· Public charity
United Way of Norman Inc
The mission of United Way of Norman is to improve lives by mobilizing the caring power of our community.
What you funded, over time
Every grant placed by its stated purpose and the recipient’s mission, by year — across FY2017–2025.
Where the money goes
Your grants by size, and where they go.
The 22 grants below total $935,714 — the rows itemised in this filing. The $983,443 headline is the total grant expense reported on the return, so the remaining $47,729 is giving the schedule does not break out: grants under the $5,000 itemisation floor, grants to individuals, and grants reported on other schedules. Every figure below describes the itemised rows only.
By grant size · FY2025
- Under $10k3 grants · $22k
- $10k–50k11 grants · $332k
- $50k–250k8 grants · $582k
| Recipient | Amount |
|---|---|
| Center for Children and Families | $122,920 |
| The Virtue Center | $88,000 |
| Bridges | $70,313 |
| Bethesda Inc | $67,077 |
| Meals on Wheels of Norman | $62,155 |
| Variety Care | $58,313 |
| Women's Resource Center | $58,087 |
| The Salvation Army | $54,740 |
| Mary Abbott Children's House | $49,313 |
| Transition House Inc | $44,313 |
| Legal Aid Services of Oklahoma | $42,313 |
| Food & Shelter Inc | $41,000 |
| Big Brothers Big Sisters | $36,313 |
| ABLE | $30,000 |
| Among Friends | $24,763 |
Do your dollars go where the need is?
Each grant placed by the hardship in its grantee’s ZIP, then read against the area’s typical level.
Your human-services grants (FY17–25, $4.1M) land where the poverty rate runs at 13%, against an area that typically sits at 14%. 0% of those dollars go to grantees based in above-average-need neighborhoods. Your grants skew toward lower-need ZIPs.
Matched: human-services grants are those whose grantee’s IRS cause code is Human Services. Placed by people below the poverty linein the grantee’s ZIP, averaged from the tracts in that ZIP; grantee ZIP can differ from where services are delivered.
US grants placed by each grantee’s ZIP, which can differ from where services are actually delivered. Need from public data — U.S. Census/ACS, CDC PLACES, Eviction Lab, USDA — shown as context about the area, never attributed to your giving.
Who you back again
Which organizations you funded more than once, and which you funded a single time. Each grantee is matched to its own filings.
27 repeat relationships — 22 still active in FY2025, 5 since wound down.
How the two cohorts compare
Organizations
Total granted
Median revenue growth · since first grant
Still filing today
New vs renewed · share of each year
In FY2025, 100% of grant dollars renewed an existing relationship; $0 went to new ones.
Where new relationships form · theme of each grantee’s first grant
First-time = a grantee’s first year in your filing window; renewed = funded in an earlier year too. As a portfolio matures the renewed share naturally climbs — once funded, an org stays “renewable” — so the signal is the years that buck it (a new-grantee intake wave). The earliest year is left-censored: relationships that predate the data read as “new.” Theme is the grantee’s IRS cause.
Backed again, and grew
CENTER FOR CHILDREN & FAMILIES INC9× · 2017–2025 · $1.4M · revenue +60%- NANorman Alcohol Information Center Inc9× · 2017–2025 · $974k · revenue +53%
- VCVariety Care Inc9× · 2017–2025 · $857k · revenue +156%
Funded once
- PHPARENTS HELPING PARENTS INCgraduatedone grant, 2020 · $125k · revenue +144%
- SASALVATION ARMYone grant, 2017 · $75k
- ARAmerican Red Crossone grant, 2017 · $35k
Repeat = funded in two or more distinct years; growth and survival are read from each grantee’s own subsequent IRS filings.
The map has a center of gravity: the average direction from the rest of the sector toward the organizations the foundation funds — the shape of its giving. Scoring every nonprofit along that direction surfaces the ones that look most like the portfolio. These are the closest matchesthat aren’t grantees — a resemblance in what they say they do, not a recommendation.
The purpose of the organization is to provide hope-centered, trauma-informed, child-first services that unite law enforcement, child protective services (state and tribal), prosecutors, mental health professionals, and medical…
The family crisis center provides intervention and advocacy for victims of sexual assault and domestic violence. this is done with counselors, court advocates and 24 hour shelter for victims and their children.
Solicit, train & direct activities of court-appointed volunteer advocates for children in cases involving child abuse and neglect. assist in direct expense needs of individual children in court-appointed cases.
The CARE Center exists to reduce trauma for child abuse victims and their families, coordinate a multidisciplinary approach to child abuse investigations, and provide free, effective child abuse prevention resources and education.
Court Advocate for Abused and Neglected Children
Family Hope House empowers families through therapy, education, and advocacy. As Oklahoma's sole adoption competent mental health agency, we support foster and adoptive children for lasting stability and success.
Lighthouse Behavioral Wellness Centers, Inc. serves the community behavioral health needs of nine counties of Southern Oklahoma. Lighthouse offers integrated care through their outpatient and Health Home programs to adults and children.…
Court Appointed Special Advocate
La Luz Organization helps the underserved Latino population in Oklahoma with culturally and faith based trauma-informed services to victims of domestic violence,sexual assault and stalking.
to provide a safe, child-friendly environment for abused children
Crisis intervention services and full shelter for victims and their children of domestic violence/sexual assault. Advocates for abused children in the court system.
Tulsa casa is organized to speak for the best interests of abused and neglected children in court. we promote and support volunteer representation for the children in an effort to provide each child a safe, permanent, nurturing home.
For reference, the grantee most central to the portfolio’s shape is Crossroads Youth & Family Services Inc and the most unlike its peers is Thunderbird Clubhouse Board Inc. Resemblance is measured on each organization’s own IRS 990 mission text; it reflects how work is described, not its quality or impact.
Your grantees are a median of 42 years old; the field is 17. You back the established end — and your money leans older still.
The field is 22% startups (under 5 years old) — 0% of your grantees by number, and just 0% of your money.
The orgs you fund almost never close — 0.0% lost their exemption, against 13% of the field you don’t fund.
Age = years since IRS exemption (a founding proxy). “Closed” = auto-revocation for 3 years of non-filing — a floor on closure, not proof, and bigger established orgs lapse least. Association, not causation.
27 grantees tracked through their own filings, 2017–2025.
Each one resolved to its own IRS returns and tracked year by year — your grant beside their revenue from every source. Association, dated; never a causal claim.
Counted here: distinct organizations you funded across 2017–2025, not grant rows in a single year — so this will not match the grant count on the cover. 27 of the 31 grantees resolved in that span have returns of their own we could reconcile; the rest are funded organizations whose filings we could not track year by year.
Where your money sits — by cause, then by grantee
Each org by its size and your share of it — top-left is where you’re load-bearing
Go grantee by grantee — a decade per org, and how each moved after you funded them
A decade per grantee — revenue shaded, your grants as bars, all rows on one timeline.
- Who funds CENTER FOR CHILDREN & FAMILIES INC ↗
- Who funds Norman Alcohol Information Center Inc ↗
- Who funds Variety Care Inc ↗
- Who funds Meals on Wheels of Norman Inc ↗
- Who funds BETHESDA INC ↗
- Who funds BRIDGES OF NORMAN INC ↗
- Who funds WOMENS RESOURCE CENTER INC ↗
- Who funds MARY ABBOTT CHILDREN'S HOUSE ↗
- Who funds FOOD AND SHELTER INC ↗
- Who funds LEGAL AID SERVICES OF OKLAHOMA INC ↗
- Who funds Transition House Inc ↗
- Who funds Big Brothers Big Sisters of Oklahoma Inc ↗
- Who funds THUNDERBIRD CLUBHOUSE BOARD INC ↗
- Who funds Full Circle Adult Day Center Inc ↗
- Who funds COUNCIL FOR DEVELOPMENTAL DISABILITIES INC ↗
- Who funds AMONG FRIENDS ACTIVITY CENTER INC ↗
- Who funds COMMUNITY AFTER SCHOOL PROGRAM INC ↗
- Who funds AGING SERVICES INC ↗
- Who funds PARENTS HELPING PARENTS INC ↗
- Who funds CATHOLIC CHARITIES OF THE ARCHDIOCESE OF OKLAHOMA CITY INC ↗
- Who funds Fostering Futures Inc ↗
- Who funds South Central CASA of Oklahoma Inc ↗
- Who funds Loveworks Leadership Inc ↗
- Who funds CROSSROADS YOUTH & FAMILY SERVICES INC ↗
- Who funds American National Red Cross & Its Constituent Chapters and Branches ↗
- Who funds UNIVERSITY OF OKLAHOMA FOUNDATION INC ↗
- Who funds Girl Scouts Western Oklahoma Inc ↗
The grantmakers whose grantees overlap with yours far more than size alone predicts. Each orbits closer the stronger the alignment; the arcs between them show where they also fund each other. Here it reads as a tightly interlocked camp — most of these funders back each other's grantees too.
Open a dossier: Sarkeys Foundation · Communities Foundation of Oklahoma · Oklahoma City Community Foundation Inc · Oec Foundation · El and Thelma Gaylord Foundation · Brinkley Family Foundation · Philip Boyle Foundation · American Fidelity Foundation · Richard L and Charlotte Reynolds Family Trust Inc · Kirkpatrick Family Affiliated Fund of Occf Inc · The Anne and Henry Zarrow Foundation · Arvest Foundation
Affinity is a Gamma-Poisson posterior co-funding rate, re-centered on the typical rate, so thin evidence shrinks toward no signal. A research starting point: overlap is association, not proof of shared intent.
Government reliance of your grantees
Every dot is one organization United Way of Norman Inc funds. Left–right is the share of its income from government; up–down is the share from you. Bigger dots raise more. Filter to federal or a single department — and drag the year to watch it move.
- Crossroads Youth & Family Services Inc — 78% of income from government
- Legal Aid Services of Oklahoma Inc — 13% of income from government
- Thunderbird Clubhouse Board Inc — 10% of income from government
- Variety Care Inc — 9% of income from government
- Food and Shelter Inc — 6% of income from government
- Catholic Charities of the Archdiocese of Oklahoma City Inc — 1% of income from government
Government income is each org’s traced federal awards (USASpending — grants and contracts) plus state payments (open checkbooks) as a share of its total revenue (IRS Form 990); the self-reported government-grant line (990 line 1e) is carried for cross-check: a grantee that reports government grants we could not trace to a source is left off the chart rather than shown as receiving none. An association, not a claim that your grant caused the public funding. Coverage is precision-first — a floor, not a census; state records exist for 9 states, so a grantee outside them shows no state figure (dimmed) rather than a false zero. Federal award amounts are obligations, which can span years, so a single-year share is indicative. 990 filings lag 12–24 months.