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New Jersey · Nonprofit

PURPLE SWANS CORPORATION

PURPLE SWANS CORPORATION (New Jersey) receives grants from 5 organizations whose IRS filings report $16,867 to it, the largest being CHARITIES AID FOUNDATION AMERICA ($11,491). 3 of them have funded it in more than one year, and 68% of the money arrives through donor-advised or pass-through sponsors rather than from an institution directly.

Revenue FY2024
$54k
Funders on record
5
Grants received
$17k
Net assets
$119k
3/5 repeat funderspeak grant-dependency 1%
01What it does

What Purple Swans Corporation does

Mission

The Purple Swans Corporation's mission is to enrich the community by connecting the East and the West and promoting cultural exchange through intercultural performing arts. It's objective is to create a positive impact in people's lives and promote Chinese performing arts within the community.

As stated on its FY2024 Form 990-EZ.

Program

  1. Since 2018, Purple Swans and the Mental Health Association in New Jersey (MHANJ) have jointly hosted a series of Youth Mental Health First Aid programs. Through a full-day certified training course, experienced instructors provided hands-on guidance on how to support stressed youth. The program continues to be highly rated by 100% of participants. Beginning in 2022, QPR (Question, Persuade, Refer) youth suicide prevention trainings were added to offer more targeted support. Continuing this important tradition, we hosted two additional mental health training sessions in September and December 2024, marking our 6th and 7th Youth Mental Health First Aid programs. On December 13, 2024, NASDAQ honored Purple Swans on its iconic Times Square billboards, celebrating our 10 years of dedication to cultural exchange and mental health advocacy. Our tradition of performing for senior centers also resumed. On June 8, 2024, we visited Summit Senior Center to celebrate Mother's Day and Father's Day, where our performance was warmly received. In 2024, we performed across multiple towns for Lunar New Year celebrations, including Millburn, Summit, Livingston, and Westfield. We also performed on May…

    $4,178 spent
    100% of program spending

The program described on its FY2024 Form 990-EZ. Program spending in total: $4,178.

02The organization over time

The organization over time

Each line starts at 100 in 2019, so what you read is the shape rather than the size: 150 means half as much again as 2019, 50 means half. The number beside each label in the key is where it ended. The shaded band is where the middle 50% of its peers' revenue would sit, given their growth.

100 = 20192019 Revenue 100 ($72k) Expenses 100 ($72k) Net assets 100 ($74k)2022 Revenue 154 ($111k) Expenses 160 ($115k) Net assets 130 ($97k)2023 Revenue 59 ($42k) Expenses 39 ($28k) Net assets 150 ($111k)2024 Revenue 76 ($54k) Expenses 58 ($42k) Net assets 160 ($119k)
2019202220232024
Revenue (76)Expenses (58)Net assets (160)Peer revenue range

Balance sheet

Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2022 to 2023, from $146k to $127k (−13%).

$80k
$146k
$127k
$137k
2019202220232024
Total assetsTotal liabilities

How it's funded, over time

Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.

2019
2022
2023
2024
ContributionsProgram revenueInvestmentOther

96% of PURPLE SWANS CORPORATION’s revenue is contributions — more donation-reliant than the typical peer (78% for the typical peer).

This organization
Typical peer · 18,808 orgs

Surplus & reserves

Operating surplus or deficit each year, and months of liquidity in hand. 1 of the last 4 reported years ran a deficit.

$158
’19
−$4k
’22
$14k
’23
$13k
’24

Leadership and staff

Board chair

Jie Wu

Chair, Board of Directors

As listed on its FY2024 Form 990-EZ.

03Who funds it

Who funds it, year by year

2020 → 2023: the base held at 2 funders, grant income fell $3k → $420.

2 of 5 of your funders are donor-advised or pass-through sponsors (tagged DAF) — 68% of grant dollars received. That money is really individual donors directing a sponsor; the institutions to cultivate are the non-DAF funders.

From the IRS filings of PURPLE SWANS CORPORATION’s funders (the co-funder graph). Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

How concentrated its funding is

PURPLE SWANS CORPORATION leans on a few funders — its largest provides 68% of grant income and the top three 97%; half comes from just 1 funder.

the vertical line marks half of all grant income — 1 funder to its left

68% of the income these shares are computed over arrives through pass-through sponsors or from payers whose filings do not say what kind of payment it is. Concentration is still measured over all of it, because the money is real; what it does not support is a claim about how many institutions have chosen to fund PURPLE SWANS CORPORATION.

68%
largest funder
97%
top three
~2
effective funders

Largest funder’s share by year: 2020 100% · 2021 95% · 2022 54% · 2023 95% — diversifying over time.

“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

Where its funders are

68% of PURPLE SWANS CORPORATION's grant income arrives through donor-advised or pass-through sponsors, whose addresses record where the money is held rather than where the donor is. Of the $5k that is directly attributable, 91% of it comes from funders outside New Jersey, across 2 states.

NY
NJ

In-state vs out-of-state, by year

’20
’21
’22
’23
New Jersey out of state home

Funder states come from each funder’s own filing. $12k arriving through sponsors registered in 2 states is excluded from the map and the split above: a sponsor holds money on a donor’s behalf, so its registered address would place those dollars somewhere no donor need ever have been. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

04Its place in the field

Against its field

PURPLE SWANS CORPORATION runs a healthier operating margin than half of the 14,550 arts & culture nonprofits its size.

Operating margin23% · above the median
Revenue growth (annualized)−5% · below the median

this organization peer median middle 50% of peers· 14,550 arts & culture nonprofits under $100k, FY2024

Organizations like PURPLE SWANS CORPORATION

Organizations whose mission and program text most resemble this one, by semantic similarity over every organization in the US filings — the closest peers, and often the clearest route to shared or prospective funders.

In New Jersey

Nationally

05Profile & governance

Read directly from this organization’s own Form 990, as neutral context.

Public support

100%

Share of support from the public (Schedule A) — the basis for its public-charity status.

Footprint & structure

Files a return copy in 1 state

NJ

Screen this organization

A dated, signed PDF of the compliance screen for PURPLE SWANS CORPORATION: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.

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Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. Screen this nonprofit · How the screen works · on the API as GET /api/screening/{ein}?format=pdf

Questions and answers

Who funds PURPLE SWANS CORPORATION?
PURPLE SWANS CORPORATION (New Jersey) receives grants from 5 organizations whose IRS filings report $16,867 to it, the largest being CHARITIES AID FOUNDATION AMERICA ($11,491). 3 of them have funded it in more than one year, and 68% of the money arrives through donor-advised or pass-through sponsors rather than from an institution directly.
How many funders does PURPLE SWANS CORPORATION have?
IRS filings report 5 organizations giving $16,867 in grants to PURPLE SWANS CORPORATION, 3 of which have funded it in more than one year.
Who is the largest funder of PURPLE SWANS CORPORATION?
CHARITIES AID FOUNDATION AMERICA is the largest funder on record, with $11,491 in grants. The full list of funders is on this page.
How can an organization like PURPLE SWANS CORPORATION find more funders?
Start with the funders already giving here, then look at the foundations that back similar organizations in New Jersey. The funding by cause and by state pages list the largest funders for a given area and how to approach them.

Play a game about who funds Purple Swans →

These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2024 (financials across 2019–2024), and the filings of 5 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 14, 2026. What this page cannot tell you · view filing