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Minnesota · Nonprofit

Winona Senior Services Inc

Winona Senior Services Inc (Minnesota) receives grants from 1 organization whose IRS filings report $35,000 to it, the largest being LEADINGAGE MINNESOTA FOUNDATION ($35,000). 1 of them have funded it in more than one year.

Revenue FY2025
$16M
Funders on record
1
Grants received
$35k
Net assets
$12M
1/1 repeat funderspeak grant-dependency 0%
01What it does

What Winona Senior Services Inc does

Mission

To inspire, recognize, and empower the caregivers in all of us.

As stated on its FY2025 Form 990.

Program

  1. Winona Senior Services, Inc. (WSS) supports and serves the healthcare needs of senior citizens living in the Winona, Minnesota, region. It includes the following services:* Lake Winona Manor, a 80-bed skilled, long-term care nursing facility* Watkins Manor, an assisted living facility with 53 units. * Adith Miller and Roger Metz Manors, memory care residences that provide a home to up to 20 dementia-affected individuals. * Winona Area Hospice Services, caring for an average of 43 residents per day with terminal illnesses(Continued on Schedule O)Additional programs that benefit the community include:Health Professional Training: WSS works closely with nurse education programs in the community to provide clinical sites for LPNs, RNs, and CNAs for assistance and training completion with our residents. Students provide supervised nursing care. We also provide practicums for the therapeutic recreation and social work students through Winona State University. Preventive Care: WSS encourages preventive care through a number of resources. WSS participates in a number of educational opportunities for the community on topics relating to care of the aging parent, home care, Hospice and…

    $12,949,606 spent$14,984,906 earned by the program
    100% of program spending

The program described on its FY2024 Form 990. Program spending in total: $12,949,606.

02The organization over time

The organization over time

Each line starts at 100 in 2017, so what you read is the shape rather than the size: 150 means half as much again as 2017, 50 means half. The number beside each label in the key is where it ended. The shaded band is where the middle 50% of its peers' revenue would sit, given their growth.

100 = 20172017 Revenue 100 ($16M) Expenses 100 ($16M) Net assets 100 ($5.9M)2018 Revenue 99 ($16M) Expenses 96 ($15M) Net assets 120 ($7.1M)2019 Revenue 91 ($15M) Expenses 91 ($14M) Net assets 131 ($7.7M)2020 Revenue 103 ($17M) Expenses 96 ($15M) Net assets 162 ($9.5M)2021 Revenue 107 ($17M) Expenses 93 ($15M) Net assets 210 ($12M)2022 Revenue 87 ($14M) Expenses 88 ($14M) Net assets 220 ($13M)2023 Revenue 85 ($14M) Expenses 98 ($15M) Net assets 195 ($11M)2024 Revenue 86 ($14M) Expenses 92 ($14M) Net assets 190 ($11M)2025 Revenue 95 ($16M) Expenses 91 ($14M) Net assets 212 ($12M)
'17'18'19'20'21'22'23'24'25
Revenue (95)Expenses (91)Net assets (212)Peer revenue range

Balance sheet

Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2019 to 2020, from $8.5M to $12M (+38%).

$8.0M
$8.3M
$8.5M
$12M
$14M
$14M
$13M
$12M
$13M
'17'18'19'20'21'22'23'24'25
Total assetsTotal liabilities

How it's funded, over time

Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.

2017
2018
2019
2020
2021
2022
2023
2024
2025
ContributionsProgram revenueInvestmentOther

Government-grant reliance: 2021 6% · 2022 4% · 2023 0% · 2024 2% · 2025 3%. Grants only. Government contracts and fees sit inside program revenue.

4% of Winona Senior Services Inc’s revenue is contributions — about as donation-reliant as the typical peer (7% for the typical peer).

This organization
Typical peer · 4,743 orgs

Surplus & reserves

Operating surplus or deficit each year, and months of liquidity in hand. 2 of the last 9 reported years ran a deficit.

$702k
’17
$1.2M
’18
$640k
’19
$1.8M
’20
$2.9M
’21
$563k
’22
−$1.5M
’23
−$288k
’24
$1.3M
’25
0.0
months of
reserve

Leadership and staff

The officers, directors, trustees and key employees listed on each return. Joined and no longer listed compare each filing with the year before, matching people by surname and first initial; a year after a gap, or a roster under three people, has no comparison.

Chief executive

Rachelle Heising-Schultz

President/CEO/Director

As listed on its FY2025 Form 990.

'17'18'19'20'21'22'23'24'25
Listed212119201923242323
Joined·+3+1+2+1+4+3+2+3
No longer listed·33120233
03Who funds it

Who funds it, year by year

2017 → 2020: the base held at 1 funder, grant income fell $25k → $10k.

Funder
'17
'20
total
funders
1
1

Left out of every figure on this page: $716k from one payer (the payer shares this organization's board, largest Winona Health Foundation). These are real filings, and they are not money Winona Senior Services Inc raised.

From the IRS filings of Winona Senior Services Inc’s funders (the co-funder graph). Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

Where its funders are

100% of Winona Senior Services Inc's grant income comes from Minnesota funders.

MN

In-state vs out-of-state, by year

’17
’20
Minnesota out of state home

Funder states come from each funder’s own filing. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.

04Its place in the field

Against its field

Winona Senior Services Inc runs a healthier operating margin than half of the 2,843 health nonprofits its size.

Operating margin8% · above the median
Months of reserve0.0mo · bottom quartile
Revenue growth (annualized)−1% · bottom quartile

this organization peer median middle 50% of peers· 2,843 health nonprofits $10M–$100M, FY2025

Organizations like Winona Senior Services Inc

Organizations whose mission and program text most resemble this one, by semantic similarity over every organization in the US filings — the closest peers, and often the clearest route to shared or prospective funders.

In Minnesota

Nationally

05Profile & governance

Read directly from this organization’s own Form 990, as neutral context.

Where the money goes

91% of spending goes to programs.

Program 91%Management 9%Fundraising 0%

Governance

16
board members
69%
independent
✓Conflict-of-interest policy✓Whistleblower policy✓Document retention✓Board reviewed the 990✓Audited financials

Footprint & structure

Files a return copy in 1 state

MN

Part of a family of 3 related entities

  • Winona Health Services · exempt
  • Winona Health Foundation · exempt
  • Winona Area Ambulance Service · exempt

Screen this organization

A dated, signed PDF of the compliance screen for Winona Senior Services Inc: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.

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Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. Screen this nonprofit · How the screen works · on the API as GET /api/screening/{ein}?format=pdf

Questions and answers

Who funds Winona Senior Services Inc?
Winona Senior Services Inc (Minnesota) receives grants from 1 organization whose IRS filings report $35,000 to it, the largest being LEADINGAGE MINNESOTA FOUNDATION ($35,000). 1 of them have funded it in more than one year.
How many funders does Winona Senior Services Inc have?
IRS filings report 1 organization giving $35,000 in grants to Winona Senior Services Inc, 1 of which have funded it in more than one year.
Who is the largest funder of Winona Senior Services Inc?
LEADINGAGE MINNESOTA FOUNDATION is the largest funder on record, with $35,000 in grants. The full list of funders is on this page.
How can an organization like Winona Senior Services Inc find more funders?
Start with the funders already giving here, then look at the foundations that back similar organizations in Minnesota. The funding by cause and by state pages list the largest funders for a given area and how to approach them.

Play a game about who funds Winona Senior Services →

These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2025 (financials across 2017–2025), and the filings of 1 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 14, 2026. What this page cannot tell you · view filing