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New Jersey · Nonprofit

COLOR A SMILE

COLOR A SMILE (New Jersey) receives grants from 10 organizations whose IRS filings report $81,609 to it, the largest being AMERICAN ONLINE GIVING FOUNDATION INC ($32,039). 7 of them have funded it in more than one year, and 54% of the money arrives through donor-advised or pass-through sponsors rather than from an institution directly.

Revenue FY2025
$169k
Funders on record
10
Grants received
$82k
Net assets
$67k
7/10 repeat funderspeak grant-dependency 24%
01What it does

What Color a Smile does

Mission

Provide volunteer opportunities to make people smile

As stated on its FY2025 Form 990-EZ.

Program

  1. Color a Smile provides volunteer opportunities, for people of all ages and abilities, to experience the rewards of helping people. Every month we distribute thousands of cheerful drawings to people in need of a smile. We send drawings to nursing homes, hospitals, meals on wheels programs and to our troops overseas.

    $130,564 spent
    100% of program spending

The program described on its FY2025 Form 990-EZ. Program spending in total: $130,564.

02The organization over time

The organization over time

Each line starts at 100 in 2020, so what you read is the shape rather than the size: 150 means half as much again as 2020, 50 means half. The number beside each label in the key is where it ended. The shaded band is where the middle 50% of its peers' revenue would sit, given their growth.

100 = 20202020 Revenue 100 ($13k) Expenses 100 ($5k) Net assets 100 ($10k)2021 Revenue 553 ($70k) Expenses 1123 ($59k) Net assets 215 ($22k)2022 Revenue 375 ($48k) Expenses 966 ($51k) Net assets 188 ($19k)2023 Revenue 563 ($72k) Expenses 912 ($48k) Net assets 423 ($43k)2024 Revenue 666 ($85k) Expenses 1515 ($79k) Net assets 478 ($49k)2025 Revenue 1329 ($169k) Expenses 2880 ($151k) Net assets 661 ($67k)
202020212022202320242025
Revenue (1329)Expenses (2880)Net assets (661)Peer revenue range

Balance sheet

Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2022 to 2023, from $19k to $43k (+125%).

$10k
$22k
$19k
$43k
$50k
$68k
202020212022202320242025
Total assetsTotal liabilities

How it's funded, over time

Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.

2020
2021
2022
2023
2024
2025
ContributionsProgram revenueInvestmentOther

100% of COLOR A SMILE’s revenue is contributions — more reliant on donations than three-quarters of its peers (91% for the typical peer).

This organization
Typical peer · 23,940 orgs

Surplus & reserves

Operating surplus or deficit each year, and months of liquidity in hand. 1 of the last 6 reported years ran a deficit.

$8k
’20
$12k
’21
−$3k
’22
$24k
’23
$6k
’24
$19k
’25
03Who funds it

Who funds it, year by year

2020 → 2023: the base broadened from 2 funders to 4 funders, grant income rose $41 → $17k.

3 of 10 of your funders are donor-advised or pass-through sponsors (tagged DAF) — 54% of grant dollars received. That money is really individual donors directing a sponsor; the institutions to cultivate are the non-DAF funders.

From the IRS filings of COLOR A SMILE’s funders (the co-funder graph). Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

How concentrated its funding is

COLOR A SMILE leans on a few funders — its largest provides 39% of grant income and the top three 76%; half comes from just 2 funders.

the vertical line marks half of all grant income — 2 funders to its left

54% of the income these shares are computed over arrives through pass-through sponsors or from payers whose filings do not say what kind of payment it is. Concentration is still measured over all of it, because the money is real; what it does not support is a claim about how many institutions have chosen to fund COLOR A SMILE.

39%
largest funder
76%
top three
~4
effective funders

Largest funder’s share by year: 2020 61% · 2021 74% · 2022 56% · 2023 87% — growing more concentrated.

“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

How long its funders stay

50% of COLOR A SMILE's funders are still giving 2 years after their first grant; 70% give in more than one year at all.

first grant+1y+2y

Share of funders still giving k years after their first recorded grant, pooled across every acquisition cohort. A funder counts as retained in a year only if it made a grant that year. Measured to FY2023, the last fiscal year that has finished arriving — a funder cannot be counted as lapsed in a year most filers have not reached.

Where its funders are

54% of COLOR A SMILE's grant income arrives through donor-advised or pass-through sponsors, whose addresses record where the money is held rather than where the donor is. Of the $37k that is directly attributable, 69% of it comes from funders outside New Jersey, across 4 states.

NJ
CA
NC
TX

In-state vs out-of-state, by year

’20
’21
’22
’23
New Jersey out of state home

Funder states come from each funder’s own filing. $44k arriving through sponsors registered in 3 states is excluded from the map and the split above: a sponsor holds money on a donor’s behalf, so its registered address would place those dollars somewhere no donor need ever have been. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

04Its place in the field

Against its field

COLOR A SMILE has grown faster than three-quarters of the 13,917 human services nonprofits its size.

Operating margin11% · above the median
Revenue growth (annualized)68% · top quartile

this organization peer median middle 50% of peers· 13,917 human services nonprofits $100k–$1M, FY2025

Organizations like COLOR A SMILE

Organizations whose mission and program text most resemble this one, by semantic similarity over every organization in the US filings — the closest peers, and often the clearest route to shared or prospective funders.

In New Jersey

Nationally

05Profile & governance

Read directly from this organization’s own Form 990, as neutral context.

Public support

63%

Share of support from the public (Schedule A) — the basis for its public-charity status.

Screen this organization

A dated, signed PDF of the compliance screen for COLOR A SMILE: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.

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Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. Screen this nonprofit · How the screen works · on the API as GET /api/screening/{ein}?format=pdf

Questions and answers

Who funds COLOR A SMILE?
COLOR A SMILE (New Jersey) receives grants from 10 organizations whose IRS filings report $81,609 to it, the largest being AMERICAN ONLINE GIVING FOUNDATION INC ($32,039). 7 of them have funded it in more than one year, and 54% of the money arrives through donor-advised or pass-through sponsors rather than from an institution directly.
How many funders does COLOR A SMILE have?
IRS filings report 10 organizations giving $81,609 in grants to COLOR A SMILE, 7 of which have funded it in more than one year.
Who is the largest funder of COLOR A SMILE?
AMERICAN ONLINE GIVING FOUNDATION INC is the largest funder on record, with $32,039 in grants. The full list of funders is on this page.
How can an organization like COLOR A SMILE find more funders?
Start with the funders already giving here, then look at the foundations that back similar organizations in New Jersey. The funding by cause and by state pages list the largest funders for a given area and how to approach them.

Play a game about who funds Color a Smile →

These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2025 (financials across 2020–2025), and the filings of 10 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 22, 2026. What this page cannot tell you · view filing