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Wisconsin · Nonprofit

THE PARENTING PLACE INC

THE PARENTING PLACE INC (Wisconsin) receives grants from 23 organizations whose IRS filings report $3,753,259 to it, the largest being THRIVING WISCONSIN INC ($2,469,404). 19 of them have funded it in more than one year.

Revenue FY2024
$3.1M
Funders on record
23
Grants received
$3.8M
Net assets
$1.2M
19/23 repeat funderspeak grant-dependency 30%
01What it does

What The Parenting Place Inc does

Mission

Supporting and empowering a community of adults who nurture thriving children.

As stated on its FY2024 Form 990.

Programs

  1. Birth to 3 early intervention services are provided in la crosse, eau claire, and vernon counties and supports families to enhance their child's development and connect to their communities. The program's goal is to strengthen the capacity of families to meet the developmental and health-related needs of their infants & toddlers who have delays or disabilities.

    $1,234,600 spent$1,426,390 earned by the program
    49% of program spending

  2. Our child care services program supports child care businesses in developing high quality child care for area families. We provide them with technical assistance to help create sound child care businesses. We also offer professional development opportunities so that early care and education professionals can provide the best possible care of our youngest children. We prepare customized child care referral lists for families looking for child care and educate them on how to choose a high quality provider that suits their particular needs.

    $532,705 spentof which $47,378 as grants$615,177 earned by the program
    21% of program spending

  3. The family exchange and visitation program helps families affected by domestic violence, sexual assault, stalking, dating violence and related child abuse to have safe, supported time between parents and children. Family exchanges are the schedule and supervised transfer of a child(ren) from one parent to another at the parenting place facility. Family visitations are scheduled contact between a parent and child at the parenting place facility and observed by a direct service staff member. The family interaction program (fip) is a targeted program that provides supervised visits and parenting skills development for parents who are working with la crosse county child protective services as the result of a substantiated report of child abuse or neglect. A family's social worker determines which service the family receives and authorizes the number of service hours per week. Services may occur at one of the parenting place locations, a family's home or other community-based location.

    $358,750 spent$459,376 earned by the program
    14% of program spending

  4. The parent education and support programs are available to any parent or other caregiver of children free of charge. There are no income requirements and no target population because we know that parenting is difficult for all of us, no matter our income, ethnicity, or educational background and because we all want to give the best of ourselves to our children. The parenting place's programs help parents to find and recognize their strengths so they can build on their positive attributes to be the best parents that they can be.

    $375,564 spent$418,610 earned by the program
    15% of program spending

The 4 programs described on its FY2024 Form 990, listed largest first by expense. Program spending in total: $2,501,619.

02The organization over time

The organization over time

Each line starts at 100 in 2017, so what you read is the shape rather than the size: 150 means half as much again as 2017, 50 means half. The number beside each label in the key is where it ended. The shaded band is where the middle 50% of its peers' revenue would sit, given their growth.

100 = 20172017 Revenue 100 ($1.6M) Expenses 100 ($1.7M) Net assets 100 ($470k)2018 Revenue 106 ($1.7M) Expenses 96 ($1.6M) Net assets 130 ($612k)2019 Revenue 146 ($2.4M) Expenses 133 ($2.2M) Net assets 212 ($997k)2020 Revenue 144 ($2.4M) Expenses 142 ($2.3M) Net assets 215 ($1.0M)2021 Revenue 142 ($2.3M) Expenses 141 ($2.3M) Net assets 201 ($943k)2022 Revenue 160 ($2.6M) Expenses 142 ($2.3M) Net assets 263 ($1.2M)2023 Revenue 178 ($2.9M) Expenses 171 ($2.8M) Net assets 268 ($1.3M)2024 Revenue 190 ($3.1M) Expenses 190 ($3.1M) Net assets 266 ($1.2M)
'17'18'19'20'21'22'23'24
Revenue (190)Expenses (190)Net assets (266)Peer revenue range

Balance sheet

Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2021 to 2022, from $1.2M to $2.0M (+64%).

$712k
$905k
$1.2M
$1.3M
$1.2M
$2.0M
$2.0M
$1.8M
'17'18'19'20'21'22'23'24
Total assetsTotal liabilities

How it's funded, over time

Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.

2017
2018
2019
2020
2021
2022
2023
2024
ContributionsProgram revenueInvestmentOther

Government-grant reliance: 2020 5%. Grants only. Government contracts and fees sit inside program revenue.

8% of THE PARENTING PLACE INC’s revenue is contributions — more earned-revenue than three-quarters of its peers (93% for the typical peer).

This organization
Typical peer · 1,394 orgs

Surplus & reserves

Operating surplus or deficit each year, and months of liquidity in hand. 3 of the last 8 reported years ran a deficit.

−$18k
’17
$142k
’18
$190k
’19
$13k
’20
−$9k
’21
$274k
’22
$88k
’23
−$23k
’24
4.3
months of
reserve

Leadership and staff

The officers, directors, trustees and key employees listed on each return. Joined and no longer listed compare each filing with the year before, matching people by surname and first initial; a year after a gap, or a roster under three people, has no comparison.

Chief executive

Jodi Widuch

Executive director

As listed on its FY2024 Form 990.

'17'18'19'20'21'22'23'24
Listed1415151414161616
Joined·+3+1+0+2+7+0+4
No longer listed·2112504
03Who funds it

Who funds it, year by year

2017 → 2023: the base broadened from 4 funders to 11 funders, grant income fell $495k → $368k.

Funder
'17
'18
'19
'20
'21
'22
'23
'24*
'25*
'26*
total
Thriving Wisconsin Incunclassified
$2.5M
Mayo Clinic Group Returnunclassified
$38k
Alm Charities Incunclassified
$31k
funders
4
5
6
10
9
12
11
14
8
2

3 of 23 of your funders are donor-advised or pass-through sponsors (tagged DAF) — 3% of grant dollars received. That money is really individual donors directing a sponsor; the institutions to cultivate are the non-DAF funders.

From the IRS filings of THE PARENTING PLACE INC’s funders (the co-funder graph). Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

How concentrated its funding is

THE PARENTING PLACE INC leans on a few funders — its largest provides 66% of grant income and the top three 88%; half comes from just 1 funder.

the vertical line marks half of all grant income — 1 funder to its left

83% of the income these shares are computed over arrives through pass-through sponsors or from payers whose filings do not say what kind of payment it is. Concentration is still measured over all of it, because the money is real; what it does not support is a claim about how many institutions have chosen to fund THE PARENTING PLACE INC.

66%
largest funder
88%
top three
~2
effective funders

Largest funder’s share by year: 2017 63% · 2018 55% · 2019 74% · 2020 57% · 2021 76% · 2022 83% · 2023 67% — growing more concentrated.

“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

How long its funders stay

58% of THE PARENTING PLACE INC's funders are still giving 3 years after their first grant; 83% give in more than one year at all.

first grant+1y+2y+3y+4y+5y+6y

Share of funders still giving k years after their first recorded grant, pooled across every acquisition cohort. A funder counts as retained in a year only if it made a grant that year. Measured to FY2023, the last fiscal year that has finished arriving — a funder cannot be counted as lapsed in a year most filers have not reached.

Where its funders are

84% of THE PARENTING PLACE INC's grant income comes from Wisconsin funders.

MN
IL
WI
MI
MO

In-state vs out-of-state, by year

’17
’18
’19
’20
’21
’22
’23
Wisconsin out of state home

Funder states come from each funder’s own filing. $109k arriving through sponsors registered in 3 states is excluded from the map and the split above: a sponsor holds money on a donor’s behalf, so its registered address would place those dollars somewhere no donor need ever have been. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

04Its place in the field

Against its field

THE PARENTING PLACE INC is better cushioned than half of the 1,337 crime & legal nonprofits its size.

Operating margin−1% · below the median
Months of reserve4.3mo · above the median
Revenue growth (annualized)10% · below the median

this organization peer median middle 50% of peers· 1,337 crime & legal nonprofits $1M–$10M, FY2024

Government funding THE PARENTING PLACE INC receives

Grants and contracts to this organization from federal (USASpending) and state checkbooks, reconciled to its EIN. $1.7M on record.

Federal$1.7M
grants $1.7Mcontracts $0
18
21
24
Top agencies
  • Department of Justice$1.7M

Federal grants vs contracts are distinguished; state line items keep their reported category. Matched by name + geography (the BMF), so coverage is partial and precision-first.

Organizations like THE PARENTING PLACE INC

Organizations whose mission and program text most resemble this one, by semantic similarity over every organization in the US filings — the closest peers, and often the clearest route to shared or prospective funders.

In Wisconsin

Parents Place Inc90%The Playing Field Inc83%Thriving Wisconsin Inc83%The Rainbow Project Inc82%Woods Hollow Children's Center Inc82%The Difference Principle Inc82%Penfield Children's Center Inc81%Dane County Parent Council Inc81%

Nationally

Parents Place Inc90%The Children's Place Inc88%Planned Parenthood Great Plains Votes86%Thisisplace Foundation86%Parenting Resource Center Inc86%The Family Place Foundation86%The Parent Place86%The Parents' Place of Maryland Inc86%
05Profile & governance

Read directly from this organization’s own Form 990, as neutral context.

Where the money goes

80% of spending goes to programs.

Program 80%Management 19%Fundraising 1%

Governance

13
board members
100%
independent
✓Conflict-of-interest policy✓Whistleblower policy✓Document retention✓Board reviewed the 990✓Audited financials

Public support

82%

Share of support from the public (Schedule A) — the basis for its public-charity status.

Footprint & structure

Files a return copy in 1 state

WI

Screen this organization

A dated, signed PDF of the compliance screen for THE PARENTING PLACE INC: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.

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Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. Screen this nonprofit · How the screen works · on the API as GET /api/screening/{ein}?format=pdf

Questions and answers

Who funds THE PARENTING PLACE INC?
THE PARENTING PLACE INC (Wisconsin) receives grants from 23 organizations whose IRS filings report $3,753,259 to it, the largest being THRIVING WISCONSIN INC ($2,469,404). 19 of them have funded it in more than one year.
How many funders does THE PARENTING PLACE INC have?
IRS filings report 23 organizations giving $3,753,259 in grants to THE PARENTING PLACE INC, 19 of which have funded it in more than one year.
Who is the largest funder of THE PARENTING PLACE INC?
THRIVING WISCONSIN INC is the largest funder on record, with $2,469,404 in grants. The full list of funders is on this page.
How can an organization like THE PARENTING PLACE INC find more funders?
Start with the funders already giving here, then look at the foundations that back similar organizations in Wisconsin. The funding by cause and by state pages list the largest funders for a given area and how to approach them.

These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2024 (financials across 2017–2024), and the filings of 23 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 22, 2026. What this page cannot tell you · view filing