· Public charity
Willamette Valley Visitors Association
The WILLAMETTE VALLEY VISITORS ASSOCIATION (wvva) is a regional destination management organization focused on promoting responsible tourism and regional economic well-being that benefits residents and visitors alike.
What you funded, over time
Every grant placed by its stated purpose and the recipient’s mission, by year — across FY2018–2025.
Where the money goes
Your grants by size, and where they go.
The 5 grants below total $70,915 — the rows itemised in this filing. The $77,915 headline is the total grant expense reported on the return, so the remaining $7,000 is giving the schedule does not break out: grants under the $5,000 itemisation floor, grants to individuals, and grants reported on other schedules. Every figure below describes the itemised rows only.
By grant size · FY2025
- Under $10k2 grants · $13k
- $10k–50k3 grants · $58k
| Recipient | Amount |
|---|---|
| ALBANY PICKLEBALL CLUB | $25,000 |
| MCKENZIE TRAIL VOLUNTEERS | $17,915 |
| VISIT NEWBERG | $15,000 |
| CARLTON WINEMAKERS STUDIO | $7,000 |
| AURORA COLONY VISITORS ASSOCIATION | $6,000 |
Do your dollars go where the need is?
Each grant placed by the hardship in its grantee’s ZIP, then read against the area’s typical level.
Your human-services grants (FY18–19, $30k) land where the poverty rate runs at 14%, against an area that typically sits at 12%. 100% of those dollars go to grantees based in above-average-need neighborhoods. Most of your grants land in higher-need ZIPs.
Matched: human-services grants are those whose grantee’s IRS cause code is Human Services. Placed by people below the poverty linein the grantee’s ZIP, averaged from the tracts in that ZIP; grantee ZIP can differ from where services are delivered.
US grants placed by each grantee’s ZIP, which can differ from where services are actually delivered. Need from public data — U.S. Census/ACS, CDC PLACES, Eviction Lab, USDA — shown as context about the area, never attributed to your giving.
Where the work is directed
The same grants, placed two ways — where each recipient sits, and where its stated purpose earmarks the money.
About 15% of Willamette Valley Visitors Association’s grant dollars are earmarked, by their stated purpose, for a different county than the recipient’s own address — money that lands at a nonprofit in one place but is meant to do its work in another. Read by recipient address, 87% of the giving stays in OR; read by stated purpose it is 75% — less of the work is directed home than the recipients' locations suggest.
Recipient view: each grant at its grantee’s ZIP, mapped to a county. Directed view: each grant at the county its stated purpose names, falling back to the recipient’s county when the purpose names no place; US grants only. A county shows only if it carries the top 95% of that view’s dollars. Purposes are read from the foundation’s own 990 grant descriptions.
The map has a center of gravity: the average direction from the rest of the sector toward the organizations the foundation funds — the shape of its giving. Scoring every nonprofit along that direction surfaces the ones that look most like the portfolio. These are the closest matchesthat aren’t grantees — a resemblance in what they say they do, not a recommendation.
Preserve, promote and celebrate our local history
Preserve and interpret the History & culture of Seaside Oregon by operating a Museum and outreach programs.
Economic development of rural Oregon towns
Preserving the past via a local museum.
Provide financial support for historical projects in the Olympia community
Promotion activities for downtown kernersville.
Develop partnerships to stimulate economic vitality and investments in the downtown core, generate a positive image and promote tourism while celebrating our Western Heritage.
Connect & Promote Twisp Chamber Members
Through physical improvements, events, promotions and the proper business mix, we're making downtown newberg into a destination that enriches the lives of those who visit and live here.
To revitalize and develop La Grande Oregon's historic downtown core into an inviting, sustainable downtown rooted in La Grande's history and culture, providing a vital center for commercial and community activities using the National…
For reference, the grantee most central to the portfolio’s shape is The Gilbert House Children's Museum Inc and the most unlike its peers is Friends of Deepwood. Resemblance is measured on each organization’s own IRS 990 mission text; it reflects how work is described, not its quality or impact.
12 grantees tracked through their own filings, 2017–2025.
Each one resolved to its own IRS returns and tracked year by year — your grant beside their revenue from every source. Association, dated; never a causal claim.
Counted here: distinct organizations you funded across 2017–2025, not grant rows in a single year — so this will not match the grant count on the cover. 12 of the 26 grantees resolved in that span have returns of their own we could reconcile; the rest are funded organizations whose filings we could not track year by year.
Where your money sits — by cause, then by grantee
Each org by its size and your share of it — top-left is where you’re load-bearing
Go grantee by grantee — a decade per org, and how each moved after you funded them
A decade per grantee — revenue shaded, your grants as bars, all rows on one timeline.
- Who funds HISTORIC CAROUSEL AND MUSEUM ↗
- Who funds Oregon Truffle Festival ↗
- Who funds McKenzie Community Development Corporation ↗
- Who funds WILLAMETTE RIVERKEEPER ↗
- Who funds McKenzie River Chamber of Commerce ↗
- Who funds SALEM MAIN STREET ASSOCIATION ↗
- Who funds Shelton-McMurphey Johnson Associate ↗
- Who funds VISIT NEWBERG ↗
- Who funds Eola-Amity Hills Winegrowers A ↗
- Who funds INDEPENDENCE DOWNTOWN ASSOCIATION ↗
- Who funds FRIENDS OF DEEPWOOD ↗
- Who funds THE GILBERT HOUSE CHILDREN'S MUSEUM INC ↗
The grantmakers whose grantees overlap with yours far more than size alone predicts. Each orbits closer the stronger the alignment; the arcs between them show where they also fund each other. Here it reads as a tightly interlocked camp — most of these funders back each other's grantees too.
Open a dossier: The Oregon Community Foundation · Amazonsmile Foundation
Affinity is a Gamma-Poisson posterior co-funding rate, re-centered on the typical rate, so thin evidence shrinks toward no signal. A research starting point: overlap is association, not proof of shared intent.
Government reliance of your grantees
Every dot is one organization Willamette Valley Visitors Association funds. Left–right is the share of its income from government; up–down is the share from you. Bigger dots raise more. Filter to federal, a single department, or state — and drag the year to watch it move.
- Salem Main Street Association — 67% of income from government
- Willamette Riverkeeper — 42% of income from government
- Shelton-McMurphey Johnson Associate — 22% of income from government
Government income is each org’s traced federal awards (USASpending — grants and contracts) plus state payments (open checkbooks) as a share of its total revenue (IRS Form 990); the self-reported government-grant line (990 line 1e) is carried for cross-check: a grantee that reports government grants we could not trace to a source is left off the chart rather than shown as receiving none. An association, not a claim that your grant caused the public funding. Coverage is precision-first — a floor, not a census; state records exist for 9 states, so a grantee outside them shows no state figure (dimmed) rather than a false zero. Federal award amounts are obligations, which can span years, so a single-year share is indicative. 990 filings lag 12–24 months.
Warm introductions · Powered by PlinthPlus
How do I get to Willamette Valley Visitors Association?
Find your warmest path to Willamette Valley Visitors Association through trustees and officers whose names appear on both boards. Search for your organization and Plinth traces the shortest route it can evidence.
Each link is a name appearing on two organizations’ public IRS 990 filings, matched on that name and, where the filings support it, on location. A same-state match has geographic support, which is a second matching feature rather than confirmation that the two are one person; a cross-state one is the likeliest to be two people who share a name. Every hop shows its tier, low-confidence and distant paths are held back rather than guessed, and it is worth confirming the person before you use the introduction.