Illinois · Nonprofit
GenYOUTH Incorporated
GenYOUTH Incorporated (Illinois) receives grants from 68 organizations whose IRS filings report $31,388,910 to it, the largest being NFL FOUNDATION INC ($9,608,222). 24 of them have funded it in more than one year.
- Revenue FY2024
- $8.7M
- Funders on record
- 68
- Grants received
- $31M
- Net assets
- $10M
What GenYOUTH Incorporated does
Mission
Genyouth, incorporated was incorporated on may 8, 2009, in the district of columbia under the non-profit corporation act. On january 24, 2011, the organization obtained a certificate of registration to operate under the trade name genyouth foundation (genyouth). Founded through a partnership between america's dairy farmers and the national football league, genyouth, incorporated is a leading national non-profit, dedicated to help school children thrive by living well-nourished and physically active lives. Genyouth, incorporated specializes in a range of national initiatives that foster nutrition equity for children and increase opportunities for children to be physically active before, during and after the school day. Notably genyouth engages and elevates youth voice through youth insights and its national youth council. Genyouth, incorporated coordinates and enlists networks of private and public partners, convenes dialogues, generates insights, builds awareness, raises funds, and channels resources - all in the service of empowering youth to be their best selves.
As stated on its FY2024 Form 990.
Programs
Fuel up is an in-school health and wellness initiative created by america's dairy farmers in collaboration with the national dairy council (ndc) to help meet the needs of schools when it comes to fueling healthy bodies and healthy minds. The initiative focuses on helping educators and students fuel wellness in areas that matter most, like being mindful and staying healthy. It provides educational resources and grant/funding opportunities to increase access to good nutrition and overall wellness.
$3,891,935 spentof which $2,970,077 as grants68% of program spendingGenyouth's end student hunger grant program has assisted schools nationwide with increasing access and participation in school meals, especially school breakfast. Since the program inception during the onset of covid-19, genyouth has provided grants of up to $3,000 per school to supply much-needed resources for meal distribution and delivery efforts to get food to students. Inclusive of grab-and-go carts, rolling milk coolers, smoothie equipment, and soft-sided coolers. This equipment will help ensure equitable access to healthy school meals for all school children.
$1,123,671 spentof which $836,254 as grants20% of program spendingAdventure capital is an innovative program created to inspire, empower and fund youth-driven initiatives that improve nutrition, physical activity, and student achievement in schools and communities nationwide. By applying the principles of entrepreneurial thinking to the challenge of school wellness, adventure capital gives students the opportunity to "pitch" their ideas to business and health and wellness leaders for potential funding and implementation and develop life-long skills along the way.
$504,385 spentof which $51,860 as grants$45,600 earned by the program9% of program spending(expenses $198,472 including grants of $0) (revenue $0) youth insights is a data-gathering platform that unlocks middle and high school student insights and perspectives on some of their generation's greatest health and wellness concerns. More than just listening to young people, thought leadership takes these valuable learnings and translates them into compelling stories and opportunities for action. Unlike traditional market research, thought leadership elevates the youth voice, stimulates thinking, dialogue, and engagement among national health, wellness, education, business and youth leaders. (expenses $43,834 including grants of $0) (revenue $0) the root4her program, designed especially for middle school girls, is centered on providing resources, support, strategies, and motivation to make movement an important part of girls' quest for social, emotional, nutritional and physical good health. Root4her addresses a critical issue - girls' participation in physical activity is particularly challenged as they move into middle and high school, with low self-confidence, body image, and lack of encouragement and support among the top reasons girls phase out from both competitive and…
$242,306 spent4% of program spending
The 4 programs described on its FY2023 Form 990, listed largest first by expense. Program spending in total: $5,762,297.
The organization over time
Each line starts at 100 in 2018, so what you read is the shape rather than the size: 150 means half as much again as 2018, 50 means half. The number beside each label in the key is where it ended. The shaded band is where the middle 50% of its peers' revenue would sit, given their growth.
Balance sheet
Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2022 to 2023, from $7.5M to $10M (+35%).
How it's funded, over time
Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.
122% of GenYOUTH Incorporated’s revenue is contributions — more reliant on donations than three-quarters of its peers (82% for the typical peer).
Surplus & reserves
Operating surplus or deficit each year, and months of liquidity in hand. 3 of the last 7 reported years ran a deficit.
reserve
Leadership and staff
The officers, directors, trustees and key employees listed on each return. Joined and no longer listed compare each filing with the year before, matching people by surname and first initial; a year after a gap, or a roster under three people, has no comparison.
Who funds it, year by year
2017 → 2023: the base narrowed from 14 funders to 11 funders, grant income fell $3.3M → $877k.
19 of 68 of your funders are donor-advised or pass-through sponsors (tagged DAF) — 5% of grant dollars received. That money is really individual donors directing a sponsor; the institutions to cultivate are the non-DAF funders.
From the IRS filings of GenYOUTH Incorporated’s funders (the co-funder graph). Top 30 of 68 funders by total. Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
How concentrated its funding is
GenYOUTH Incorporated leans on a few funders — its largest provides 31% of grant income and the top three 69%; half comes from just 2 funders.
the vertical line marks half of all grant income — 2 funders to its left
90% of the income these shares are computed over arrives through pass-through sponsors or from payers whose filings do not say what kind of payment it is. Concentration is still measured over all of it, because the money is real; what it does not support is a claim about how many institutions have chosen to fund GenYOUTH Incorporated.
Largest funder’s share by year: 2017 45% · 2018 56% · 2019 57% · 2020 49% · 2021 34% · 2022 66% · 2023 31% — diversifying over time.
“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
How long its funders stay
20% of GenYOUTH Incorporated's funders are still giving 3 years after their first grant; 35% give in more than one year at all.
Share of funders still giving k years after their first recorded grant, pooled across every acquisition cohort. A funder counts as retained in a year only if it made a grant that year. Measured to FY2023, the last fiscal year that has finished arriving — a funder cannot be counted as lapsed in a year most filers have not reached.
Where its funders are
GenYOUTH Incorporated draws 75% of its grant income from funders outside Illinois, across 21 states in all.
In-state vs out-of-state, by year
Funder states come from each funder’s own filing. $1.4M arriving through sponsors registered in 15 states is excluded from the map and the split above: a sponsor holds money on a donor’s behalf, so its registered address would place those dollars somewhere no donor need ever have been. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
Against its field
GenYOUTH Incorporated runs a healthier operating margin than half of the 2,910 philanthropy nonprofits its size.
this organization peer median middle 50% of peers· 2,910 philanthropy nonprofits $1M–$10M, FY2024
Government funding GenYOUTH Incorporated receives
Grants and contracts to this organization from federal (USASpending) and state checkbooks, reconciled to its EIN. $100k on record.
- ADVERTISING - GENERAL $100k
Federal grants vs contracts are distinguished; state line items keep their reported category. Matched by name + geography (the BMF), so coverage is partial and precision-first.
Organizations like GenYOUTH Incorporated
Organizations whose mission and program text most resemble this one, by semantic similarity over every organization in the US filings — the closest peers, and often the clearest route to shared or prospective funders.
In Illinois
Nationally
Read directly from this organization’s own Form 990, as neutral context.
Where the money goes
81% of spending goes to programs.
Governance
Public support
73%
Share of support from the public (Schedule A) — the basis for its public-charity status.
Footprint & structure
Files a return copy in 3 states
Screen this organization
A dated, signed PDF of the compliance screen for GenYOUTH Incorporated: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.
Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. Screen this nonprofit · How the screen works · on the API as GET /api/screening/{ein}?format=pdf
Questions and answers
- Who funds GenYOUTH Incorporated?
- GenYOUTH Incorporated (Illinois) receives grants from 68 organizations whose IRS filings report $31,388,910 to it, the largest being NFL FOUNDATION INC ($9,608,222). 24 of them have funded it in more than one year.
- How many funders does GenYOUTH Incorporated have?
- IRS filings report 68 organizations giving $31,388,910 in grants to GenYOUTH Incorporated, 24 of which have funded it in more than one year.
- Who is the largest funder of GenYOUTH Incorporated?
- NFL FOUNDATION INC is the largest funder on record, with $9,608,222 in grants. The full list of funders is on this page.
- How can an organization like GenYOUTH Incorporated find more funders?
- Start with the funders already giving here, then look at the foundations that back similar organizations in Illinois. The funding by cause and by state pages list the largest funders for a given area and how to approach them.
These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2024 (financials across 2018–2024), and the filings of 68 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 14, 2026. What this page cannot tell you · view filing