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California · Nonprofit

VISTA VILLAGE BUSINESS ASSOCIATION dba DISCOVER VISTA

VISTA VILLAGE BUSINESS ASSOCIATION dba DISCOVER VISTA (California) receives grants from 2 organizations whose IRS filings report $15,015 to it, the largest being COOPER FAMILY FOUNDATION ($15,000). 1 of them have funded it in more than one year.

Revenue FY2024
$-3280
Funders on record
2
Grants received
$15k
Net assets
$11k
1/2 repeat funders
01What it does

What VISTA VILLAGE BUSINESS ASSOCIATION dba DISCOVER VISTA does

Mission

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As stated on its FY2024 Form 990-EZ.

Program

  1. Our mission is to enrich the cultural and economic vitality of downtown Vista by organizing dynamic community events that celebrate our citys unique spirit. Through signature events like the annual Vista Rod Run, Vista Fright Night, and the Holiday Market, we foster local engagement, support small businesses, and create inclusive experiences that bring residents and visitors together. As a nonprofit organization, we are dedicated to enhancing Vistas vibrancy, preserving its rich heritage, and promoting a thriving, connected community.

    $68,286 spentof which $30,000 as grants
    100% of program spending

The program described on its FY2024 Form 990-EZ. Program spending in total: $68,286.

02The organization over time

The organization over time

Each line starts at 100 in 2017, so what you read is the shape rather than the size: 150 means half as much again as 2017, 50 means half. The number beside each label in the key is where it ended. The shaded band is where the middle 50% of its peers' revenue would sit, given their growth.

100 = 20172017 Revenue 100 ($190k) Expenses 100 ($179k) Net assets 100 ($33k)2018 Revenue 115 ($220k) Expenses 115 ($206k) Net assets 107 ($35k)2024 Revenue -2 ($-3280) Expenses 8 ($14k) Net assets 34 ($11k)
201720182024
Revenue (-2)Expenses (8)Net assets (34)Peer revenue range

Balance sheet

Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2017 to 2018, from $43k to $35k (−18%).

$43k
$35k
$11k
201720182024
Total assetsTotal liabilities

How it's funded, over time

Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.

2017
2018
2024
ContributionsProgram revenueInvestmentOther

Government-grant reliance: 2017 55% · 2018 58%. Grants only. Government contracts and fees sit inside program revenue.

100% of VISTA VILLAGE BUSINESS ASSOCIATION dba DISCOVER VISTA’s revenue is contributions — more reliant on donations than three-quarters of its peers (77% for the typical peer).

This organization
Typical peer · 10,230 orgs

Surplus & reserves

Operating surplus or deficit each year, and months of liquidity in hand. 1 of the last 3 reported years ran a deficit.

$11k
’17
$14k
’18
−$18k
’24
1.9
months of
reserve

Leadership and staff

The officers, directors, trustees and key employees listed on each return. Joined and no longer listed compare each filing with the year before, matching people by surname and first initial; a year after a gap, or a roster under three people, has no comparison.

20172018
Listed1412
Joined·+5
No longer listed·7
03Who funds it

Who funds it, year by year

2021 → 2023: the base held at 1 funder, grant income rose $15 → $5k.

Funder
'21
'22
'23
'24*
total
funders
1
1
1
1

1 of 2 of your funders are donor-advised or pass-through sponsors (tagged DAF) — 0% of grant dollars received. That money is really individual donors directing a sponsor; the institutions to cultivate are the non-DAF funders.

From the IRS filings of VISTA VILLAGE BUSINESS ASSOCIATION dba DISCOVER VISTA’s funders (the co-funder graph). Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

How concentrated its funding is

VISTA VILLAGE BUSINESS ASSOCIATION dba DISCOVER VISTA leans on a few funders — its largest provides 100% of grant income and the top three 100%; half comes from just 1 funder.

the vertical line marks half of all grant income — 1 funder to its left

100%
largest funder
100%
top three
~1
effective funders

Largest funder’s share by year: 2021 100% · 2022 100% · 2023 100% — broadly stable.

“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

Where its funders are

VISTA VILLAGE BUSINESS ASSOCIATION dba DISCOVER VISTA draws 100% of its grant income from funders outside California, across 1 state in all.

OH

In-state vs out-of-state, by year

’22
’23
California out of state home

Funder states come from each funder’s own filing. $15 arriving through sponsors registered in 1 state is excluded from the map and the split above: a sponsor holds money on a donor’s behalf, so its registered address would place those dollars somewhere no donor need ever have been. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

04Its place in the field

Against its field

VISTA VILLAGE BUSINESS ASSOCIATION dba DISCOVER VISTA has grown faster than three-quarters of the 9,376 community improvement nonprofits its size.

Operating margin541% · outside the comparable range
Revenue growth (annualized)15% · top quartile

this organization peer median middle 50% of peers· 9,376 community improvement nonprofits under $100k, FY2024

Organizations like VISTA VILLAGE BUSINESS ASSOCIATION dba DISCOVER VISTA

Organizations whose mission and program text most resemble this one, by semantic similarity over every organization in the US filings — the closest peers, and often the clearest route to shared or prospective funders.

In California

Nationally

05Profile & governance

Read directly from this organization’s own Form 990, as neutral context.

Public support

0%

Share of support from the public (Schedule A) — the basis for its public-charity status.

Screen this organization

A dated, signed PDF of the compliance screen for VISTA VILLAGE BUSINESS ASSOCIATION dba DISCOVER VISTA: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.

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Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. Screen this nonprofit · How the screen works · on the API as GET /api/screening/{ein}?format=pdf

Questions and answers

Who funds VISTA VILLAGE BUSINESS ASSOCIATION dba DISCOVER VISTA?
VISTA VILLAGE BUSINESS ASSOCIATION dba DISCOVER VISTA (California) receives grants from 2 organizations whose IRS filings report $15,015 to it, the largest being COOPER FAMILY FOUNDATION ($15,000). 1 of them have funded it in more than one year.
How many funders does VISTA VILLAGE BUSINESS ASSOCIATION dba DISCOVER VISTA have?
IRS filings report 2 organizations giving $15,015 in grants to VISTA VILLAGE BUSINESS ASSOCIATION dba DISCOVER VISTA, 1 of which have funded it in more than one year.
Who is the largest funder of VISTA VILLAGE BUSINESS ASSOCIATION dba DISCOVER VISTA?
COOPER FAMILY FOUNDATION is the largest funder on record, with $15,000 in grants. The full list of funders is on this page.
How can an organization like VISTA VILLAGE BUSINESS ASSOCIATION dba DISCOVER VISTA find more funders?
Start with the funders already giving here, then look at the foundations that back similar organizations in California. The funding by cause and by state pages list the largest funders for a given area and how to approach them.

Play a game about who funds VISTA VILLAGE BUSINESS ASSOCIATION dba DISCOVER VISTA →

These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2024 (financials across 2017–2024), and the filings of 2 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 14, 2026. What this page cannot tell you · view filing