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Washington, D.C. · Nonprofit

BEHAVIORAL IDEAS LAB INC

BEHAVIORAL IDEAS LAB INC (Washington, D.C.) receives grants from 54 organizations whose IRS filings report $60,081,066 to it, the largest being GATES FOUNDATION ($14,697,071). 34 of them have funded it in more than one year.

Revenue FY2024
$11M
Funders on record
54
Grants received
$60M
Net assets
$18M
34/54 repeat funderspeak grant-dependency 49%
01What it does

What Behavioral Ideas Lab Inc does

Mission

Ideas42 uses behavioral science - the science of human behavior - to improve lives, build better systems, and drive social change. We work across mutually reinforcing issue areas including: promoting access to quality post-secondary education and healthcare, advancing economic and legal justice, and strengthening civic engagement. Across all programs, we envision a future where applied behavioral science fosters optimal health, equitable opportunity, and environments and systems that are sustainable and just for all - especially those with the least.

As stated on its FY2024 Form 990.

Programs

  1. Economic justice: we're redefining how people think about poverty in the united states to promote effective and inclusive policies and design new solutions that put more people on a path to economic security. Working with government agencies and non-profits, we apply behavioral science to fix the systemic issues contributing to poverty in the u.s. By increasing access to the critical resources of time, money, and information, and changing how people think about the root causes of poverty, we ensure that more people in historically and intentionally excluded communities have greater control over their lives and futures.

    $3,145,167 spentof which $410,600 as grants$1,307,484 earned by the program
    23% of program spending
  2. Financial health: we're improving financial systems by working to ensure products, services, and programs are behaviorally-informed, and designed to meet the needs of all people. We partner with a wide variety of organizations including credit unions, banks, public agencies, governments, fintech startups, and non-profits to reduce financial hardships and create opportunities for people who have been historically marginalized. Our ultimate goal is to create a financial system that reduces distress and creates opportunity for people with low-to-moderate incomes.

    $2,255,475 spentof which $302,806 as grants$20,462 earned by the program
    17% of program spending
  3. Global development: we're creating stronger foundations for individuals in the global south by working with partners to enhance existing paths to sustainable standards of living. By changing behaviors that help people see the value of long-term solutions over short-term gains, we've redesigned programs and services focused on improving people's livelihoods, education outcomes, and workforce development. With projects in eight countries worldwide, we've developed impactful solutions that meet people where they are on their journey out of poverty - and puts them on a path to economic stability.

    $1,657,900 spent$801,279 earned by the program
    12% of program spending
  4. Civic engagement: we're building the tools and enhancing the processes needed to increase public participation in civic life across the united states. By leveraging our unique ability to understand the barriers and behaviors standing in the way of people exercising their right to vote, we are able to design innovative solutions that state and local partners can implement nationwide. Backed by our behavioral science expertise and data-driven methodology, ideas42 is working to uplift historically and intentionally excluded communities and build a government that better reflects the country as a whole.

    $769,754 spent$86,432 earned by the program
    6% of program spending
  5. Giving: we're removing barriers and enhancing processes to help donors align their giving based on their financial abilities and interest, increasing overall charitable funding and impact. By analyzing the psychological and behavioral barriers that often hinder donors, donors can design, implement, and test tools that enhance philanthropic efforts for non-profits tackling the hardest problems facing society. This work builds and strengthens critical infrastructure across the giving ecosystem, ensuring more money can be put to work by the organizations serving individuals worldwide.

    $1,311,037 spentof which $25,000 as grants$96,187 earned by the program
    10% of program spending
  6. Global health: we're transforming global health by giving their partners new and effective ways to structure health programs, share health information and resources, and solve persistent health problems based on how people behave in the real world. By better understanding how and why people make the choices they do, we've brought about incremental and large-scale behavior changes that have improved maternal and child health, reproductive health, infectious diseases, and gender-based violence. Working with human behavior rather than against it, enables many more women to lead healthy and fruitful lives, contributing more to their families and communities.

    $1,205,847 spent$359,405 earned by the program
    9% of program spending
  7. Postsecondary education: we're enabling more people to access and complete college in the united states. By working with our postsecondary partners to identify and remove the behavioral barriers that prevent prospective and current students from matriculating and persisting, we help more people continue on their educational journey. With postsecondary education the clearest path to upward mobility in the u.s. Today, our work helps thousands of students, including first generation students and students of color improve their economic well being.

    $1,575,952 spentof which $67,900 as grants$1,294,210 earned by the program
    12% of program spending
  8. Safety & justice: we improve positive outcomes within the criminal legal system for historically and intentionally excluded communities in the united states. By using our rigorous research and innovative behavioral design work, we see how problems like missed court dates have outsized consequences on people. With jail time jeopardizing employment, economic security, housing, and child custody - while increasing recidivism rates - we work to create better systems and policies so more people can retain their freedoms, livelihoods, and overall well being.

    $719,571 spentof which $5,000 as grants$39,987 earned by the program
    5% of program spending
  9. U.s. Health: we're designing evidence-based solutions that lower healthcare-related financial burdens on individuals across the united states. By focusing on clinical innovations, chronic conditions, public health systems, and data science and machine learning, we promote better outcomes and reduce disparities for historically and intentionally excluded communities. With leading healthcare partners, we create measurable impacts on healthcare participation by removing barriers and biases holding people back.

    $46,659 spent$6,958 earned by the program
    0% of program spending
  10. Misc. Programs: these amounts are from various programs that do not fall under one of the program/focus areas

    $815,439 spent$285,615 earned by the program
    6% of program spending

The 10 programs described on its FY2024 Form 990, listed largest first by expense. Program spending in total: $13,502,801.

02The organization over time

The organization over time

Each line starts at 100 in 2017, so what you read is the shape rather than the size: 150 means half as much again as 2017, 50 means half. The number beside each label in the key is where it ended. The shaded band is where the middle 50% of its peers' revenue would sit, given their growth.

100 = 20172017 Revenue 100 ($12M) Expenses 100 ($13M) Net assets 100 ($9.4M)2018 Revenue 167 ($20M) Expenses 122 ($16M) Net assets 140 ($13M)2019 Revenue 139 ($16M) Expenses 144 ($19M) Net assets 113 ($11M)2020 Revenue 274 ($32M) Expenses 129 ($17M) Net assets 277 ($26M)2021 Revenue 159 ($19M) Expenses 125 ($16M) Net assets 302 ($28M)2022 Revenue 121 ($14M) Expenses 130 ($17M) Net assets 274 ($26M)2023 Revenue 203 ($24M) Expenses 137 ($18M) Net assets 256 ($24M)2024 Revenue 93 ($11M) Expenses 133 ($17M) Net assets 186 ($18M)
'17'18'19'20'21'22'23'24
Revenue (93)Expenses (133)Net assets (186)Peer revenue range

Balance sheet

Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2019 to 2020, from $14M to $31M (+126%).

$11M
$16M
$14M
$31M
$33M
$31M
$28M
$21M
'17'18'19'20'21'22'23'24
Total assetsTotal liabilities

How it's funded, over time

Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.

2017
2018
2019
2020
2021
2022
2023
2024
ContributionsProgram revenueInvestmentOther

Government-grant reliance: 2017 7% · 2018 18% · 2019 25% · 2020 7% · 2021 19% · 2022 11% · 2023 5% · 2024 9%. Grants only. Government contracts and fees sit inside program revenue.

55% of BEHAVIORAL IDEAS LAB INC’s revenue is contributions — about as donation-reliant as the typical peer (82% for the typical peer).

This organization
Typical peer · 43 orgs

Surplus & reserves

Operating surplus or deficit each year, and months of liquidity in hand. 4 of the last 8 reported years ran a deficit.

−$1.3M
’17
$3.8M
’18
−$2.6M
’19
$15M
’20
$2.4M
’21
−$2.8M
’22
$5.9M
’23
−$6.5M
’24
8.1
months of
reserve

Leadership and staff

The officers, directors, trustees and key employees listed on each return. Joined and no longer listed compare each filing with the year before, matching people by surname and first initial; a year after a gap, or a roster under three people, has no comparison.

'17'18'19'20'21'22'23'24
Listed2325283235333427
Joined·+5+5+8+6+4+5+6
No longer listed·32436413
03Who funds it

Who funds it, year by year

2017 → 2023: the base broadened from 11 funders to 20 funders, grant income rose $5.8M → $7.3M.

13 of 54 of your funders are donor-advised or pass-through sponsors (tagged DAF) — 16% of grant dollars received. That money is really individual donors directing a sponsor; the institutions to cultivate are the non-DAF funders.

From the IRS filings of BEHAVIORAL IDEAS LAB INC’s funders (the co-funder graph). Top 30 of 54 funders by total. Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

How concentrated its funding is

BEHAVIORAL IDEAS LAB INC has a broad base — no single funder exceeds 24% of grant income, and it takes 4 funders to reach half.

the vertical line marks half of all grant income — 4 funders to its left

38% of the income these shares are computed over arrives through pass-through sponsors or from payers whose filings do not say what kind of payment it is. Concentration is still measured over all of it, because the money is real; what it does not support is a claim about how many institutions have chosen to fund BEHAVIORAL IDEAS LAB INC.

24%
largest funder
47%
top three
~9
effective funders

Largest funder’s share by year: 2017 33% · 2018 35% · 2019 26% · 2020 18% · 2021 40% · 2022 28% · 2023 26% — diversifying over time.

“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

How long its funders stay

32% of BEHAVIORAL IDEAS LAB INC's funders are still giving 3 years after their first grant; 63% give in more than one year at all.

first grant+1y+2y+3y+4y+5y+6y

Share of funders still giving k years after their first recorded grant, pooled across every acquisition cohort. A funder counts as retained in a year only if it made a grant that year. Measured to FY2023, the last fiscal year that has finished arriving — a funder cannot be counted as lapsed in a year most filers have not reached.

Where its funders are

BEHAVIORAL IDEAS LAB INC draws 97% of its grant income from funders outside Washington, D.C., across 15 states in all.

WA
MN
IL
MI
NY
MA
IN
OH
PA
NJ
CA
VA
MD
DC
TX

In-state vs out-of-state, by year

’17
’18
’19
’20
’21
’22
’23
Washington, D.C. out of state home

Funder states come from each funder’s own filing. $9.8M arriving through sponsors registered in 9 states is excluded from the map and the split above: a sponsor holds money on a donor’s behalf, so its registered address would place those dollars somewhere no donor need ever have been. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

04Its place in the field

Against its field

BEHAVIORAL IDEAS LAB INC holds deeper cash reserves than three-quarters of the 43 social science nonprofits its size.

Operating margin−60% · bottom quartile
Months of reserve8.1mo · top quartile
Revenue growth (annualized)−1% · bottom quartile

this organization peer median middle 50% of peers· 43 social science nonprofits $10M–$100M, FY2024

Organizations like BEHAVIORAL IDEAS LAB INC

Organizations whose mission and program text most resemble this one, by semantic similarity over every organization in the US filings — the closest peers, and often the clearest route to shared or prospective funders.

In Washington, D.C.

Nationally

05Profile & governance

Read directly from this organization’s own Form 990, as neutral context.

Where the money goes

77% of spending goes to programs.

Program 77%Management 23%Fundraising 0%

Governance

10
board members
80%
independent
✓Conflict-of-interest policy✓Whistleblower policy✓Document retention–Board reviewed the 990✓Audited financials

Public support

55%

Share of support from the public (Schedule A) — the basis for its public-charity status.

Footprint & structure

Files a return copy in 8 states

IL
NY
MA
NJ
CA
MD
AR
FL

Part of a family of 5 related entities

  • Ideas42 International Holdings LLC · disregarded
  • Ideas42 Ih 2 LLC · disregarded
  • Ideas42 India Private Limited · corp_trust
  • Ideas42 Cic · corp_trust
  • Ideas42 Ventures · corp_trust

Screen this organization

A dated, signed PDF of the compliance screen for BEHAVIORAL IDEAS LAB INC: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.

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Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. Screen this nonprofit · How the screen works · on the API as GET /api/screening/{ein}?format=pdf

Questions and answers

Who funds BEHAVIORAL IDEAS LAB INC?
BEHAVIORAL IDEAS LAB INC (Washington, D.C.) receives grants from 54 organizations whose IRS filings report $60,081,066 to it, the largest being GATES FOUNDATION ($14,697,071). 34 of them have funded it in more than one year.
How many funders does BEHAVIORAL IDEAS LAB INC have?
IRS filings report 54 organizations giving $60,081,066 in grants to BEHAVIORAL IDEAS LAB INC, 34 of which have funded it in more than one year.
Who is the largest funder of BEHAVIORAL IDEAS LAB INC?
GATES FOUNDATION is the largest funder on record, with $14,697,071 in grants. The full list of funders is on this page.
How can an organization like BEHAVIORAL IDEAS LAB INC find more funders?
Start with the funders already giving here, then look at the foundations that back similar organizations in Washington, D.C.. The funding by cause and by state pages list the largest funders for a given area and how to approach them.

These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2024 (financials across 2017–2024), and the filings of 54 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 14, 2026. What this page cannot tell you · view filing