of art, and finalist showcases throughout the year. During this time when artists struggle to…

   $280,745 spentof which $119,700 as grants$5,000 earned by the program
   59% of program spending

2. A history of equity, inclusion, and anti-racism work:celebrating its 10th anniversary, urban arts leadership (ual) has been the flagship program of the greater baltimore cultural alliance's equity and inclusion efforts. Ual serves as a career pipeline for emerging leaders from backgrounds that are underrepresented, particularly those of color, in the cultural workforce. Having deep experience in developing and operating ual, gbca is uniquely positioned to respond to the current economic and social upheavals exacerbated by the covid 19 pandemic and racial injustice. Working to address systemic barriers to equity in the cultural workforce, the program also focuses on tools and training for participating host cultural organizations aimed at strengthening their ability to successfully recruit, hire, and retain a more diverse workforce. Gbca received renewed support from the national endowment for the arts to deepen the work of the ual through its groundbreaking field school. The field school teaches the practices of folklorists as a means for artists and cultural organizations to engage authentically and respectfully in community-based programming. The first phase of this project,…

   $105,326 spentof which $48,000 as grants
   22% of program spending

3. Over the past 20 years, gbca has refined its role as a wayfinder and primary source of information for the cultural community. Through its regional events calendar, culture fly is the most comprehensive source of events and now virtual experiences. The site is easy to use and highly searchable by interest, geography, discipline, and more. It includes a weekly newsletter to 16,000 subscribers, culture flyer, that promotes a wide offering of free and half priced events. Because gbca already had this infrastructure as soon as the pandemic was declared organizations were quickly able to begin promoting online events. And because of the increased needs for learning at home and well-being resources, those categories were quickly added to the search options. Just prior to the pandemic, the culture fly site had 103,000 views annually and an annual average of 400 event postings at any given time. These programs offer additional exposure for gbca members, saving on marketing costs and labor. Jobsplus is the number one resource for cultural positions in the region and is the most highly visited of all gbca websites. Gbca is also a source for up-to-date funding, anti-racism resources,…

   $86,226 spent
   18% of program spending

The 3 programs described on its FY2024 Form 990, listed largest first by expense. Program spending in total: $472,297.