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· Public charity

Alabama Mountain Lakes Tourist Assn

Promote travel, tourism and economic development in north alabama

$159k
Granted FY2017
15
Grants FY2017
1
States reached
$20k
Largest
01What it funds
01FY2017 · 15 grants

Where the money goes

Grants by size, and the largest recipients.

How this is measured
The 15 grants below total $124,000, the rows itemized in this filing. The $158,669 headline is the total grant expense on the return; the other $34,669 is giving the schedule does not break out (grants under the $5,000 itemization floor, grants to individuals, grants on other schedules). Every figure below describes the itemized rows only.

By grant size · FY2017

  • Under $10k14 grants · $104k
  • $10k–50k1 grant · $20k
$9,000
Median grant
1
States reached
$2.1M
Total assets
Largest grants
RecipientAmount
Huntsville Madison Cnty CVB$20,000
Decatur Morgan County CVB$9,000
Jackson County Chamber of Commerce$9,000
Marshall County Convention & Visito$9,000
Individual grant recipient$9,000
Cherokee Chamber of Commerce$9,000
DeKalb County Tourism Assn$9,000
Gadsden Etowah Tourism Board$9,000
Individual grant recipient$9,000
Athens Limestone County Tourism Boa$7,000
Winston County Arts Council$5,000
Lawrence County Chamber of Commerce$5,000
Blount County Chamber of Commerce$5,000
C3 of Northwest Alabama$5,000
Franklin County Chamber of Commerce$5,000
02The need
02

Does the money reach high-need areas?

Each grant placed by the hardship in its grantee’s ZIP, against the area’s typical level.

show:

Dollar for dollar, its grants (FY17–17) land where the poverty rate runs at 15%, against an area that typically sits at 18%. 17% of its dollars go to grantees based in above-average-need neighborhoods. Its grants skew toward lower-need ZIPs.

area typical 18%Huntsville Madison Cnty CVB: $20k → 11%Athens Limestone County Tourism Boa: $7k → 13%Florence Lauderdale Tourism: $9k → 13%Blount County Chamber of Commerce: $5k → 14%Cherokee Chamber of Commerce: $9k → 16%Jackson County Chamber of Commerce: $9k → 16%Lawrence County Chamber of Commerce: $5k → 16%Marshall County Convention & Visito: $9k → 17%Colbert County Tourism: $9k → 17%C3 of Northwest Alabama: $5k → 18%Gadsden Etowah Tourism Board: $9k → 18%Winston County Arts Council: $5k → 18%Franklin County Chamber of Commerce: $5k → 19%DeKalb County Tourism Assn: $9k → 19%0%20%40%50%more need →
grant to an above-average-need area below average· circle size = grant amount
How this is measured
Matched: human-services grants are those whose grantee’s IRS cause code is Human Services. Placed by people below the poverty line in the grantee’s ZIP, averaged from the tracts in that ZIP.
How this is measured
US grants placed by each grantee’s ZIP, which can differ from where services are delivered. Need from public data (U.S. Census/ACS, CDC PLACES, Eviction Lab, USDA), shown as context about the area, never attributed to the funder’s giving.
03Its field
03the grantee network

3 grantees tracked through their own filings, 2017–2025.

Each grant beside the grantee’s revenue from every source, year by year.

How this is measured

Counted here: distinct organizations funded across 2017 to 2025, not grant rows in a single year, so this will not match the grant count on the cover. 3 of the 15 grantees resolved in that span have returns of their own we could reconcile.

Each grantee is resolved to its own IRS returns. Association, dated; never a causal claim.

0
Load-bearing (≥25% of a budget)
2
Early backer (in before they grew)
3/3
Grantees still filing
2/3
Grew since first funded

Where the money sits, by cause and then by grantee

Huntsville Madison Cnty CVB: $20,000 · OtherHuntsville Madison Cnty CVBMarshall County Convention & Visito: $9,000 · OtherMarshall County Convention & VisitoJackson County Chamber of Commerce: $9,000 · OtherJackson County Chamber of CommerceIndividual grant recipient: $9,000 · OtherIndividual grant recipientCherokee Chamber of Commerce: $9,000 · OtherCherokee Chamber of CommerceDecatur Morgan County CVB: $9,000 · OtherDecatur Morgan County CVBGadsden Etowah Tourism Board: $9,000 · OtherGadsden Etowah Tourism BoardDEKALB TOURISM INC: $9,000 · OtherDEKALB TOURISM INCIndividual grant recipient: $9,000 · OtherIndividual grant recipientAthens Limestone County Tourism Boa: $7,000 · OtherAthens Limestone County Tourism BoaBlount County Chamber of Commerce: $5,000 · OtherLawrence County Chamber of Commerce: $5,000 · OtherFranklin County Chamber of Commerce: $5,000 · OtherC3 OF NW ALABAMA INC: $5,000 · Community ImprovementWINSTON COUNTY ARTS COUNCIL: $5,000 · Arts & Culture
Other$114,000Community Improvement$5,000Arts & Culture$5,000

Each grantee by its size and the funder’s share of it; top left is load-bearing

25%50%75%100%grantee revenue →↑ funder's share of their budgetDEKALB TOURISM INC: $9,000 over 1y, 3.4% of budgetC3 OF NW ALABAMA INC: $5,000 over 1y, 1.6% of budget
Grantee by grantee: a decade per organization, before and after funding

A decade per grantee: revenue shaded, grants as bars, all rows on one timeline.

  • Who funds DEKALB TOURISM INC ↗
  • Who funds C3 OF NW ALABAMA INC ↗
  • Who funds WINSTON COUNTY ARTS COUNCIL ↗

How much its grantees rely on government

Each dot is one organization Alabama Mountain Lakes Tourist Assn funds: left to right is the share of its income from government, bottom to top the share from Alabama Mountain Lakes Tourist Assn. Bigger dots raise more.

2024
’20’21’22’23’24’25
no gov · 00%0%1%3%5%funder's share of their income ↑0%15%30%45%60%share of the org’s income from government →
    no gov moneyreceives it· size = income
    0get no government money at all
    2report government grants on their 990 we could not trace to a source (not plotted)
    0rely on government for over half their income
    ⤢ axis zoomed · 0–60%
    typical government reliance, FY20–25
    How this is measured
    Government income is each org’s traced federal awards (USASpending grants and contracts) plus state payments (open checkbooks) as a share of its total revenue (IRS Form 990); the self-reported government-grant line (990 line 1e) is carried for cross-check: a grantee that reports government grants we could not trace to a source is left off the chart rather than shown as receiving none. An association, not a claim that a grant caused the public funding. Coverage is precision-first, a floor rather than a census; state records exist for 9 states, so a grantee outside them shows no state figure (dimmed) rather than a false zero. Federal award amounts are obligations, which can span years, so a single-year share is indicative. 990 filings lag 12 to 24 months.

    On method. Every financial figure here is read from IRS e-file XML, the funder’s own 990/990-PF, and from the multi-year returns of the 15 grantees we resolved, each linked to its source. Grantee outcomes are each organization’s own program-service reporting (Form 990, Part III), read as association with funding, never as caused by it. Low-confidence name matches are suppressed rather than guessed. How we build these →

    How this is measured
    Each figure carries one of six labels. Filed is what the funder reported on its return. Official is another government record about an organization, such as a federal award or a charity register, joined by name where no shared identifier exists. Resolved is an identity we worked out where the filing named a recipient without an EIN, kept only above a measured confidence threshold. Computed is arithmetic over those, like themes, portfolio clusters and co-funder strength. Context is a statistic about a place rather than about an organization, which is what the need overlay is: it describes the area a grantee’s address sits in, not where its work lands. Inferred is drawn by a model from text, like the partnerships read out of public news and organization websites. Each is labeled where it appears.

    Generated from the IRS Form 990 e-file return for fiscal year 2017, released 2017. Filings run roughly 12 to 24 months behind; figures are dated accordingly.

    Possibly out of date. A more recent filing (FY2025) is on record and reports no grant expense, so the figures above are from FY2017, the most recent year this funder made grants.

    Source object · view filing

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