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California · Nonprofit

HEADING HOME ANIMAL RESCUE

HEADING HOME ANIMAL RESCUE (California) receives grants from 4 organizations whose IRS filings report $191,463 to it, the largest being PETSMART CHARITIES INC ($121,725). 4 of them have funded it in more than one year.

Revenue FY2024
$72k
Funders on record
4
Grants received
$191k
Net assets
$820
4/4 repeat funderspeak grant-dependency 33%
01What it does

What Heading Home Animal Rescue does

Mission

Founded in 2011, Heading Home Animal Rescue is a 501(c)3 non-profit dedicated to finding good homes for local shelter animals in need. Some of these pets just need help meeting their new family and getting out into the community, while others are too young to be adoptable when they enter the shelter, have medical needs, or are shy. While their needs are varied, our goal is to act as a bridge for those animals; we provide them the care, time, and love they need in order to be at their best when the right person comes along to take them home. We are few, but we are mighty, and we are committed to our community's animals.

As stated on its FY2018 Form 990-EZ.

Program

  1. Continued partnership with Santa Cruz County Animal Shelter to provide animals with any necessary vet care, including spay/neuter, general health and any specialized care needed.

    $72,269 spent
    100% of program spending

The program described on its FY2024 Form 990-EZ. Program spending in total: $72,269.

02The organization over time

The organization over time

Each line starts at 100 in 2017, so what you read is the shape rather than the size: 150 means half as much again as 2017, 50 means half. The number beside each label in the key is where it ended. The shaded band is where the middle 50% of its peers' revenue would sit, given their growth.

100 = 20172017 Revenue 100 ($100k) Expenses 100 ($129k) Net assets 100 ($5k)2018 Revenue 153 ($152k) Expenses 103 ($133k) Net assets 589 ($31k)2019 Revenue 137 ($136k) Expenses 101 ($131k) Net assets 594 ($31k)2020 Revenue 137 ($137k) Expenses 109 ($141k) Net assets 540 ($28k)2021 Revenue 112 ($112k) Expenses 106 ($137k) Net assets 97 ($5k)2022 Revenue 99 ($98k) Expenses 78 ($100k) Net assets 57 ($3k)2023 Revenue 91 ($91k) Expenses 72 ($93k) Net assets 19 ($1k)2024 Revenue 72 ($72k) Expenses 56 ($72k) Net assets 16 ($820)
'17'18'19'20'21'22'23'24
Revenue (72)Expenses (56)Net assets (16)Peer revenue range

Balance sheet

Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2017 to 2018, from $5k to $31k (+489%).

$5k
$31k
$31k
$31k
$8k
$4k
$2k
$3k
'17'18'19'20'21'22'23'24
Total assetsTotal liabilities

How it's funded, over time

Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.

2017
2018
2019
2020
2021
2022
2023
2024
ContributionsProgram revenueInvestmentOther

56% of HEADING HOME ANIMAL RESCUE’s revenue is contributions — more earned-revenue than three-quarters of its peers (100% for the typical peer).

This organization
Typical peer · 6,580 orgs

Surplus & reserves

Operating surplus or deficit each year, and months of liquidity in hand. 6 of the last 8 reported years ran a deficit.

−$30k
’17
$19k
’18
$5k
’19
−$5k
’20
−$25k
’21
−$2k
’22
−$2k
’23
−$196
’24

Leadership and staff

Chief executive

Melissa Finley

Executive Director

As listed on its FY2024 Form 990-EZ.

03Who funds it

Who funds it, year by year

2017 → 2023: the base held at 1 funder, grant income fell $9k → $521.

Funder
'17
'18
'19
'20
'21
'22
'23
'24*
'25*
'26*
total
$122k
funders
1
1
3
3
3
4
1
1
1
1

2 of 4 of your funders are donor-advised or pass-through sponsors (tagged DAF) — 35% of grant dollars received. That money is really individual donors directing a sponsor; the institutions to cultivate are the non-DAF funders.

From the IRS filings of HEADING HOME ANIMAL RESCUE’s funders (the co-funder graph). Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

How concentrated its funding is

HEADING HOME ANIMAL RESCUE leans on a few funders — its largest provides 64% of grant income and the top three 99%; half comes from just 1 funder.

the vertical line marks half of all grant income — 1 funder to its left

98% of the income these shares are computed over arrives through pass-through sponsors or from payers whose filings do not say what kind of payment it is. Concentration is still measured over all of it, because the money is real; what it does not support is a claim about how many institutions have chosen to fund HEADING HOME ANIMAL RESCUE.

64%
largest funder
99%
top three
~2
effective funders

Largest funder’s share by year: 2017 100% · 2018 100% · 2019 45% · 2020 56% · 2021 65% · 2022 49% · 2023 100% — broadly stable.

“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

Where its funders are

HEADING HOME ANIMAL RESCUE draws 100% of its grant income from funders outside California, across 2 states in all.

AZ
NC

In-state vs out-of-state, by year

’17
’18
’19
’20
’21
’22
California out of state home

Funder states come from each funder’s own filing. $66k arriving through sponsors registered in 2 states is excluded from the map and the split above: a sponsor holds money on a donor’s behalf, so its registered address would place those dollars somewhere no donor need ever have been. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

04Its place in the field

Against its field

HEADING HOME ANIMAL RESCUE's revenue fell 28% between 2017 and 2024.

Operating margin−0% · below the median
Revenue growth (annualized)−5% · below the median

this organization peer median middle 50% of peers· 4,996 animals nonprofits under $100k, FY2024

Organizations like HEADING HOME ANIMAL RESCUE

Organizations whose mission and program text most resemble this one, by semantic similarity over every organization in the US filings — the closest peers, and often the clearest route to shared or prospective funders.

In California

Nationally

05Profile & governance

Read directly from this organization’s own Form 990, as neutral context.

Public support

100%

Share of support from the public (Schedule A) — the basis for its public-charity status.

Screen this organization

A dated, signed PDF of the compliance screen for HEADING HOME ANIMAL RESCUE: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.

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Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. Screen this nonprofit · How the screen works · on the API as GET /api/screening/{ein}?format=pdf

Questions and answers

Who funds HEADING HOME ANIMAL RESCUE?
HEADING HOME ANIMAL RESCUE (California) receives grants from 4 organizations whose IRS filings report $191,463 to it, the largest being PETSMART CHARITIES INC ($121,725). 4 of them have funded it in more than one year.
How many funders does HEADING HOME ANIMAL RESCUE have?
IRS filings report 4 organizations giving $191,463 in grants to HEADING HOME ANIMAL RESCUE, 4 of which have funded it in more than one year.
Who is the largest funder of HEADING HOME ANIMAL RESCUE?
PETSMART CHARITIES INC is the largest funder on record, with $121,725 in grants. The full list of funders is on this page.
How can an organization like HEADING HOME ANIMAL RESCUE find more funders?
Start with the funders already giving here, then look at the foundations that back similar organizations in California. The funding by cause and by state pages list the largest funders for a given area and how to approach them.

Play a game about who funds Heading Home Animal Rescue →

These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2024 (financials across 2017–2024), and the filings of 4 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 14, 2026. What this page cannot tell you · view filing