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· Public charity

Colony Brands Foundation Inc

Support Madison Community Foundation, a Sec.

$4.7M
Granted FY2024still arriving
20
Grants FY2024still arriving
2
States reached
$4.0M
Largest
01What you fundRead
02The needRead
03Your edgeRead
04Your fieldRead
05Through PlinthRead
01What you fund
01100% classified

What you funded, over time

Every grant placed by its stated purpose and the recipient’s mission, by year — across FY2017–2024.

Human Services$4.8MEducation$2.7MArts & Culture$1.1MPhilanthropy$801kHealth$540kRecreation & Sports$357kAnimals$284kCrime & Legal$204kOther$0
02FY2024 · 20 grants

Where the money goes

Your grants by size, and where they go.

The 20 grants below total $4,523,432 — the rows itemised in this filing. The $4,667,628 headline is the total grant expense reported on the return, so the remaining $144,196 is giving the schedule does not break out: grants under the $5,000 itemisation floor, grants to individuals, and grants reported on other schedules. Every figure below describes the itemised rows only.

By grant size · FY2024

  • Under $10k6 grants · $37k
  • $10k–50k11 grants · $215k
  • $50k–250k2 grants · $269k
  • $250k+1 grant · $4.0M
$20,000
Median grant
2
States reached
$4.1M
Total assets
Largest grants
RecipientAmount
Green County Family YMCA$4,002,372
UW-Madison Foundation$169,159
UW-Madison Foundation$100,000
Main Street Monroe Inc$32,788
Green County Cheese Days Inc$29,000
Monroe Arts Center$23,394
School District of New Glarus$23,100
Madison Community Foundation$20,907
Friends of New Glarus Woods$20,000
The Charles E Kubly Fdn$20,000
Rubin for Kids$15,000
Green County Humane Society$10,681
School District of Monroe WI$10,500
Edgewood College Inc$10,000
Jacobs Swag Foundation Inc$9,238
02The need
03

Do your dollars go where the need is?

Each grant placed by the hardship in its grantee’s ZIP, then read against the area’s typical level.

show:

Your human-services grants (FY17–24, $4.9M) land where the poverty rate runs at 7%, against an area that typically sits at 11%. 0% of those dollars go to grantees based in above-average-need neighborhoods. Your grants skew toward lower-need ZIPs.

area typical 11%American Red Cross: $17k → 14%SW WI Community ActionProgram: $8k → 9%Green Cares Food Pantry: $8k → 7%Green Cares Food Pantry: $8k → 7%Green County Family YMCA: $4.0M → 7%Green County Family YMCA: $404k → 7%Green County Family YMCA: $63k → 7%Green County Family YMCA: $56k → 7%Green County Family YMCA: $55k → 7%Green County Family YMCA: $53k → 7%Green County Family YMCA: $52k → 7%Family Promise of Green Cty: $32k → 7%Green Haven Family Advocates: $18k → 7%Family Promise of Green Cty: $15k → 7%Family Promise of Green Cty: $11k → 7%Family Promise of Green Cty: $10k → 7%Family Promise of Green Cty: $10k → 7%Green Haven Family Advocates: $9k → 7%Green Haven Family Advocates: $8k → 7%St Vincent De Paul of Monroe: $8k → 7%Green Haven Family Advocates: $6k → 7%Green Haven Family Advocates: $6k → 7%Family Promise of Green Cty: $6k → 7%Family Promise of Green Cty: $6k → 7%Family Promise of Green Cty: $6k → 7%Green Haven Family Advocates: $6k → 7%Green Haven Family Advocates: $5k → 7%Green Haven Family Advocates: $5k → 7%0%20%40%50%more need →
grant to an above-average-need area below average· circle size = grant amount

Matched: human-services grants are those whose grantee’s IRS cause code is Human Services. Placed by people below the poverty linein the grantee’s ZIP, averaged from the tracts in that ZIP; grantee ZIP can differ from where services are delivered.

US grants placed by each grantee’s ZIP, which can differ from where services are actually delivered. Need from public data — U.S. Census/ACS, CDC PLACES, Eviction Lab, USDA — shown as context about the area, never attributed to your giving.

03Your edge
repeat funding

Who you back again

Which organizations you funded more than once, and which you funded a single time. Each grantee is matched to its own filings.

97%of every dollar goes to organizations you’ve funded before.
$10M · 30 repeat orgs$371k to everyone else

And the relationships you keep tend to grow: grantees you re-up on have seen median revenue of +37% since the first grant, against +8% for the ones you funded once.

30 repeat relationships — 15 still active in FY2024, 15 since wound down; 3 grantees were first funded in FY2024 (too recent to call).

How the two cohorts compare

Re-uppedFunded once

Organizations

30
21

Total granted

$10M
$299k

Median revenue growth · since first grant

+37%
+8%

Still filing today

87%
71%

New vs renewed · share of each year

In FY2024, 98% of grant dollars renewed an existing relationship; $72k went to new ones.

50%100%’17’18’19’20’21’22’23’24
RenewedFirst-time

Where new relationships form · theme of each grantee’s first grant

’17’18’19’20’21’22’23’24
Human ServicesArts & CultureHealthAnimalsEducationYouth DevelopmentOther

First-time = a grantee’s first year in your filing window; renewed = funded in an earlier year too. As a portfolio matures the renewed share naturally climbs — once funded, an org stays “renewable” — so the signal is the years that buck it (a new-grantee intake wave). The earliest year is left-censored: relationships that predate the data read as “new.” Theme is the grantee’s IRS cause.

Backed again, and grew

  • GC
    Green County Family YMCA Inc
    7× · 2017–2024 · $4.7M · revenue +268% · 69% of their budget
  • UO
    UNIVERSITY OF WISCONSIN FOUNDATION
    8× · 2017–2024 · $1.6M · revenue +39%
  • MC
    MONROE CLINIC AND HOSPITAL FOUNDATION
    7× · 2017–2023 · $303k · revenue +114% · 45% of their budget

Funded once

  • TH
    Turner Hall of Monroe Inc
    one grant, 2020 · $60k · revenue -10%
  • BT
    BLACKHAWK TECHNICAL COLLEGE FOUNDATION INC
    one grant, 2020 · $40k · revenue -32%
  • FO
    FRIENDS OF PBS WISCONSIN INCgraduated
    one grant, 2023 · $25k · revenue +29%

Repeat = funded in two or more distinct years; growth and survival are read from each grantee’s own subsequent IRS filings.

04Your field

The map has a center of gravity: the average direction from the rest of the sector toward the organizations the foundation funds — the shape of its giving. Scoring every nonprofit along that direction surfaces the ones that look most like the portfolio. These are the closest matchesthat aren’t grantees — a resemblance in what they say they do, not a recommendation.

1
The Monroe Clinic Inc

Working together to achieve the highest standards in healthcare, we create healthy communities through god's healing spirit. vision: exceptional healthcare, an exceptional experience.

Health
2
Renew Wisconsin Inc

Renew wisconsin leads and accelerates the transformation to wisconsin's renewable energy future through advocacy, education, and collaboration.

Environment
3
University of Wisconsin - Green Bay Foundation Inc

The uw-green bay foundation furthers the mission of uw-green bay, a public university, by developing and increasing opportunities for students primarily in the areas other than those in which the state of wisconsin ordinarily makes…

Education
4
Downtown Madison Inc

Make downtown madison an economically strong, equitable, inclusive, and vibrant place to live, work, and visit.

—
5
Wisconsin's Green Fire Incorporated

Advance science-informed analysis and policy solutions that address wisconsin's greatest conservation challenges.

Environment
6
Wisconsin Policy Forum Inc

We conduct impartial public policy research and analysis to drive informed debate and effective decision-making in the state of wisconsin.

Public Benefit
7
United Way of Wisconsin Inc

United way of wisconsin is dedicated to supporting and enriching a strong statewide united way network that maximizes the capacity of local united ways to address human needs, improve lives and create lasting positive change across…

Philanthropy
8
United Way of Green County Inc

Building a stronger community by uniting people and resources to solve problems and improve lives.

Human Services
9
Madison Community Cooperative

Madison community cooperative's mission is to improve the madison community by providing low-cost, not-for-profit cooperative housing for very low to moderate income people and to be inclusive of underrepresented and marginalized groups.

Education
10
Madison County Historical Society
Arts & Culture
11
Zoological Society of Milwaukee Cty

The mission of the zoological society is to take part in conserving wildlife and endangered species, to educate people about the importance of wildlife and the environment, and to support the milwaukee county zoo.

Animals
12
Wisconsin Medical Credit Union

Wisconsin medical cu is a not for profit, member owned organization dedicated to meet the members needs by providing sound financial services including competitive rates, information and services while maintaining financial stability of…

—

For reference, the grantee most central to the portfolio’s shape is Community Foundation of Southern Wisconsin Inc and the most unlike its peers is International Federation of Red Cross Red Crescent Soc At the Un Inc. Resemblance is measured on each organization’s own IRS 990 mission text; it reflects how work is described, not its quality or impact.

Your grantees are a median of 34 years old; the field is 18. You back the established end — and your money leans older still.

THE FIELDby orgYOUR GRANTEESby number18%0%<5yr13%2%5–10yr21%26%10–20yr21%26%20–35yr14%22%35–55yr13%24%55yr+
THE FIELDby orgYOUR MONEYby value18%0%<5yr13%0%5–10yr21%9%10–20yr21%12%20–35yr14%60%35–55yr13%19%55yr+

The field is 18% startups (under 5 years old) — 0% of your grantees by number, and just 0% of your money.

Closures · last 5 years

The orgs you fund almost never close — 2% lost their exemption, against 10% of the field you don’t fund.

orgs you fund
2%1/57
the rest of the field
10%
2,540/25,261

Age = years since IRS exemption (a founding proxy). “Closed” = auto-revocation for 3 years of non-filing — a floor on closure, not proof, and bigger established orgs lapse least. Association, not causation.

04the grantee network

45 grantees tracked through their own filings, 2017–2025.

Each one resolved to its own IRS returns and tracked year by year — your grant beside their revenue from every source. Association, dated; never a causal claim.

Counted here: distinct organizations you funded across 2017–2025, not grant rows in a single year — so this will not match the grant count on the cover. 45 of the 57 grantees resolved in that span have returns of their own we could reconcile; the rest are funded organizations whose filings we could not track year by year.

6
Load-bearing (≥25% of a budget)
10
Early backer (in before they grew)
45/45
Grantees still filing
29/45
Grew since you first funded

Where your money sits — by cause, then by grantee

Green County Family YMCA Inc — $4,685,600 · Human ServicesGreen County Family YMCA Inc+5 more — $205,131 · Human ServicesUNIVERSITY OF WISCONSIN FOUNDATION — $1,643,639 · EducationUNIVERSITY OF WI…+2 more — $60,000 · EducationSchool District of Monroe WI — $1,144,901 · OtherSchool District of Mo…RUBIN FOR KIDS INC — $130,000 · OtherRUBIN FOR KIDS INCJACOBS SWAG FOUNDATION INC — $99,214 · OtherGreen County Development Corporation — $115,000 · OtherGreen County Food Pantry Inc — $88,136 · Other+25 more — $651,854 · Other+25 moreMonroe Arts Center Inc — $909,330 · Arts & CultureMonroe Art…Monroe Theatre Guild Inc — $82,914 · Arts & CultureMonroe The…Turner Hall of Monroe Inc — $60,448 · Arts & CultureTurner Hal…+3 more — $43,875 · Arts & CultureTHE SAN FRANCISCO FOUNDATION — $500,088 · PhilanthropyMADISON COMMUNITY FOUNDATION — $218,785 · PhilanthropyCOMMUNITY FOUNDATION OF SOUTHERN WISCONSIN INC — $37,042 · Philanthropy+1 more — $5,250 · PhilanthropyMONROE CLINIC AND HOSPITAL FOUNDATION — $303,161 · HealthTHE CHARLES E KUBLY FOUNDATION INC — $140,000 · HealthAMERICAN CANCER SOCIETY INC — $91,244 · HealthGreen County Emergency Medical Service — $35,670 · HealthGreen County Humane Society — $143,512 · AnimalsROAR FOUNDATION — $75,000 · AnimalsEAU CLAIRE COMMUNITY HUMANE ASSOCIATION INC — $10,000 · Animals+1 more — $5,003 · Animals
Human Services$4,890,731Education$1,703,639Other$2,229,105Arts & Culture$1,096,567Philanthropy$761,165Health$570,075Animals$233,515

Each org by its size and your share of it — top-left is where you’re load-bearing

25%50%75%100%$100k$1.0M$10M$100Mgrantee revenue →↑ your share of their budgetGreen County Family YMCA Inc — $4,685,600 over 7y, 69% of budgetUNIVERSITY OF WISCONSIN FOUNDATION — $1,643,639 over 8y, 0.1% of budgetMonroe Arts Center Inc — $909,330 over 8y, 44% of budgetTHE SAN FRANCISCO FOUNDATION — $500,088 over 1y, 0.3% of budgetMONROE CLINIC AND HOSPITAL FOUNDATION — $303,161 over 7y, 45% of budgetMADISON COMMUNITY FOUNDATION — $218,785 over 8y, 0.1% of budgetGreen County Humane Society — $143,512 over 8y, 10% of budgetTHE CHARLES E KUBLY FOUNDATION INC — $140,000 over 3y, 19% of budgetRUBIN FOR KIDS INC — $130,000 over 5y, 27% of budgetGreen County Development Corporation — $115,000 over 2y, 15% of budgetJACOBS SWAG FOUNDATION INC — $99,214 over 7y, 47% of budgetFAMILY PROMISE OF GREEN COUNTY INC — $94,475 over 8y, 28% of budgetAMERICAN CANCER SOCIETY INC — $91,244 over 7y, 0.0% of budgetGreen County Food Pantry Inc — $88,136 over 7y, 18% of budgetROAR FOUNDATION — $75,000 over 3y, 4.4% of budgetGREEN HAVEN FAMILY ADVOCATES INC — $62,720 over 8y, 5.4% of budgetTurner Hall of Monroe Inc — $60,448 over 1y, 13% of budgetMAIN STREET MONROE INC — $59,739 over 2y, 10.0% of budgetBIG BROTHERS BIG SISTERS OF GREEN COUNTY INC — $57,540 over 6y, 9.9% of budgetEDGEWOOD UNIVERSITY INC — $50,000 over 5y, 0.0% of budgetUNITED WAY OF DANE COUNTY INC — $45,000 over 3y, 0.1% of budgetBLACKHAWK TECHNICAL COLLEGE FOUNDATION INC — $40,000 over 1y, 3.5% of budgetCOMMUNITY FOUNDATION OF SOUTHERN WISCONSIN INC — $37,042 over 3y, 0.2% of budgetFORUM-MYHA INC — $36,837 over 2y, 12% of budgetGreen County Emergency Medical Service — $35,670 over 4y, 0.6% of budgetGreen County Cheese Days Inc — $29,000 over 1y, 5.7% of budgetFRIENDS OF PBS WISCONSIN INC — $24,875 over 1y, 0.2% of budgetSOUTHWESTERN WISCONSIN COMMUNITY ACTION PROGRAM INC — $23,231 over 2y, 0.1% of budgetCLEAN LAKES ALLIANCE INC — $20,000 over 1y, 1.8% of budgetAmerican National Red Cross & Its Constituent Chapters and Branches — $17,205 over 1y, 0.0% of budgetMEDECINS SANS FRONTIERES USA INC — $16,688 over 3y, 0.0% of budgetMADISON OPERA INC — $12,000 over 2y, 0.3% of budgetRIVER CITIES INFORMATION — $12,000 over 2y, 1.1% of budgetEAU CLAIRE COMMUNITY HUMANE ASSOCIATION INC — $10,000 over 1y, 0.5% of budgetMADISON PUBLIC SCHOOLS FOUNDATION INC — $10,000 over 1y, 0.3% of budgetHABITAT FOR HUMANITY OF GREEN COUNTY INC — $8,872 over 1y, 2.7% of budgetINTERNATIONAL FEDERATION OF RED CROSS RED CRESCENT SOC AT THE UN INC — $7,930 over 1y, 0.6% of budgetSociety of St Vincent De Paul of Monroe Inc — $7,500 over 1y, 0.8% of budgetNATIONAL HISTORIC CHEESEMAKING — $7,188 over 1y, 13% of budgetMADISON SYMPHONY ORCHESTRA INC — $7,000 over 1y, 0.1% of budgetGreen County Historical Society — $6,241 over 1y, 4.8% of budgetTHE ALY WOLFF FOUNDATION INC — $5,250 over 1y, 2.4% of budgetDANE COUNTY HUMANE SOCIETY — $5,003 over 1y, 0.1% of budget
Go grantee by grantee — a decade per org, and how each moved after you funded them

A decade per grantee — revenue shaded, your grants as bars, all rows on one timeline.

The grantmakers whose grantees overlap with yours far more than size alone predicts. Each orbits closer the stronger the alignment; the arcs between them show where they also fund each other. Here it reads as a tightly interlocked camp — most of these funders back each other's grantees too.

Community Foundation …Alliant Energy Founda…Only in Wisconsin Giv…Green Bay Packers Fou…Madison Community Fou…Herbert H Kohl Charit…United Way of Green C…John J Frautschi Fami…Madison Gas and Elect…Ascendium Education S…John W Thompson and J…United Way of Dane Co…
Community Foundation of Southern Wisconsin IncWI48.6× affinity21 shared granteesties to 11 of 11Hover any node to trace its alignments.Compare side by side →

Open a dossier: Community Foundation of Southern Wisconsin Inc · Alliant Energy Foundation Inc · Only in Wisconsin Giving Inc · Green Bay Packers Foundation · Madison Community Foundation · Herbert H Kohl Charities Inc · United Way of Green County Inc · John J Frautschi Family Foundation Inc · Madison Gas and Electric Foundation Inc · Ascendium Education Solutions Inc · John W Thompson and Jane a Bartell Charitable Foun · United Way of Dane County Inc

Affinity is a Gamma-Poisson posterior co-funding rate, re-centered on the typical rate, so thin evidence shrinks toward no signal. A research starting point: overlap is association, not proof of shared intent.

Government reliance of your grantees

Every dot is one organization Colony Brands Foundation Inc funds. Left–right is the share of its income from government; up–down is the share from you. Bigger dots raise more. Filter to federal or a single department — and drag the year to watch it move.

2024
’20’21’22’23’24’25
no gov · 00%6%25%56%100%your share of their income ↑0%10%20%30%40%share of the org’s income from government →
    no gov moneyreceives it· size = income
    0get no government money at all
    10report government grants on their 990 we could not trace to a source (not plotted)
    0rely on government for over half their income
    ⤢ axis zoomed · 0–40%
    typical government reliance, FY20–25

    Government income is each org’s traced federal awards (USASpending — grants and contracts) plus state payments (open checkbooks) as a share of its total revenue (IRS Form 990); the self-reported government-grant line (990 line 1e) is carried for cross-check: a grantee that reports government grants we could not trace to a source is left off the chart rather than shown as receiving none. An association, not a claim that your grant caused the public funding. Coverage is precision-first — a floor, not a census; state records exist for 9 states, so a grantee outside them shows no state figure (dimmed) rather than a false zero. Federal award amounts are obligations, which can span years, so a single-year share is indicative. 990 filings lag 12–24 months.

    05Through Plinth

    Warm introductions · Powered by PlinthPlus

    How do I get to Colony Brands Foundation Inc?

    Find your warmest path to Colony Brands Foundation Inc through trustees and officers whose names appear on both boards. Search for your organization and Plinth traces the shortest route it can evidence.

    Each link is a name appearing on two organizations’ public IRS 990 filings, matched on that name and, where the filings support it, on location. A same-state match has geographic support, which is a second matching feature rather than confirmation that the two are one person; a cross-state one is the likeliest to be two people who share a name. Every hop shows its tier, low-confidence and distant paths are held back rather than guessed, and it is worth confirming the person before you use the introduction.

    On method. Every financial figure here is read directly from IRS e-file XML — your own 990/990-PF and the multi-year returns of the 57 grantees we resolved across every year we hold, several hundred filings in all (a different count from the grant rows on the cover, which are one fiscal year)— each linked to its source. Grantee achievements and outcomes are each organization’s own program-service reporting (Form 990, Part III); we read these as association with sustained funding — the foundation is one of several forces — suppress low-confidence name matches rather than guess, and say so where a figure rests on a single grant or filing. Not everything on this page is a filed figure, and the difference matters. Filed is what you reported on your return. Official is another government record about an organization, such as a federal award or a charity register, joined by name where no shared identifier exists. Resolved is an identity we worked out where the filing named a recipient without an EIN, kept only above a measured confidence threshold. Computed is arithmetic over those, like themes, portfolio clusters and co-funder strength. Context is a statistic about a place rather than about an organization, which is what the need overlay is: it describes the area a grantee’s address sits in, not where its work lands. Inferred is drawn by a model from text, like the partnerships read out of public news and organization websites. Each is labeled where it appears. How we build these →

    Generated from your IRS Form 990 e-file return for fiscal year 2024, released 2024. Filings run roughly 12–24 months behind; figures are dated accordingly.

    Source object · view filing

    More from the funding graph

    The unnamed billions
    grants reported with no recipient in the public record
    The regranting layer
    51% of grant dollars land in the regranting layer
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    The camps
    funders cluster by geography, not ideology
    By state
    where grant money is based, and what stays home
    State money flows
    the interactive map of money crossing state lines