New York · Public charity
American Association of Advertising Agencies
The 4as was established in 1917 to promote, advance, and defend the interests of our member agencies, employees and the advertising and marketing industries overall. Today the organization serves more than 600 member agencies across 1,200 offices (continued on schedule o).
- $25k
- Granted FY2025(still arriving)
- 1
- Grants FY2025
- 1
- Organizations funded FY2024
- 0%
- First-time grantees FY2024
- Median grant, FY2025
- $25,000
- Largest grant, FY2025
- $25,000
- Organizations funded a year
- 1 to 7
- FY2018 to FY2024
- States reached, FY2025
- 1
- Total assets, FY2025
- $22M
How open it is to new grantees
In FY2024, 0% of the organizations American Association of Advertising Agencies funded were first-time grantees, receiving 0% of its grant dollars.
New vs renewed · share of each year
In FY2024, 100% of grant dollars renewed an existing relationship; $0 went to new ones.
Where new relationships form · theme of each grantee’s first grant
How this is measured
The numbers by year
| Fiscal year | Organizations funded | To those organizations | First-time grantees |
|---|---|---|---|
| FY2025still arriving | 1 | $25k | 0% |
| FY2024 | 1 | $25k | 0% |
| FY2023 | 2 | $36k | 0% |
| FY2022 | 2 | $43k | 0% |
| FY2021 | 1 | $5k | 0% |
| FY2020 | 3 | $90k | 0% |
| FY2019 | 7 | $288k | 86% |
| FY2018 | 1 | $10k | 100% |
What it funded, over time
Every grant placed by its stated purpose and the recipient’s mission, by year, FY2017 to 2025.
Top grantees
Largest recipients by total granted, FY2017 to FY2025, and the share of each one’s budget the grants supplied at peak.
| Grantee | Total granted | Years | Share of their budget |
|---|---|---|---|
| Aaaa Foundation Inc | $300,000 | 3 | 13% |
| The Advertising Council Inc | $134,500 | 5 | 0% |
| 3 Percent Movement LLC | $48,602 | 4 | n/a |
| Advertising Week Inc | $18,500 | 2 | n/a |
| The Advertising Educational Foundation Inc | $16,500 | 2 | 3% |
| The Marcus Graham Project | $15,000 | 1 | 4% |
| New York Women in Communication | $11,400 | 1 | n/a |
| Project Hope | $10,000 | 1 | n/a |
| American Advertising Federation Inc | $7,500 | 1 | n/a |
Compare American Association of Advertising Agencies with peer funders
About American Association of Advertising Agencies
- How much does American Association of Advertising Agencies give?
- American Association of Advertising Agencies reported 1 grants totaling $25,074 in its FY2025 IRS filing. It funded between 1 and 7 organizations a year over FY2018 to FY2024.
- What does American Association of Advertising Agencies fund?
- By grant dollars over FY2017 to FY2025, its largest causes are Education (59%), Public Benefit (24%), Community Improvement (7%).
- Who are American Association of Advertising Agencies's largest grantees?
- By total granted over FY2017 to FY2025: Aaaa Foundation Inc ($300k), The Advertising Council Inc ($135k), 3 Percent Movement LLC ($49k).
- Does American Association of Advertising Agencies fund new organizations?
- In FY2024, 0% of the organizations it funded were first-time grantees.
- Where is American Association of Advertising Agencies based?
- American Association of Advertising Agencies is based in NY.
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