Maryland · Nonprofit
SHIFT WHY
SHIFT WHY (Maryland) receives grants from 2 organizations whose IRS filings report $3,392,088 to it, the largest being NFL FOUNDATION INC ($3,389,851). 1 of them have funded it in more than one year.
- Revenue FY2021
- $11k
- Funders on record
- 2
- Grants received
- $3.4M
- Net assets
- $0
What Shift Why does
Mission
The organization's mission is to transform the current "win-at-all-cost" sports culture, where the value is too often defined by the scoreboard, to a culture that defines and promotes sports as a human growth experience that focuses on the intentional development of the educational, social, and emotional well-being of each student-athlete.
As stated on its FY2021 Form 990.
Program
The insideout initiative provides a systems level approach that provides leadership development, training, curriculum and resources through ongoing workshops and in-person trainings to change the win-at-all-cost sports culture. This three year process equips entire communities-from school boards, superintendents, principals and athletic administrators, to coaches, parents and students-to elevate the purpose of education-based athletics and create a community of care that is centered on the holistic development of every child.
The first program described on its most recent Form 990, which lists programs largest first by expense.
The organization over time
Each line starts at 100 in 2017, so what you read is the shape rather than the size: 150 means half as much again as 2017, 50 means half. The number beside each label in the key is where it ended.
Balance sheet
Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2020 to 2021, from $779k to $0 (−100%).
How it's funded, over time
Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.
Surplus & reserves
Operating surplus or deficit each year, and months of liquidity in hand. 2 of the last 5 reported years ran a deficit.
reserve
Leadership and staff
The officers, directors, trustees and key employees listed on each return. Joined and no longer listed compare each filing with the year before, matching people by surname and first initial; a year after a gap, or a roster under three people, has no comparison.
The chief executive listed changed between the FY2018 and FY2019 filings.
Who funds it, year by year
2017 → 2020: the base narrowed from 2 funders to 1 funder, grant income rose $977k → $1.3M.
From the IRS filings of SHIFT WHY’s funders (the co-funder graph). Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
How concentrated its funding is
SHIFT WHY leans on a few funders — its largest provides 100% of grant income and the top three 100%; half comes from just 1 funder.
the vertical line marks half of all grant income — 1 funder to its left
100% of the income these shares are computed over arrives through pass-through sponsors or from payers whose filings do not say what kind of payment it is. Concentration is still measured over all of it, because the money is real; what it does not support is a claim about how many institutions have chosen to fund SHIFT WHY.
Largest funder’s share by year: 2017 100% · 2019 100% · 2020 100% — broadly stable.
“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
Where its funders are
SHIFT WHY draws 100% of its grant income from funders outside Maryland, across 2 states in all.
In-state vs out-of-state, by year
Funder states come from each funder’s own filing. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
Organizations like SHIFT WHY
Organizations whose mission and program text most resemble this one, by semantic similarity over every organization in the US filings — the closest peers, and often the clearest route to shared or prospective funders.
In Maryland
Nationally
Read directly from this organization’s own Form 990, as neutral context.
Where the money goes
92% of spending goes to programs.
Governance
Screen this organization
A dated, signed PDF of the compliance screen for SHIFT WHY: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.
Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. Screen this nonprofit · How the screen works · on the API as GET /api/screening/{ein}?format=pdf
Questions and answers
- Who funds SHIFT WHY?
- SHIFT WHY (Maryland) receives grants from 2 organizations whose IRS filings report $3,392,088 to it, the largest being NFL FOUNDATION INC ($3,389,851). 1 of them have funded it in more than one year.
- How many funders does SHIFT WHY have?
- IRS filings report 2 organizations giving $3,392,088 in grants to SHIFT WHY, 1 of which have funded it in more than one year.
- Who is the largest funder of SHIFT WHY?
- NFL FOUNDATION INC is the largest funder on record, with $3,389,851 in grants. The full list of funders is on this page.
- How can an organization like SHIFT WHY find more funders?
- Start with the funders already giving here, then look at the foundations that back similar organizations in Maryland. The funding by cause and by state pages list the largest funders for a given area and how to approach them.
These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2021 (financials across 2017–2021), and the filings of 2 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 14, 2026. What this page cannot tell you · view filing