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New Mexico · Nonprofit

RED MEDIA INC

RED MEDIA INC (New Mexico) receives grants from 9 organizations whose IRS filings report $420,179 to it, the largest being INDIGENOUS RIGHTS CENTER ($172,000). 3 of them have funded it in more than one year.

Revenue FY2025
$292k
Funders on record
9
Grants received
$420k
Net assets
$353k
3/9 repeat funderspeak grant-dependency 96%
01What it does

What Red Media Inc does

Mission

Red media is a press and media project run entirely for and by indigenous people. We produce writing and media according to our own intellectual traditions, and publish a wide range of written and audio work.

As stated on its FY2025 Form 990.

Program

  1. Red media publishes a wide range of work including: poetry, photography, indigenous botany, academic publications, land as pedagogy, memoirs, manifestos, journalism, children's books, indigenous language resources, history, politics, resource manuals, biographies, fiction, creative writing, edited collections, and much more.

    $218,300 spent$131,245 earned by the program
    100% of program spending

The program described on its FY2024 Form 990. Program spending in total: $218,300.

02The organization over time

The organization over time

Each line starts at 100 in 2021, so what you read is the shape rather than the size: 150 means half as much again as 2021, 50 means half. The number beside each label in the key is where it ended. The shaded band is where the middle 50% of its peers' revenue would sit, given their growth.

100 = 20212021 Revenue 100 ($142k) Expenses 100 ($55k) Net assets 100 ($113k)2022 Revenue 240 ($341k) Expenses 136 ($75k) Net assets 336 ($380k)2023 Revenue 234 ($332k) Expenses 583 ($319k) Net assets 334 ($378k)2024 Revenue 273 ($388k) Expenses 769 ($421k) Net assets 305 ($345k)2025 Revenue 206 ($292k) Expenses 507 ($278k) Net assets 313 ($353k)
20212022202320242025
Revenue (206)Expenses (507)Net assets (313)Peer revenue range

Balance sheet

Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2021 to 2022, from $113k to $380k (+236%).

$113k
$380k
$388k
$345k
$354k
20212022202320242025
Total assetsTotal liabilities

How it's funded, over time

Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.

2021
2022
2023
2024
2025
ContributionsProgram revenueInvestmentOther

55% of RED MEDIA INC’s revenue is contributions — about as donation-reliant as the typical peer (64% for the typical peer).

This organization
Typical peer · 19,547 orgs

Surplus & reserves

Operating surplus or deficit each year, and months of liquidity in hand. 1 of the last 5 reported years ran a deficit.

$87k
’21
$267k
’22
$13k
’23
−$33k
’24
$15k
’25
15
months of
reserve

Leadership and staff

The officers, directors, trustees and key employees listed on each return. Joined and no longer listed compare each filing with the year before, matching people by surname and first initial; a year after a gap, or a roster under three people, has no comparison.

20212022202320242025
Listed78986
Joined·+1+4+7+1
No longer listed·0383
03Who funds it

Who funds it, year by year

2020 → 2023: the base broadened from 1 funder to 2 funders, grant income fell $86k → $52k.

3 of 9 of your funders are donor-advised or pass-through sponsors (tagged DAF) — 26% of grant dollars received. That money is really individual donors directing a sponsor; the institutions to cultivate are the non-DAF funders.

From the IRS filings of RED MEDIA INC’s funders (the co-funder graph). Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

How concentrated its funding is

RED MEDIA INC leans on a few funders — its largest provides 41% of grant income and the top three 68%; half comes from just 2 funders.

the vertical line marks half of all grant income — 2 funders to its left

70% of the income these shares are computed over arrives through pass-through sponsors or from payers whose filings do not say what kind of payment it is. Concentration is still measured over all of it, because the money is real; what it does not support is a claim about how many institutions have chosen to fund RED MEDIA INC.

41%
largest funder
68%
top three
~4
effective funders

Largest funder’s share by year: 2020 100% · 2021 63% · 2022 59% · 2023 96% — diversifying over time.

“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

How long its funders stay

60% of RED MEDIA INC's funders are still giving 1 year after their first grant; 33% give in more than one year at all.

first grant+1y

Share of funders still giving k years after their first recorded grant, pooled across every acquisition cohort. A funder counts as retained in a year only if it made a grant that year. Measured to FY2023, the last fiscal year that has finished arriving — a funder cannot be counted as lapsed in a year most filers have not reached.

Where its funders are

56% of RED MEDIA INC's grant income comes from New Mexico funders.

WA
CA
NM
AR
DC

In-state vs out-of-state, by year

’20
’21
’22
’23
New Mexico out of state home

Funder states come from each funder’s own filing. $111k arriving through sponsors registered in 2 states is excluded from the map and the split above: a sponsor holds money on a donor’s behalf, so its registered address would place those dollars somewhere no donor need ever have been. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

04Its place in the field

Against its field

RED MEDIA INC holds deeper cash reserves than three-quarters of the 11,634 arts & culture nonprofits its size.

Operating margin5% · above the median
Months of reserve15.3mo · top quartile
Revenue growth (annualized)20% · top quartile

this organization peer median middle 50% of peers· 11,634 arts & culture nonprofits $100k–$1M, FY2025

Organizations like RED MEDIA INC

Organizations whose mission and program text most resemble this one, by semantic similarity over every organization in the US filings — the closest peers, and often the clearest route to shared or prospective funders.

In New Mexico

Nationally

05Profile & governance

Read directly from this organization’s own Form 990, as neutral context.

Where the money goes

79% of spending goes to programs.

Program 79%Management 21%Fundraising 1%

Governance

6
board members
83%
independent
–Conflict-of-interest policy–Whistleblower policy–Document retention✓Board reviewed the 990–Audited financials

Public support

100%

Share of support from the public (Schedule A) — the basis for its public-charity status.

Screen this organization

A dated, signed PDF of the compliance screen for RED MEDIA INC: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.

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Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. Screen this nonprofit · How the screen works · on the API as GET /api/screening/{ein}?format=pdf

Questions and answers

Who funds RED MEDIA INC?
RED MEDIA INC (New Mexico) receives grants from 9 organizations whose IRS filings report $420,179 to it, the largest being INDIGENOUS RIGHTS CENTER ($172,000). 3 of them have funded it in more than one year.
How many funders does RED MEDIA INC have?
IRS filings report 9 organizations giving $420,179 in grants to RED MEDIA INC, 3 of which have funded it in more than one year.
Who is the largest funder of RED MEDIA INC?
INDIGENOUS RIGHTS CENTER is the largest funder on record, with $172,000 in grants. The full list of funders is on this page.
How can an organization like RED MEDIA INC find more funders?
Start with the funders already giving here, then look at the foundations that back similar organizations in New Mexico. The funding by cause and by state pages list the largest funders for a given area and how to approach them.

These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2025 (financials across 2021–2025), and the filings of 9 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 14, 2026. What this page cannot tell you · view filing