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North Carolina · Nonprofit

GREENSBORO BEAUTIFUL INC

GREENSBORO BEAUTIFUL INC (North Carolina) receives grants from 17 organizations whose IRS filings report $229,100 to it, the largest being GREENSBORO JEWISH FEDERATION ($78,977). 11 of them have funded it in more than one year, and 82% of the money arrives through donor-advised or pass-through sponsors rather than from an institution directly.

Revenue FY2025
$229k
Funders on record
17
Grants received
$229k
Net assets
$2.6M
11/17 repeat funderspeak grant-dependency 32%
01What it does

What Greensboro Beautiful Inc does

Mission

Greensboro beautiful works in partnership with the city of greensboro to bring private businesses, citizens and community organizations together to conserve and enhance the beauty and ecology of the community. Greensboro beautiful provides funding assistance and volunteer support to initiate community improvement and enhancement projects and programs, and the greensboro parks & recreation department provides staff to coordinate, implement and administer these projects and programs.

As stated on its FY2025 Form 990.

Programs

  1. Garden events(1) greensboro beautiful has developed a series of thematic events in greensboro's public gardens which feature local artists, musicians, horticultural education, children's activities, and fun for the whole family. These events were created in an effort to introduce more people to our gardens, inform them about our work, and showcase the richness of talent within our community and region. Events include groovin' in the garden, parisian promenade and art in the arboretum.(2) the holiday greenery festival celebrates this special time of year by providing holiday wreaths and other greenery items to fill greensboro households with the spirit of christmas. Wreaths on wheels provides holiday wreaths to meals on wheels recipients. Wreaths and greenery items can be purchased at marketplace events and online throughout the holiday season.(3) growing the green way allows public access to master gardener volunteers who offer free online gardening and lawn maintenance classes.

    $49,625 spent$39,901 earned by the program
    26% of program spending
  2. Urban forestrygreensboro beautiful's tree planting programs help greensboro maintain its tree city usa status. Through these programs, citizens and volunteers play an active role in keeping the green in greensboro.(1) neighborwoods community tree planting programthis program provides residents an opportunity to plant trees on city-owned property, public areas, streets, and front lawns in areas of neighborhoods where (a) trees have been damaged or lost to storms, disease, or age (b) canopy cover is needed. Canopy tree replacement will be accomplished by utilizing open space and park land to replant larger trees to maintain canopy integrity (c) trees have been removed as part of ongoing vegetation management work associated with overhead utilities (d) neighborhoods are active and organized, with a commitment to participate in the planting and longterm maintenance of the trees, consistently watering for the first three years.the program is funded by private donations to greensboro beautiful's tree fund, with support from the city of greensboro and the guilford county extension master gardeners.(2) memorial & honor treesdonations to greensboro beautiful's memorial and honor gift tree…

    $37,837 spent
    20% of program spending
  3. Greensboro's public gardensgreensboro beautiful has developed four distinct public gardens with the generous support of private contributions. While greensboro's gardens offer visual and sensory enjoyment, the impact goes beyond the surface of physical beauty. The gardens grow more than trees and flowers; they nurture strong communities by contributing to education, environmental conservation, health and recreation. The gardens are open year-round. Hours vary throughout the year. Admission is free.(1) tanger family bicentennial garden - known for its massive colorful plantings and bronze sculptures, the garden is a popular and relaxing retreat.(2) greensboro arboretum - this 17-acre site features 10 woody plant collections, special display gardens, and distinctive structural features.(3) gateway gardens - situated at one of the city's major entryways, gateway gardens integrates elements of playfulness, discovery, and elegance.(4) bog garden at benjamin park - a wetland home to numerous wildlife species and native plants.

    $74,208 spent
    39% of program spending
  4. Clean communitygreensboro beautiful engages individuals to take responsibility for improving our community's environment. Hundreds of volunteers come together throughout the year to get litter out of our streams, off our streets, and out of our neighborhoods. As a local affiliate of keep america beautiful, greensboro beautiful conducts annual litter cleanups, a community appearance assessment and promotes safe disposal of unused medications.

    $27,598 spent
    15% of program spending

The 4 programs described on its FY2024 Form 990, listed largest first by expense. Program spending in total: $189,268.

02The organization over time

The organization over time

Each line starts at 100 in 2017, so what you read is the shape rather than the size: 150 means half as much again as 2017, 50 means half. The number beside each label in the key is where it ended. The shaded band is where the middle 50% of its peers' revenue would sit, given their growth.

100 = 20172017 Revenue 100 ($223k) Expenses 100 ($289k) Net assets 100 ($1.9M)2018 Revenue 109 ($242k) Expenses 74 ($214k) Net assets 106 ($2.0M)2019 Revenue 130 ($290k) Expenses 82 ($237k) Net assets 109 ($2.1M)2020 Revenue 160 ($356k) Expenses 95 ($275k) Net assets 108 ($2.1M)2021 Revenue 89 ($197k) Expenses 91 ($264k) Net assets 129 ($2.5M)2022 Revenue 88 ($195k) Expenses 73 ($211k) Net assets 109 ($2.1M)2023 Revenue 82 ($181k) Expenses 61 ($176k) Net assets 119 ($2.3M)2024 Revenue 104 ($233k) Expenses 85 ($245k) Net assets 128 ($2.5M)2025 Revenue 103 ($229k) Expenses 95 ($274k) Net assets 134 ($2.6M)
'17'18'19'20'21'22'23'24'25
Revenue (103)Expenses (95)Net assets (134)Peer revenue range

Balance sheet

Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2020 to 2021, from $2.1M to $2.5M (+19%).

$1.9M
$2.0M
$2.1M
$2.1M
$2.5M
$2.1M
$2.3M
$2.5M
$2.6M
'17'18'19'20'21'22'23'24'25
Total assetsTotal liabilities

How it's funded, over time

Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.

2017
2018
2019
2020
2021
2022
2023
2024
2025
ContributionsProgram revenueInvestmentOther

58% of GREENSBORO BEAUTIFUL INC’s revenue is contributions — about as donation-reliant as the typical peer (88% for the typical peer).

This organization
Typical peer · 4,629 orgs

Surplus & reserves

Operating surplus or deficit each year, and months of liquidity in hand. 5 of the last 9 reported years ran a deficit.

−$66k
’17
$28k
’18
$53k
’19
$81k
’20
−$67k
’21
−$16k
’22
$5k
’23
−$13k
’24
−$45k
’25
23
months of
reserve

Leadership and staff

The officers, directors, trustees and key employees listed on each return. Joined and no longer listed compare each filing with the year before, matching people by surname and first initial; a year after a gap, or a roster under three people, has no comparison.

Chief executive

Amanda Garner

Executive director

Board chair

Christina Larson

Board chair

As listed on its FY2025 Form 990.

'17'18'19'20'21'22'23'24'25
Listed373535332524141416
Joined·+12+0+4+1+7+1+9+4
No longer listed·1406981192
03Who funds it

Who funds it, year by year

2017 → 2023: the base broadened from 5 funders to 6 funders, grant income fell $67k → $4k.

5 of 17 of your funders are donor-advised or pass-through sponsors (tagged DAF) — 83% of grant dollars received. That money is really individual donors directing a sponsor; the institutions to cultivate are the non-DAF funders.

From the IRS filings of GREENSBORO BEAUTIFUL INC’s funders (the co-funder graph). Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

How concentrated its funding is

GREENSBORO BEAUTIFUL INC leans on a few funders — its largest provides 34% of grant income and the top three 77%; half comes from just 2 funders.

the vertical line marks half of all grant income — 2 funders to its left

87% of the income these shares are computed over arrives through pass-through sponsors or from payers whose filings do not say what kind of payment it is. Concentration is still measured over all of it, because the money is real; what it does not support is a claim about how many institutions have chosen to fund GREENSBORO BEAUTIFUL INC.

34%
largest funder
77%
top three
~4
effective funders

Largest funder’s share by year: 2017 51% · 2018 67% · 2019 62% · 2020 42% · 2021 94% · 2022 33% · 2023 25% — diversifying over time.

“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

How long its funders stay

43% of GREENSBORO BEAUTIFUL INC's funders are still giving 3 years after their first grant; 65% give in more than one year at all.

first grant+1y+2y+3y+4y+5y+6y

Share of funders still giving k years after their first recorded grant, pooled across every acquisition cohort. A funder counts as retained in a year only if it made a grant that year. Measured to FY2023, the last fiscal year that has finished arriving — a funder cannot be counted as lapsed in a year most filers have not reached.

Where its funders are

82% of GREENSBORO BEAUTIFUL INC's grant income arrives through donor-advised or pass-through sponsors, whose addresses record where the money is held rather than where the donor is. Of the $40k that is directly attributable, 74% of it comes from North Carolina funders.

CT
NC

In-state vs out-of-state, by year

’17
’18
’19
’20
’21
’22
’23
North Carolina out of state home

Funder states come from each funder’s own filing. $189k arriving through sponsors registered in 4 states is excluded from the map and the split above: a sponsor holds money on a donor’s behalf, so its registered address would place those dollars somewhere no donor need ever have been. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

04Its place in the field

Against its field

GREENSBORO BEAUTIFUL INC holds deeper cash reserves than three-quarters of the 2,433 environment nonprofits its size.

Operating margin−20% · bottom quartile
Months of reserve22.8mo · top quartile
Revenue growth (annualized)0% · bottom quartile

this organization peer median middle 50% of peers· 2,433 environment nonprofits $100k–$1M, FY2025

Organizations like GREENSBORO BEAUTIFUL INC

Organizations whose mission and program text most resemble this one, by semantic similarity over every organization in the US filings — the closest peers, and often the clearest route to shared or prospective funders.

In North Carolina

Nationally

05Profile & governance

Read directly from this organization’s own Form 990, as neutral context.

Where the money goes

69% of spending goes to programs.

Program 69%Management 16%Fundraising 14%

Governance

15
board members
100%
independent
✓Conflict-of-interest policy–Whistleblower policy–Document retention–Board reviewed the 990–Audited financials

Public support

74%

Share of support from the public (Schedule A) — the basis for its public-charity status.

Screen this organization

A dated, signed PDF of the compliance screen for GREENSBORO BEAUTIFUL INC: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.

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Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. Screen this nonprofit · How the screen works · on the API as GET /api/screening/{ein}?format=pdf

Questions and answers

Who funds GREENSBORO BEAUTIFUL INC?
GREENSBORO BEAUTIFUL INC (North Carolina) receives grants from 17 organizations whose IRS filings report $229,100 to it, the largest being GREENSBORO JEWISH FEDERATION ($78,977). 11 of them have funded it in more than one year, and 82% of the money arrives through donor-advised or pass-through sponsors rather than from an institution directly.
How many funders does GREENSBORO BEAUTIFUL INC have?
IRS filings report 17 organizations giving $229,100 in grants to GREENSBORO BEAUTIFUL INC, 11 of which have funded it in more than one year.
Who is the largest funder of GREENSBORO BEAUTIFUL INC?
GREENSBORO JEWISH FEDERATION is the largest funder on record, with $78,977 in grants. The full list of funders is on this page.
How can an organization like GREENSBORO BEAUTIFUL INC find more funders?
Start with the funders already giving here, then look at the foundations that back similar organizations in North Carolina. The funding by cause and by state pages list the largest funders for a given area and how to approach them.

Play a game about who funds Greensboro Beautiful →

These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2025 (financials across 2017–2025), and the filings of 17 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 14, 2026. What this page cannot tell you · view filing