Utah · Nonprofit
Crimson Collective
Crimson Collective (Utah) receives grants from 7 organizations whose IRS filings report $972,000 to it, the largest being THE BRENT & ANN WILSON FOUNDATION ($430,000). 1 of them have funded it in more than one year.
- Revenue FY2024
- $7.8M
- Funders on record
- 7
- Grants received
- $972k
- Net assets
- $2.7M
What Crimson Collective does
Mission
To elevate and advance society and the dignity of each human by fostering, promoting, and encouraging a significant increase in individual and company involvement in charitable causes, work, and efforts, as well as assisting to build the quality of geographical cities or locations.
As stated on its FY2024 Form 990.
Program
In 2024, more than 80 Influencers of the Crimson Collective devoted an extraordinary 8,500 hours to supporting a wide range of meaningful causes through partnerships with eight local charities. Their contributions went far beyond appearances, they harnessed the power of their platforms to raise awareness, amplify fundraising efforts, and inspire action across their communities. From raising awareness to the charities to participating in charitable events, their collective influence helped drive significant donations, volunteer engagement, and community involvement. The impact of their work was deeply felt across the 10 organizations they supported, which included: Sammy's Buddy's, Huntsman Cancer Center, MS Society, Success in Education, Athletes for Life, For the Kids, Make-A-Wish Utah, Ken Garff Esports, Women Who Succeed, and Junior Achievement. These partnerships not only increased visibility for each cause but also directly contributed to improved outreach, enhanced program funding, and greater support for the individuals and families served by these foundations.
$7,308,193 spentof which $150,000 as grants100% of program spending
The program described on its FY2024 Form 990. Program spending in total: $7,308,193.
The organization over time
Each line starts at 100 in 2023, so what you read is the shape rather than the size: 150 means half as much again as 2023, 50 means half. The number beside each label in the key is where it ended. The shaded band is where the middle 50% of its peers' revenue would sit, given their growth.
Balance sheet
Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2023 to 2024, from $2.6M to $2.7M (+2%).
How it's funded, over time
Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.
99% of Crimson Collective’s revenue is contributions — more reliant on donations than three-quarters of its peers (82% for the typical peer).
Surplus & reserves
Operating surplus or deficit each year, and months of liquidity in hand. 0 of the last 2 reported years ran a deficit.
reserve
Leadership and staff
The officers, directors, trustees and key employees listed on each return. Joined and no longer listed compare each filing with the year before, matching people by surname and first initial; a year after a gap, or a roster under three people, has no comparison.
Who funds it, year by year
Grant support over time, funder by funder — shade shows the grant size each year.
3 of 7 of your funders are donor-advised or pass-through sponsors (tagged DAF) — 13% of grant dollars received. That money is really individual donors directing a sponsor; the institutions to cultivate are the non-DAF funders.
From the IRS filings of Crimson Collective’s funders (the co-funder graph). Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
How concentrated its funding is
Crimson Collective leans on a few funders — its largest provides 44% of grant income and the top three 94%; half comes from just 2 funders.
the vertical line marks half of all grant income — 2 funders to its left
55% of the income these shares are computed over arrives through pass-through sponsors or from payers whose filings do not say what kind of payment it is. Concentration is still measured over all of it, because the money is real; what it does not support is a claim about how many institutions have chosen to fund Crimson Collective.
“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
Where its funders are
99% of Crimson Collective's grant income comes from Utah funders.
Funder states come from each funder’s own filing. $125k arriving through sponsors registered in 3 states is excluded from the map and the split above: a sponsor holds money on a donor’s behalf, so its registered address would place those dollars somewhere no donor need ever have been. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
Against its field
Crimson Collective has grown faster than three-quarters of the 2,910 philanthropy nonprofits its size.
this organization peer median middle 50% of peers· 2,910 philanthropy nonprofits $1M–$10M, FY2024
Organizations like Crimson Collective
Organizations whose mission and program text most resemble this one, by semantic similarity over every organization in the US filings — the closest peers, and often the clearest route to shared or prospective funders.
In Utah
Nationally
Read directly from this organization’s own Form 990, as neutral context.
Where the money goes
95% of spending goes to programs.
Governance
Footprint & structure
Files a return copy in 1 state
Screen this organization
A dated, signed PDF of the compliance screen for Crimson Collective: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.
Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. Screen this nonprofit · How the screen works · on the API as GET /api/screening/{ein}?format=pdf
Questions and answers
- Who funds Crimson Collective?
- Crimson Collective (Utah) receives grants from 7 organizations whose IRS filings report $972,000 to it, the largest being THE BRENT & ANN WILSON FOUNDATION ($430,000). 1 of them have funded it in more than one year.
- How many funders does Crimson Collective have?
- IRS filings report 7 organizations giving $972,000 in grants to Crimson Collective, 1 of which have funded it in more than one year.
- Who is the largest funder of Crimson Collective?
- THE BRENT & ANN WILSON FOUNDATION is the largest funder on record, with $430,000 in grants. The full list of funders is on this page.
- How can an organization like Crimson Collective find more funders?
- Start with the funders already giving here, then look at the foundations that back similar organizations in Utah. The funding by cause and by state pages list the largest funders for a given area and how to approach them.
These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2024 (financials across 2023–2024), and the filings of 7 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 22, 2026. What this page cannot tell you · view filing