Illinois · Nonprofit
SITE Foundation
SITE Foundation (Illinois) receives grants from 3 organizations whose IRS filings report $20,500 to it, the largest being CONRAD N HILTON FOUNDATION ($15,000). 3 of them have funded it in more than one year.
- Revenue FY2024
- $391k
- Funders on record
- 3
- Grants received
- $21k
- Net assets
- $1.5M
What SITE Foundation does
Mission
The organization's primary goal is to develop fundraising initiatives resulting in donations from individuals, corporations, and industry organizations to facilitate research, trend analysis, and educational program support for the incentive and travel professional.
As stated on its FY2024 Form 990.
Programs
Conventions and Meetings - Opportunity for members to gather & discuss new developments in the industry & share ideas for improvements.
Education - Supporting SITE curriculum for members to improve in areas such as the business care for incentive travel, selling to the incentive market, and managing incentive travel programs.
$129,141 spent100% of program spending
The 2 programs described on its FY2024 Form 990, listed largest first by expense. Program spending in total: $129,141.
The organization over time
Each line starts at 100 in 2018, so what you read is the shape rather than the size: 150 means half as much again as 2018, 50 means half. The number beside each label in the key is where it ended. The shaded band is where the middle 50% of its peers' revenue would sit, given their growth.
Balance sheet
Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2018 to 2019, from $1.2M to $1.9M (+62%).
How it's funded, over time
Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.
88% of SITE Foundation’s revenue is contributions — more donation-reliant than the typical peer (62% for the typical peer).
Surplus & reserves
Operating surplus or deficit each year, and months of liquidity in hand. 1 of the last 7 reported years ran a deficit.
reserve
Leadership and staff
The officers, directors, trustees and key employees listed on each return. Joined and no longer listed compare each filing with the year before, matching people by surname and first initial; a year after a gap, or a roster under three people, has no comparison.
Chief executive
Annette Gregg
CEO
As listed on its FY2024 Form 990.
Who funds it, year by year
2018 → 2023: the base held at 1 funder, grant income rose $4k → $5k.
From the IRS filings of SITE Foundation’s funders (the co-funder graph). Top 2 of 3 funders by total. Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
How concentrated its funding is
SITE Foundation leans on a few funders — its largest provides 73% of grant income and the top three 100%; half comes from just 1 funder.
the vertical line marks half of all grant income — 1 funder to its left
27% of the income these shares are computed over arrives through pass-through sponsors or from payers whose filings do not say what kind of payment it is. Concentration is still measured over all of it, because the money is real; what it does not support is a claim about how many institutions have chosen to fund SITE Foundation.
Largest funder’s share by year: 2018 100% · 2023 100% — broadly stable.
“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
Where its funders are
SITE Foundation draws 100% of its grant income from funders outside Illinois, across 1 state in all.
In-state vs out-of-state, by year
Funder states come from each funder’s own filing. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024–FY2026 are still being filed and are shown unshaded; they do not move any figure on this page.
Against its field
SITE Foundation holds deeper cash reserves than three-quarters of the 11,971 community improvement nonprofits its size.
this organization peer median middle 50% of peers· 11,971 community improvement nonprofits $100k–$1M, FY2024
Organizations like SITE Foundation
Organizations whose mission and program text most resemble this one, by semantic similarity over every organization in the US filings — the closest peers, and often the clearest route to shared or prospective funders.
In Illinois
Nationally
Read directly from this organization’s own Form 990, as neutral context.
Where the money goes
35% of spending goes to programs.
Governance
Footprint & structure
Files a return copy in 1 state
Part of a family of 1 related entity
- Society for Incentive Travel Excellence · exempt
Screen this organization
A dated, signed PDF of the compliance screen for SITE Foundation: IRS status (Business Master File, Publication 78, auto-revocation), the OFAC sanctions lists, the Internal Revenue Bulletin, and California registration, with the Rev. Proc. 2018-32 §8.01 reliance elements stated element by element. Generated from the current files at the moment you download it.
Screens are triage, not determinations; a source that cannot be read reports not screened, never clear. Screen this nonprofit · How the screen works · on the API as GET /api/screening/{ein}?format=pdf
Questions and answers
- Who funds SITE Foundation?
- SITE Foundation (Illinois) receives grants from 3 organizations whose IRS filings report $20,500 to it, the largest being CONRAD N HILTON FOUNDATION ($15,000). 3 of them have funded it in more than one year.
- How many funders does SITE Foundation have?
- IRS filings report 3 organizations giving $20,500 in grants to SITE Foundation, 3 of which have funded it in more than one year.
- Who is the largest funder of SITE Foundation?
- CONRAD N HILTON FOUNDATION is the largest funder on record, with $15,000 in grants. The full list of funders is on this page.
- How can an organization like SITE Foundation find more funders?
- Start with the funders already giving here, then look at the foundations that back similar organizations in Illinois. The funding by cause and by state pages list the largest funders for a given area and how to approach them.
These figures are read directly from IRS Form 990 / 990-PF e-file XML: this organization’s own return for FY2024 (financials across 2018–2024), and the filings of 3 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 14, 2026. What this page cannot tell you · view filing