Skip to content
Plinth
Funding

Indiana · Nonprofit

Tourism Tomorrow Inc

Tourism Tomorrow Inc (Indiana) receives grants from 6 organizations whose IRS filings report $1,282,375 to it, the largest being LILLY ENDOWMENT INC ($800,000). 3 of them have funded it in more than one year.

$1.4M
Revenue FY2024
6
Funders on record
$1.3M
Grants received
$906k
Net assets
3/6 repeat funderspeak grant-dependency 52%

Against its field

Tourism Tomorrow Inc runs a healthier operating margin than half of the 4,197 community improvement nonprofits its size.

Operating margin8% · above the median
Months of reserve7.3mo · above the median
Revenue growth (annualized)6% · below the median

this organization peer median middle 50% of peers· 4,197 community improvement nonprofits $1M–$10M, FY2024

Three funders worth looking at

Grantmakers with no record of funding this organization, ranked by how strongly the co-funder graph and the mission embeddings agree. The evidence is in section 03.

See all 12 prospects and why each one surfaced →
01The organization over time

The organization over time

Each line starts at 100 in 2017, so what you read is the shape rather than the size: 150 means half as much again as 2017, 50 means half. The number beside each label in the key is where it ended. The shaded band is where the middle 50% of its peers' revenue would sit, given their growth.

100 = 20172017 Revenue 100 ($903k) Expenses 100 ($995k) Net assets 100 ($773k)2018 Revenue 118 ($1.1M) Expenses 101 ($1.0M) Net assets 108 ($834k)2019 Revenue 70 ($630k) Expenses 68 ($672k) Net assets 102 ($791k)2020 Revenue 85 ($768k) Expenses 83 ($824k) Net assets 95 ($735k)2021 Revenue 76 ($685k) Expenses 87 ($869k) Net assets 71 ($552k)2022 Revenue 134 ($1.2M) Expenses 90 ($898k) Net assets 112 ($864k)2023 Revenue 175 ($1.6M) Expenses 165 ($1.6M) Net assets 103 ($798k)2024 Revenue 155 ($1.4M) Expenses 130 ($1.3M) Net assets 117 ($906k)
'17'18'19'20'21'22'23'24
Revenue (155)Expenses (130)Net assets (117)Peer revenue range

How it's funded, over time

Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.

2017
2018
2019
2020
2021
2022
2023
2024
ContributionsProgram revenueInvestmentOther

Government-grant reliance: 2017 16% · 2018 11% · 2019 30% · 2020 30% · 2021 28% · 2022 44% · 2023 22% · 2024 26%. Grants only. Government contracts and fees sit inside program revenue.

100% of Tourism Tomorrow Inc’s revenue is contributions — more reliant on donations than three-quarters of its peers (61% for the typical peer).

This organization
Typical peer · 4,406 orgs

Surplus & reserves

Operating surplus or deficit each year, and months of liquidity in hand. 5 of the last 8 reported years ran a deficit.

$93k
17
$61k
18
$43k
19
$56k
20
$184k
21
$312k
22
$66k
23
$108k
24
7.3
months of
reserve
02Who funds it

Who funds it, year by year

2018 → 2023: the base narrowed from 2 funders to 1 funder, grant income fell $285k → $375.

Left out of every figure on this page: $272k from 2 payers (the payer shares this organization's board, largest Central Indiana Community Foundation Inc). These are real filings, and they are not money Tourism Tomorrow Inc raised.

From the IRS filings of Tourism Tomorrow Inc’s funders (the co-funder graph). Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

How concentrated its funding is

Tourism Tomorrow Inc leans on a few funders — its largest provides 62% of grant income and the top three 99%; half comes from just 1 funder.

the vertical line marks half of all grant income — 1 funder to its left

27% of the income these shares are computed over arrives through pass-through sponsors or from payers whose filings do not say what kind of payment it is. Concentration is still measured over all of it, because the money is real; what it does not support is a claim about how many institutions have chosen to fund Tourism Tomorrow Inc.

62%
largest funder
99%
top three
~2
effective funders

Largest funder’s share by year: 2018 82% · 2019 38% · 2020 100% · 2022 97% · 2023 100%growing more concentrated.

“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

Where its funders are

100% of Tourism Tomorrow Inc's grant income comes from Indiana funders.

IN

In-state vs out-of-state, by year

18
19
20
22
23
Indiana out of state home

Funder states come from each funder’s own filing. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

03Its place in the field

Funders to approach

Grantmakers that don’t fund you yet, surfaced two ways: they back organizations that share your funders, or their grantees resemble your mission. The ones both signals agree on come first. Your 6 funders put you under-funded among the 400 organizations that share them.

From the co-funder graph (funders backing at least two comparable organizations, shrunk for grantee count, donor-advised and mega-funds excluded) and the universe embeddings. A research starting point; overlap is association, not a guarantee of fit.

Organizations like Tourism Tomorrow Inc

Nonprofits whose mission and program text most resemble this one, by semantic similarity over the universe of US filings — the closest peers, and often the clearest route to shared or prospective funders.

In Indiana

Nationally

04Profile & governance

Read directly from this organization’s own Form 990, as neutral context.

Where the money goes

96% of spending goes to programs.

Program 96%Management 4%Fundraising 0%

Governance

13
board members
92%
independent
Conflict-of-interest policyWhistleblower policyDocument retentionBoard reviewed the 990Audited financials

Public support

100%

Share of support from the public (Schedule A) — the basis for its public-charity status.

Footprint & structure

Files a return copy in 1 state

IN

Part of a family of 1 related entity

  • Visit Indy Inc · exempt

Screen this organization

A dated, signed PDF of the compliance screen for Tourism Tomorrow Inc: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.

A paid feature, included from the $75 plan up. Sign in to download.

Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. How the screen works · on the API as GET /api/screening/{ein}?format=pdf

Questions and answers

Who funds Tourism Tomorrow Inc?
Tourism Tomorrow Inc (Indiana) receives grants from 6 organizations whose IRS filings report $1,282,375 to it, the largest being LILLY ENDOWMENT INC ($800,000). 3 of them have funded it in more than one year.
How many funders does Tourism Tomorrow Inc have?
IRS filings report 6 organizations giving $1,282,375 in grants to Tourism Tomorrow Inc, 3 of which have funded it in more than one year.
Who is the largest funder of Tourism Tomorrow Inc?
LILLY ENDOWMENT INC is the largest funder on record, with $800,000 in grants. The full list of funders is on this page.
How can an organization like Tourism Tomorrow Inc find more funders?
Start with the funders already giving here, then look at the foundations that back similar organizations in Indiana. The funding by cause and by state pages list the largest funders for a given area and how to approach them.

These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2024 (financials across 2017–2024), and the filings of 6funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported August 27, 2026. What this page cannot tell you · view filing