California · Nonprofit
SACRAMENTO CONVENTION AND VISITORS BUREAU
SACRAMENTO CONVENTION AND VISITORS BUREAU (California) receives grants from 2 organizations whose IRS filings report $40,000 to it, the largest being AARP ($30,000). 1 of them have funded it in more than one year.
- Revenue FY2025
- $17M
- Funders on record
- 2
- Grants received
- $40k
- Net assets
- $13M
What Sacramento Convention and Visitors Bureau does
Mission
To strengthen the positive awareness of the city and county of sacramento as a convention and visitors destination to increase revenue and stimulate economic development and growth for the community.
As stated on its FY2025 Form 990.
Programs
The sacramento convention and meeting product is comprised of facilities, accommodations, customer services, and transportation options. Scvb continues to execute and develop sales and marketing programs - new and existing - that are focused on the solicitation of conventions and meetings. Scvb also provides superior customer service to encourage repeat business and foster positive word-of-mouth exposure to other potential groups.
The scvb tourism product is composed of conventions and meetings, sporting competitions, music and food festivals, heritage and california history travel, leisure/consumer travel, and the region's brand of america's farm-to-fork capital. Sacramento is an ideal vacation for segments of the travel audience, particularly those seeking value destinations and those looking for experiential trips to participate in wine tasting, fine dining, wildlife viewing, or recreational activities. The explosive growth of digital platforms has transformed how consumers plan and make travel decisions and given the scvb new promotional opportunities to develop compelling family and senior sacramento-specific programs that attract consumers interested in a variety of different niche experiences.
The sports commission has developed a new marketing strategy and has deployed a sport-specific sales team to focus on the sports market. Our sports marketing emphasis is aligned with the needs of the sports client's demands and has helped provide a clear understanding of our target audience. In addition, we have matched our salespersons' strengths to this particular market segment's needs to optimize the effectiveness of our sales efforts and investment.
The 3 programs described on its FY2024 Form 990, listed largest first by expense.
The organization over time
Each line starts at 100 in 2021, so what you read is the shape rather than the size: 150 means half as much again as 2021, 50 means half. The number beside each label in the key is where it ended.
Balance sheet
Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2021 to 2022, from $12M to $14M (+12%).
How it's funded, over time
Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.
Government-grant reliance: 2021 99% · 2022 92% · 2023 98% · 2024 21% · 2025 19%. Grants only. Government contracts and fees sit inside program revenue.
Surplus & reserves
Operating surplus or deficit each year, and months of liquidity in hand. 0 of the last 5 reported years ran a deficit.
reserve
Leadership and staff
The officers, directors, trustees and key employees listed on each return. Joined and no longer listed compare each filing with the year before, matching people by surname and first initial; a year after a gap, or a roster under three people, has no comparison.
Chief executive
Michael Testa
President & CEO
Board chair
David Huber
Board chair
As listed on its FY2025 Form 990.
Who funds it, year by year
2022 → 2023: the base broadened from 1 funder to 2 funders, grant income rose $10k → $20k.
Left out of every figure on this page: $866k from 3 payers (the payer shares this organization's board, largest Sutter Valley Hospitals). These are real filings, and they are not money SACRAMENTO CONVENTION AND VISITORS BUREAU raised.
From the IRS filings of SACRAMENTO CONVENTION AND VISITORS BUREAU’s funders (the co-funder graph). Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
How concentrated its funding is
SACRAMENTO CONVENTION AND VISITORS BUREAU leans on a few funders — its largest provides 75% of grant income and the top three 100%; half comes from just 1 funder.
the vertical line marks half of all grant income — 1 funder to its left
75% of the income these shares are computed over arrives through pass-through sponsors or from payers whose filings do not say what kind of payment it is. Concentration is still measured over all of it, because the money is real; what it does not support is a claim about how many institutions have chosen to fund SACRAMENTO CONVENTION AND VISITORS BUREAU.
Largest funder’s share by year: 2022 100% · 2023 50% — diversifying over time.
“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
Where its funders are
SACRAMENTO CONVENTION AND VISITORS BUREAU draws 75% of its grant income from funders outside California, across 2 states in all.
In-state vs out-of-state, by year
Funder states come from each funder’s own filing. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
Organizations like SACRAMENTO CONVENTION AND VISITORS BUREAU
Organizations whose mission and program text most resemble this one, by semantic similarity over every organization in the US filings — the closest peers, and often the clearest route to shared or prospective funders.
In California
Nationally
Read directly from this organization’s own Form 990, as neutral context.
Governance
Footprint & structure
Files a return copy in 1 state
Screen this organization
A dated, signed PDF of the compliance screen for SACRAMENTO CONVENTION AND VISITORS BUREAU: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.
Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. Screen this nonprofit · How the screen works · on the API as GET /api/screening/{ein}?format=pdf
Questions and answers
- Who funds SACRAMENTO CONVENTION AND VISITORS BUREAU?
- SACRAMENTO CONVENTION AND VISITORS BUREAU (California) receives grants from 2 organizations whose IRS filings report $40,000 to it, the largest being AARP ($30,000). 1 of them have funded it in more than one year.
- How many funders does SACRAMENTO CONVENTION AND VISITORS BUREAU have?
- IRS filings report 2 organizations giving $40,000 in grants to SACRAMENTO CONVENTION AND VISITORS BUREAU, 1 of which have funded it in more than one year.
- Who is the largest funder of SACRAMENTO CONVENTION AND VISITORS BUREAU?
- AARP is the largest funder on record, with $30,000 in grants. The full list of funders is on this page.
- How can an organization like SACRAMENTO CONVENTION AND VISITORS BUREAU find more funders?
- Start with the funders already giving here, then look at the foundations that back similar organizations in California. The funding by cause and by state pages list the largest funders for a given area and how to approach them.
Play a game about who funds Sacramento Convention and Visitors Bureau →
These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2025 (financials across 2021–2025), and the filings of 2 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 14, 2026. What this page cannot tell you · view filing