New York · Nonprofit
GLAAD INC
GLAAD INC (New York) receives grants from 153 organizations whose IRS filings report $35,685,245 to it, the largest being The Chicago Community Trust ($10,190,258). 82 of them have funded it in more than one year, and 62% of the money arrives through donor-advised or pass-through sponsors rather than from an institution directly.
- Revenue FY2025
- $12M
- Funders on record
- 153
- Grants received
- $36M
- Net assets
- $36M
What Glaad Inc does
Mission
Founded forty years ago, glaad is the world's largest lesbian, gay, bisexual, transgender, and queer ("lgbtq") media advocacy organization promoting and ensuring fair, accurate, and inclusive representation of people and issues across all forms of media to build a culture that embraces full acceptance of lgbtq people. Through education, storytelling, and advocacy glaad reaches mainstream audiences and builds support for equality.
As stated on its FY2025 Form 990.
Programs
Media advocacy glaad's media advocacy programs play a pivotal role in combating misinformation and telling diverse stories that reach mainstream audiences with fair and accurate information about community members and issues. As part of glaad's media advocacy, the glaad media awards recognize fair, accurate and inclusive media representations of lgbtq people and issues. With over 30 english and spanish-language categories that span entertainment, news, and new media, the awards raise the bar for representation across media industries.
$5,646,810 spent42% of program spendingEducation and trainingglaad's education and training programs teach individual advocates, as well as national and local organizations, through briefings and media training. The glaad media institute (gmi) also briefs industry leaders on current lgbtq issues. By using the best practices perfected by glaad for 40 years of media advocacy, we equip new advocates to accelerate acceptance and visibility.
$3,988,557 spent$1,754,126 earned by the program29% of program spendingResearch and reportsglaad's research and reports provide data and thought leadership to measure representation and public sentiment. The gmi currently produces seven annual reports across industries including film, tv, gaming, social media, advertising, and news. The gmi also produces annual public opinion polls that measure public sentiment of lgbtq people and topics such as hiv. Data informs glaad's advocacy, outreach, and messaging.
$2,381,026 spent18% of program spendingConsulting and advisoryglaad's consulting and advisory programs provide media outlets, organizations, and others with expert guidance on current lgbtq issues, as well as fair and accurate representation. The gmi also consults with entertainment media to ensure stories accurately reflect the community.
$1,510,675 spent$376,909 earned by the program11% of program spending
The 4 programs described on its FY2024 Form 990, listed largest first by expense. Program spending in total: $13,527,068.
The organization over time
Each line starts at 100 in 2017, so what you read is the shape rather than the size: 150 means half as much again as 2017, 50 means half. The number beside each label in the key is where it ended.
Balance sheet
Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2020 to 2021, from $30M to $44M (+46%).
How it's funded, over time
Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.
Government-grant reliance: 2020 2% · 2021 3% · 2022 4%. Grants only. Government contracts and fees sit inside program revenue.
Surplus & reserves
Operating surplus or deficit each year, and months of liquidity in hand. 2 of the last 9 reported years ran a deficit.
reserve
Leadership and staff
The officers, directors, trustees and key employees listed on each return. Joined and no longer listed compare each filing with the year before, matching people by surname and first initial; a year after a gap, or a roster under three people, has no comparison.
Chief executive
Sarah K Ellis
CEO & president
As listed on its FY2025 Form 990.
Who funds it, year by year
2017 → 2023: the base broadened from 27 funders to 63 funders, grant income rose $570k → $15M.
38 of 153 of your funders are donor-advised or pass-through sponsors (tagged DAF) — 62% of grant dollars received. That money is really individual donors directing a sponsor; the institutions to cultivate are the non-DAF funders.
From the IRS filings of GLAAD INC’s funders (the co-funder graph). Top 30 of 153 funders by total. Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
How concentrated its funding is
GLAAD INC has a broad base — no single funder exceeds 29% of grant income, and it takes 3 funders to reach half.
the vertical line marks half of all grant income — 3 funders to its left
65% of the income these shares are computed over arrives through pass-through sponsors or from payers whose filings do not say what kind of payment it is. Concentration is still measured over all of it, because the money is real; what it does not support is a claim about how many institutions have chosen to fund GLAAD INC.
Largest funder’s share by year: 2017 29% · 2018 64% · 2019 47% · 2020 25% · 2021 25% · 2022 18% · 2023 67% — growing more concentrated.
“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
How long its funders stay
42% of GLAAD INC's funders are still giving 3 years after their first grant; 54% give in more than one year at all.
Share of funders still giving k years after their first recorded grant, pooled across every acquisition cohort. A funder counts as retained in a year only if it made a grant that year. Measured to FY2023, the last fiscal year that has finished arriving — a funder cannot be counted as lapsed in a year most filers have not reached.
Where its funders are
62% of GLAAD INC's grant income arrives through donor-advised or pass-through sponsors, whose addresses record where the money is held rather than where the donor is. Of the $13M that is directly attributable, 92% of it comes from funders outside New York, across 26 states.
In-state vs out-of-state, by year
Funder states come from each funder’s own filing. $22M arriving through sponsors registered in 18 states is excluded from the map and the split above: a sponsor holds money on a donor’s behalf, so its registered address would place those dollars somewhere no donor need ever have been. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
Government funding GLAAD INC receives
Grants and contracts to this organization from federal (USASpending) and state checkbooks, reconciled to its EIN. $8k on record.
- Department of State$8k
Federal grants vs contracts are distinguished; state line items keep their reported category. Matched by name + geography (the BMF), so coverage is partial and precision-first.
Organizations like GLAAD INC
Organizations whose mission and program text most resemble this one, by semantic similarity over every organization in the US filings — the closest peers, and often the clearest route to shared or prospective funders.
In New York
Nationally
Read directly from this organization’s own Form 990, as neutral context.
Where the money goes
66% of spending goes to programs.
Governance
Public support
72%
Share of support from the public (Schedule A) — the basis for its public-charity status.
Footprint & structure
Files a return copy in 37 states
Screen this organization
A dated, signed PDF of the compliance screen for GLAAD INC: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.
Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. Screen this nonprofit · How the screen works · on the API as GET /api/screening/{ein}?format=pdf
Questions and answers
- Who funds GLAAD INC?
- GLAAD INC (New York) receives grants from 153 organizations whose IRS filings report $35,685,245 to it, the largest being The Chicago Community Trust ($10,190,258). 82 of them have funded it in more than one year, and 62% of the money arrives through donor-advised or pass-through sponsors rather than from an institution directly.
- How many funders does GLAAD INC have?
- IRS filings report 153 organizations giving $35,685,245 in grants to GLAAD INC, 82 of which have funded it in more than one year.
- Who is the largest funder of GLAAD INC?
- The Chicago Community Trust is the largest funder on record, with $10,190,258 in grants. The full list of funders is on this page.
- How can an organization like GLAAD INC find more funders?
- Start with the funders already giving here, then look at the foundations that back similar organizations in New York. The funding by cause and by state pages list the largest funders for a given area and how to approach them.
Play a game about who funds Glaad →
These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2025 (financials across 2017–2025), and the filings of 153 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 22, 2026. What this page cannot tell you · view filing