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Iowa · Nonprofit

GOODWILL INDUSTRIES OF CENTRAL IOWA

GOODWILL INDUSTRIES OF CENTRAL IOWA (Iowa) receives grants from 8 organizations whose IRS filings report $1,836,949 to it, the largest being UNITED WAY OF CENTRAL IOWA ($972,215). 6 of them have funded it in more than one year.

Revenue FY2025
$30M
Funders on record
8
Grants received
$1.8M
Net assets
$23M
6/8 repeat funderspeak grant-dependency 1%
01What it does

What Goodwill Industries of Central Iowa does

Mission

To improve the quality of life for all individuals by providing skills training and helping people find jobs.

As stated on its FY2025 Form 990.

Programs

  1. Donated goods - goodwill of central iowa's donated goods and retail program supports the mission with the sale of gently used donations. These efforts help to provide skills training and employment services to individuals with disabilities and other barriers. In 2024, goodwill of central iowa was able to offer services to 916 people and specifically assisted 29 in securing a job.

    $21,280,799 spent$7,664,008 earned by the program
    87% of program spending
  2. Mission services programs - goodwill of central iowa's mission is to improve the quality of life for all individuals by providing skills training and helping people find jobs. Programming offers paid training and free employment services to set individuals with barriers up for success in their journey toward community employment.

    $3,308,728 spent$2,397,868 earned by the program
    13% of program spending
  3. .

The 3 programs described on its FY2025 Form 990, listed largest first by expense. Program spending in total: $24,589,527.

02The organization over time

The organization over time

Each line starts at 100 in 2017, so what you read is the shape rather than the size: 150 means half as much again as 2017, 50 means half. The number beside each label in the key is where it ended. The shaded band is where the middle 50% of its peers' revenue would sit, given their growth.

100 = 20172017 Revenue 100 ($19M) Expenses 100 ($19M) Net assets 100 ($16M)2018 Revenue 102 ($20M) Expenses 104 ($20M) Net assets 96 ($15M)2019 Revenue 104 ($20M) Expenses 104 ($20M) Net assets 95 ($15M)2020 Revenue 83 ($16M) Expenses 82 ($16M) Net assets 95 ($15M)2021 Revenue 107 ($21M) Expenses 74 ($14M) Net assets 134 ($22M)2022 Revenue 114 ($22M) Expenses 112 ($22M) Net assets 135 ($22M)2023 Revenue 130 ($25M) Expenses 125 ($24M) Net assets 140 ($22M)2024 Revenue 133 ($26M) Expenses 131 ($25M) Net assets 142 ($23M)2025 Revenue 153 ($30M) Expenses 150 ($29M) Net assets 143 ($23M)
'17'18'19'20'21'22'23'24'25
Revenue (153)Expenses (150)Net assets (143)Peer revenue range

Balance sheet

Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2020 to 2021, from $26M to $31M (+19%).

$28M
$27M
$26M
$26M
$31M
$35M
$36M
$35M
$38M
'17'18'19'20'21'22'23'24'25
Total assetsTotal liabilities

How it's funded, over time

Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.

2017
2018
2019
2020
2021
2022
2023
2024
2025
ContributionsProgram revenueInvestmentOther

65% of GOODWILL INDUSTRIES OF CENTRAL IOWA’s revenue is contributions — more donation-reliant than the typical peer (13% for the typical peer).

This organization
Typical peer · 458 orgs

Surplus & reserves

Operating surplus or deficit each year, and months of liquidity in hand. 3 of the last 9 reported years ran a deficit.

−$205k
’17
−$614k
’18
−$256k
’19
$97k
’20
$6.3M
’21
$114k
’22
$789k
’23
$251k
’24
$213k
’25
1.7
months of
reserve

Leadership and staff

The officers, directors, trustees and key employees listed on each return. Joined and no longer listed compare each filing with the year before, matching people by surname and first initial; a year after a gap, or a roster under three people, has no comparison.

Chief executive

Mary Hunter

CEO

As listed on its FY2025 Form 990.

'17'18'19'20'21'22'23'24'25
Listed222224232520181621
Joined·+2+9+2+7+4+4+3+9
No longer listed·27359654
03Who funds it

Who funds it, year by year

2017 → 2023: the base narrowed from 5 funders to 3 funders, grant income rose $173k → $215k.

3 of 8 of your funders are donor-advised or pass-through sponsors (tagged DAF) — 4% of grant dollars received. That money is really individual donors directing a sponsor; the institutions to cultivate are the non-DAF funders.

From the IRS filings of GOODWILL INDUSTRIES OF CENTRAL IOWA’s funders (the co-funder graph). Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

How concentrated its funding is

GOODWILL INDUSTRIES OF CENTRAL IOWA leans on a few funders — its largest provides 53% of grant income and the top three 95%; half comes from just 1 funder.

the vertical line marks half of all grant income — 1 funder to its left

99% of the income these shares are computed over arrives through pass-through sponsors or from payers whose filings do not say what kind of payment it is. Concentration is still measured over all of it, because the money is real; what it does not support is a claim about how many institutions have chosen to fund GOODWILL INDUSTRIES OF CENTRAL IOWA.

53%
largest funder
95%
top three
~3
effective funders

Largest funder’s share by year: 2017 50% · 2018 100% · 2019 57% · 2020 76% · 2021 56% · 2022 56% · 2023 50% — broadly stable.

“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

How long its funders stay

43% of GOODWILL INDUSTRIES OF CENTRAL IOWA's funders are still giving 3 years after their first grant; 75% give in more than one year at all.

first grant+1y+2y+3y+4y+5y+6y

Share of funders still giving k years after their first recorded grant, pooled across every acquisition cohort. A funder counts as retained in a year only if it made a grant that year. Measured to FY2023, the last fiscal year that has finished arriving — a funder cannot be counted as lapsed in a year most filers have not reached.

Where its funders are

68% of GOODWILL INDUSTRIES OF CENTRAL IOWA's grant income comes from Iowa funders.

NY
IA
MD

In-state vs out-of-state, by year

’17
’18
’19
’20
’21
’22
’23
Iowa out of state home

Funder states come from each funder’s own filing. $78k arriving through sponsors registered in 3 states is excluded from the map and the split above: a sponsor holds money on a donor’s behalf, so its registered address would place those dollars somewhere no donor need ever have been. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

04Its place in the field

Against its field

GOODWILL INDUSTRIES OF CENTRAL IOWA's funding has concentrated — grant income rose while the number of funders held roughly flat.

Operating margin1% · below the median
Months of reserve1.7mo · below the median
Revenue growth (annualized)5% · below the median

this organization peer median middle 50% of peers· 290 employment nonprofits $10M–$100M, FY2025

Organizations like GOODWILL INDUSTRIES OF CENTRAL IOWA

Organizations whose mission and program text most resemble this one, by semantic similarity over every organization in the US filings — the closest peers, and often the clearest route to shared or prospective funders.

In Iowa

Nationally

05Profile & governance

Read directly from this organization’s own Form 990, as neutral context.

Where the money goes

84% of spending goes to programs.

Program 84%Management 16%Fundraising 0%

Governance

16
board members
100%
independent
✓Conflict-of-interest policy✓Whistleblower policy✓Document retention✓Board reviewed the 990✓Audited financials

Public support

99%

Share of support from the public (Schedule A) — the basis for its public-charity status.

Footprint & structure

Part of a family of 1 related entity

  • Goodwill Solutions Inc · exempt

Screen this organization

A dated, signed PDF of the compliance screen for GOODWILL INDUSTRIES OF CENTRAL IOWA: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.

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Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. Screen this nonprofit · How the screen works · on the API as GET /api/screening/{ein}?format=pdf

Questions and answers

Who funds GOODWILL INDUSTRIES OF CENTRAL IOWA?
GOODWILL INDUSTRIES OF CENTRAL IOWA (Iowa) receives grants from 8 organizations whose IRS filings report $1,836,949 to it, the largest being UNITED WAY OF CENTRAL IOWA ($972,215). 6 of them have funded it in more than one year.
How many funders does GOODWILL INDUSTRIES OF CENTRAL IOWA have?
IRS filings report 8 organizations giving $1,836,949 in grants to GOODWILL INDUSTRIES OF CENTRAL IOWA, 6 of which have funded it in more than one year.
Who is the largest funder of GOODWILL INDUSTRIES OF CENTRAL IOWA?
UNITED WAY OF CENTRAL IOWA is the largest funder on record, with $972,215 in grants. The full list of funders is on this page.
How can an organization like GOODWILL INDUSTRIES OF CENTRAL IOWA find more funders?
Start with the funders already giving here, then look at the foundations that back similar organizations in Iowa. The funding by cause and by state pages list the largest funders for a given area and how to approach them.

Play a game about who funds Goodwill Industries of Central Iowa →

These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2025 (financials across 2017–2025), and the filings of 8 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 22, 2026. What this page cannot tell you · view filing