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Louisiana · Public charity

Sugar Bowl

Established to seek out, promote, finance, sponsor, schedule, conduct, and operate an annual calendar of local, state, national and international amateur and collegiate sporting events in the greater new orleans area and the state of louisiana, for the [cont'd on sch o] purpose of generating tourism via amateur athletics.

$13M
Granted FY2025(still arriving)
9
Grants FY2025
7
Organizations funded FY2024
14%
First-time grantees FY2024
Read the full brief
Median grant, FY2025
$100,000
Largest grant, FY2025
$5,750,000
Organizations funded a year
6 to 23
FY2018 to FY2024
States reached, FY2025
3
Total assets, FY2025
$89M

How open it is to new grantees

In FY2024, 14% of the organizations Sugar Bowl funded were first-time grantees, receiving 2% of its grant dollars.

New vs renewed · share of each year

In FY2024, 98% of grant dollars renewed an existing relationship; $5k went to new ones.

50%100%’18’19’20’21’22’23’24
RenewedFirst-time

Where new relationships form · theme of each grantee’s first grant

’18’19’20’21’22’23’24
PhilanthropyEducationRecreation & SportsFood & NutritionYouth DevelopmentHealthOther
How this is measured
First-time means a grantee’s first year in the filing window; renewed means funded in an earlier year too. The renewed share climbs naturally as a portfolio matures, so the signal is a year that bucks it (a wave of new grantees). The earliest year is left-censored: relationships that predate the data read as new. Theme is the grantee’s IRS cause.
The numbers by year
Fiscal yearOrganizations fundedTo those organizationsFirst-time grantees
FY2025still arriving8$12M0%
FY20247$316k14%
FY202311$22M27%
FY202211$12M18%
FY20216$631k0%
FY202023$18M26%
FY201919$12M21%
FY201815$1.2M7%
100% classified

What it funded, over time

Every grant placed by its stated purpose and the recipient’s mission, by year, FY2017 to 2025.

Recreation & Sports$85MEducation$1.5MPhilanthropy$713kPublic Safety & Disaster$625kFood & Nutrition$300kHousing & Shelter$125kHuman Services$20kArts & Culture$15kOther$0

Where its grants go

Grant dollars by states, across the years we hold.

Which US states its grants reach

OH
MO
AZ
OK
LA
AL
GA
TX
FL

Top grantees

Largest recipients by total granted, FY2017 to FY2025, and the share of each one’s budget the grants supplied at peak.

GranteeTotal grantedYearsShare of their budget
Southeastern Conference$32,250,00061%
The Big 12 Conference Inc$32,250,00061%
New Orleans College Football Championship Host Committee Inc$5,593,895161%
Louisiana State University$5,100,0001n/a
Florida State University$5,100,0001n/a
Crescent City Fitness Foundation Inc$1,650,000521%
Louisiana High School Athletic Association$1,615,000416%
Brees Dream Foundation$600,000610%
College Football Playoff Foundation Inc$503,9805n/a
New Schools for New Orleans Inc$472,00052%
Show all 33 grantees
All grantees of Sugar Bowl by total granted
GranteeTotal grantedYearsShare of their budget
Southeastern Conference$32,250,00061%
The Big 12 Conference Inc$32,250,00061%
New Orleans College Football Championship Host Committee Inc$5,593,895161%
Louisiana State University$5,100,0001n/a
Florida State University$5,100,0001n/a
Crescent City Fitness Foundation Inc$1,650,000521%
Louisiana High School Athletic Association$1,615,000416%
Brees Dream Foundation$600,000610%
College Football Playoff Foundation Inc$503,9805n/a
New Schools for New Orleans Inc$472,00052%
Second Harvest Food Bank Greater New Orleans and Acadiana$425,00020%
Teach for America Inc$377,50060%
The Kelly Gibson Foundation$365,000911%
New Orleans Recreation Development Foundation$300,000225%
The Shack Harris and Doug Williams Foundation$213,0004n/a
Southern Yacht Club of New Orleans$202,90091%
The Administrators of the Tulane Educational Fund$200,00040%
Louisiana Soccer Association$172,00082%
New Orleans Habitat for Humanity$125,00011%
City Park Improvement Association$110,0004n/a
Science of Sport$100,00026%
United Way of Southeast Louisiana$100,00011%
University of New Orleans$82,0004n/a
Loyola University$40,00040%
Friends of New Orleans Lacrosse$40,0002n/a
Dillard University$25,00040%
New Orleans Women's Final Four Loc$24,5571n/a
Catholic Charities Archdiocese of New Orleans$20,00040%
Women Leaders in Sports$15,00010%
Kemper and Leila Williams Foundation In$10,0001n/a
St Jude Children's Research Hospital Inc$10,00010%
University of Oklahoma Foundation Inc$5,00010%
Crescent City Countdown Club Inc Dba Nola New Years Eve$5,0001n/a

Where it is load-bearing

Sugar Bowl supplied at least a quarter of the budget for 2 of its grantees at some point. The chart plots its 23 largest grantees; load-bearing ones sit top left.

25%50%75%100%$1.0M$10M$100Mgrantee revenue →↑ funder's share of their budgetSoutheastern Conference: $32,250,000 over 6y, 0.8% of budgetThe Big 12 Conference Inc: $32,250,000 over 6y, 1.4% of budgetNew Orleans College Football Championship Host Committee Inc: $5,593,895 over 1y, 61% of budgetCrescent City Fitness Foundation Inc: $1,650,000 over 5y, 21% of budgetLouisiana High School Athletic Association: $1,615,000 over 4y, 16% of budgetBrees Dream Foundation: $600,000 over 6y, 9.7% of budgetNew Schools for New Orleans Inc: $472,000 over 5y, 1.5% of budgetSecond Harvest Food Bank Greater New Orleans and Acadiana: $425,000 over 2y, 0.3% of budgetTeach for America Inc: $377,500 over 6y, 0.1% of budgetThe Kelly Gibson Foundation: $365,000 over 9y, 11% of budgetNew Orleans Recreation Development Foundation: $300,000 over 2y, 25% of budgetSouthern Yacht Club of New Orleans: $202,900 over 9y, 0.7% of budgetThe Administrators of the Tulane Educational Fund: $200,000 over 4y, 0.0% of budgetLouisiana Soccer Association: $172,000 over 8y, 2.3% of budgetNew Orleans Habitat for Humanity: $125,000 over 1y, 1.1% of budgetScience of Sport: $100,000 over 2y, 6.5% of budgetUnited Way of Southeast Louisiana: $100,000 over 1y, 0.7% of budgetLoyola University: $40,000 over 4y, 0.0% of budgetDillard University: $25,000 over 4y, 0.0% of budgetCatholic Charities Archdiocese of New Orleans: $20,000 over 4y, 0.0% of budgetWomen Leaders in Sports: $15,000 over 1y, 0.5% of budgetSt Jude Children's Research Hospital Inc: $10,000 over 1y, 0.0% of budgetUniversity of Oklahoma Foundation Inc: $5,000 over 1y, 0.0% of budget

Tap a dot to name the grantee.

How this is measured
Share of budget is the funder’s grant in a year over the grantee’s total revenue that year, at its highest across the years we hold; revenue is from all sources. Only grantees confirmed against their own filings, whose grants do not exceed their revenue, are plotted: the largest 23.

Nonprofits that may fit its grantmaking

Co-funders

Grantmakers whose grantees overlap with this funder’s far more than size alone predicts. Closer means stronger alignment; arcs show where they also fund each other. Here they form a tightly interlocked group: most of these funders back each other's grantees too.

The Greater New Orleans FoundationLA19× affinity7 shared granteesties to 6 of 6Hover any node to trace its alignments.Compare side by side →

Open a dossier: The Greater New Orleans Foundation · Shell USA Company Foundation · Charities Aid Foundation America · Vanguard Charitable Endowment Program · Donor Advised Charitable Giving Inc · Fidelity Investments Charitable Gift Fund · Amazonsmile Foundation

How this is measured
Affinity is a Gamma-Poisson posterior co-funding rate, re-centered on the typical rate, so thin evidence shrinks toward no signal. Overlap is association, not proof of shared intent.

Compare Sugar Bowl with peer funders

About Sugar Bowl

How much does Sugar Bowl give?
Sugar Bowl reported 9 grants totaling $12,618,380 in its FY2025 IRS filing. It funded between 6 and 23 organizations a year over FY2018 to FY2024.
What does Sugar Bowl fund?
By grant dollars over FY2017 to FY2025, its largest causes are Recreation & Sports (96%), Education (2%), Philanthropy (1%).
Who are Sugar Bowl's largest grantees?
By total granted over FY2017 to FY2025: Southeastern Conference ($32M), The Big 12 Conference Inc ($32M), New Orleans College Football Championship Host Committee Inc ($5.6M).
Does Sugar Bowl fund new organizations?
In FY2024, 14% of the organizations it funded were first-time grantees.
Which funders back the same organizations as Sugar Bowl?
Its strongest co-funders, measured against what their size predicts, include The Greater New Orleans Foundation, Shell USA Company Foundation, Charities Aid Foundation America.
Where is Sugar Bowl based?
Sugar Bowl is based in LA.

On method. Every financial figure here is read from IRS e-file XML, the funder’s own 990/990-PF, and from the multi-year returns of the 34 grantees we resolved, each linked to its source. Grantee outcomes are each organization’s own program-service reporting (Form 990, Part III), read as association with funding, never as caused by it. Low-confidence name matches are suppressed rather than guessed. How we build these →

How this is measured
Each figure carries one of six labels. Filed is what the funder reported on its return. Official is another government record about an organization, such as a federal award or a charity register, joined by name where no shared identifier exists. Resolved is an identity we worked out where the filing named a recipient without an EIN, kept only above a measured confidence threshold. Computed is arithmetic over those, like themes, portfolio clusters and co-funder strength. Context is a statistic about a place rather than about an organization, which is what the need overlay is: it describes the area a grantee’s address sits in, not where its work lands. Inferred is drawn by a model from text, like the partnerships read out of public news and organization websites. Each is labeled where it appears.

Generated from the IRS Form 990 e-file return for fiscal year 2025, released 2025. Filings run roughly 12 to 24 months behind; figures are dated accordingly.

Source object · view filing

Play a game based on Sugar Bowl’s filings →

More from the funding graph