Michigan · Nonprofit
GOODWILL INDUSTRIES OF WEST MICHIGAN INC
GOODWILL INDUSTRIES OF WEST MICHIGAN INC (Michigan) receives grants from 12 organizations whose IRS filings report $3,562,955 to it, the largest being COMMUNITY FOUNDATION FOR MUSKEGON COUNTY ($1,082,126). 9 of them have funded it in more than one year.
- Revenue FY2024
- $30M
- Funders on record
- 12
- Grants received
- $3.6M
- Net assets
- $34M
What Goodwill Industries of West Michigan Inc does
Mission
Goodwill believes that work has the power to transform lives and plays a critical role in achieving security, independence, self-worth, pride, and respect. Goodwill's vision is that every person has a pathway to meaningful and sustaining work. The agency offers a broad range of job training programs and employment placement services to fulfill a diverse set of community needs, and also provides wraparound support services such as money management training, free tax preparation assistance, and community resource referrals. For a full description of goodwill's mission-based programs and services, please visit goodwillwm.org.
As stated on its FY2024 Form 990.
Programs
Retail and donated goods program services. Goodwill industries of west michigan accepts donated clothing and other household goods from the public and sells these donations at goodwill's 18 community-based retail and outlet stores, as well as online. The revenue from the sale of these goods supports goodwill's mission-based employment and training programs and services. Goodwill's retail division also provides time-limited on-the-job training and work experience for people enrolled in goodwill programming. Clothing and other goods not suitable for resale in goodwill stores are sorted and sold to various recyclers or salvage brokers for the greatest value, diverting as much as possible from the waste stream. Goodwill is focused on maximizing donation value for its mission-based workforce development services, as well as reducing waste. In 2024, goodwill industries of west michigan diverted 10.8 million pounds of material from local landfills.
$21,176,320 spent$20,029,776 earned by the program81% of program spendingGoodwill janitorial services and sustainability/recycling division. Goodwill industries of west michigan creates employment and job training opportunities for people with disabilities and other challenges to employment through its various business lines. Goodwill's janitorial services division provides comprehensive janitorial services, commercial floor care, and carpet cleaning through work contracted with area businesses. Goodwill's sustainability/recycling division partners with area businesses to recycle or resell corporate assets such as office furniture and electronics and computers. Through a combination of recycling and reuse practices, goodwill ensures each donated asset reaches its best destination for maximum value and minimal waste. The division also provides free computer and tv recycling to the community. Computers, tvs, and other computer-related electronics are collected at goodwill retail and donation locations and refurbished or recycled. The program diverts millions of pounds of waste from michigan landfills and provides job and training opportunities for people with disabilities and other disadvantages.
$1,882,896 spent$254,584 earned by the program7% of program spendingWorkforce development services. Goodwill industries of west michigan provides job training and career services, as well as job placement opportunities and post-employment support to individuals with disabilities and other challenges to employment. In 2024, goodwill served 3,327 people 413 of whom were placed into competitive jobs in the community. Goodwill offers a broad range of mission-based training programs and services to fulfill a diverse set of community needs. Some people find their way to goodwill because of limited skills or work history, some have physical or developmental disabilities, while others are referred by collaborating partner organizations. Goodwill collaborates and partners with a variety of other organizations and businesses in the community to enhance and broaden opportunities and services for its program participants. In 2024, goodwill launched three new vocational certification programs with free, on-site child care for its program participants. The new certification programs are: hvac-r, forklift operator, and customer care professional. In 2024, we also expanded and strengthened our community partnerships to offer housing assistance, child care…
$3,239,215 spent$1,839,999 earned by the program12% of program spending
The 3 programs described on its FY2024 Form 990, listed largest first by expense. Program spending in total: $26,298,431.
The organization over time
Each line starts at 100 in 2017, so what you read is the shape rather than the size: 150 means half as much again as 2017, 50 means half. The number beside each label in the key is where it ended.
Balance sheet
Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2021 to 2022, from $34M to $45M (+31%).
How it's funded, over time
Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.
Government-grant reliance: 2023 6%. Grants only. Government contracts and fees sit inside program revenue.
Surplus & reserves
Operating surplus or deficit each year, and months of liquidity in hand. 1 of the last 8 reported years ran a deficit.
reserve
Leadership and staff
The officers, directors, trustees and key employees listed on each return. Joined and no longer listed compare each filing with the year before, matching people by surname and first initial; a year after a gap, or a roster under three people, has no comparison.
Chief executive
Jeanette Hoyer
President & CEO
Board chair
Diana Osborn
Board chair
As listed on its FY2024 Form 990.
Who funds it, year by year
2017 → 2023: the base broadened from 4 funders to 5 funders, grant income rose $209k → $432k.
6 of 12 of your funders are donor-advised or pass-through sponsors (tagged DAF) — 42% of grant dollars received. That money is really individual donors directing a sponsor; the institutions to cultivate are the non-DAF funders.
From the IRS filings of GOODWILL INDUSTRIES OF WEST MICHIGAN INC’s funders (the co-funder graph). Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
How concentrated its funding is
GOODWILL INDUSTRIES OF WEST MICHIGAN INC leans on a few funders — its largest provides 30% of grant income and the top three 81%; half comes from just 2 funders.
the vertical line marks half of all grant income — 2 funders to its left
100% of the income these shares are computed over arrives through pass-through sponsors or from payers whose filings do not say what kind of payment it is. Concentration is still measured over all of it, because the money is real; what it does not support is a claim about how many institutions have chosen to fund GOODWILL INDUSTRIES OF WEST MICHIGAN INC.
Largest funder’s share by year: 2017 54% · 2018 49% · 2019 46% · 2020 37% · 2021 43% · 2022 52% · 2023 40% — diversifying over time.
“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
How long its funders stay
67% of GOODWILL INDUSTRIES OF WEST MICHIGAN INC's funders are still giving 3 years after their first grant; 75% give in more than one year at all.
Share of funders still giving k years after their first recorded grant, pooled across every acquisition cohort. A funder counts as retained in a year only if it made a grant that year. Measured to FY2023, the last fiscal year that has finished arriving — a funder cannot be counted as lapsed in a year most filers have not reached.
Where its funders are
57% of GOODWILL INDUSTRIES OF WEST MICHIGAN INC's grant income comes from Michigan funders.
In-state vs out-of-state, by year
Funder states come from each funder’s own filing. $1.5M arriving through sponsors registered in 3 states is excluded from the map and the split above: a sponsor holds money on a donor’s behalf, so its registered address would place those dollars somewhere no donor need ever have been. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
Government funding GOODWILL INDUSTRIES OF WEST MICHIGAN INC receives
Grants and contracts to this organization from federal (USASpending) and state checkbooks, reconciled to its EIN. $297k on record.
- Department of the Treasury$297k
Federal grants vs contracts are distinguished; state line items keep their reported category. Matched by name + geography (the BMF), so coverage is partial and precision-first.
Organizations like GOODWILL INDUSTRIES OF WEST MICHIGAN INC
Organizations whose mission and program text most resemble this one, by semantic similarity over every organization in the US filings — the closest peers, and often the clearest route to shared or prospective funders.
In Michigan
Nationally
Read directly from this organization’s own Form 990, as neutral context.
Where the money goes
87% of spending goes to programs.
Governance
Public support
98%
Share of support from the public (Schedule A) — the basis for its public-charity status.
Footprint & structure
Files a return copy in 1 state
Part of a family of 3 related entities
- West Michigan Sustainable Solutions LLC · disregarded
- Goodtemps Inc · exempt
- Blue Ox LLC · partnership
Screen this organization
A dated, signed PDF of the compliance screen for GOODWILL INDUSTRIES OF WEST MICHIGAN INC: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.
Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. Screen this nonprofit · How the screen works · on the API as GET /api/screening/{ein}?format=pdf
Questions and answers
- Who funds GOODWILL INDUSTRIES OF WEST MICHIGAN INC?
- GOODWILL INDUSTRIES OF WEST MICHIGAN INC (Michigan) receives grants from 12 organizations whose IRS filings report $3,562,955 to it, the largest being COMMUNITY FOUNDATION FOR MUSKEGON COUNTY ($1,082,126). 9 of them have funded it in more than one year.
- How many funders does GOODWILL INDUSTRIES OF WEST MICHIGAN INC have?
- IRS filings report 12 organizations giving $3,562,955 in grants to GOODWILL INDUSTRIES OF WEST MICHIGAN INC, 9 of which have funded it in more than one year.
- Who is the largest funder of GOODWILL INDUSTRIES OF WEST MICHIGAN INC?
- COMMUNITY FOUNDATION FOR MUSKEGON COUNTY is the largest funder on record, with $1,082,126 in grants. The full list of funders is on this page.
- How can an organization like GOODWILL INDUSTRIES OF WEST MICHIGAN INC find more funders?
- Start with the funders already giving here, then look at the foundations that back similar organizations in Michigan. The funding by cause and by state pages list the largest funders for a given area and how to approach them.
Play a game about who funds Goodwill Industries of West Michigan →
These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2024 (financials across 2017–2024), and the filings of 12 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 14, 2026. What this page cannot tell you · view filing