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Ontario · Registered charity

SMART SERVE ONTARIO

SMART SERVE ONTARIO (Ontario) receives grants from 2 organizations whose Canada Revenue Agency filings report C$65,245 to it, the largest being UNITED WAY OF GREATER TORONTO (C$65,243). 0 of them have funded it in more than one year.

Revenue FY2024
C$11M
Funders on record
2
Grants received
C$65k
Net assets
C$24M
0/2 repeat funderspeak grant-dependency 2%
01What it does

What Smart Serve Ontario does

Ongoing programs

Smart Serve Ontario promotes a safeer and healthier ontario through two alcohol and gaming commission of ontario ('agco') approved courses in responsible liquor service: a comprehensive course and a retail-focused course ensuring responsible alcohol sales service handling and delivery. Since 1995 our mandate is to support the industry in their endeavours to ensure responsible alcohol service is aligned with public safety for the good of our communities. We continue in our efforts to ensure the message of responsible alcohol consumption is understood by the broader public including university and college students. Through education state-of-the-art training open dialogue and strategic partnerships our primary goal is to be an active participant in helping to change the culture and behavior of all who engage in the sale service and consumption of beverage alcohol. Smart Serve Ontario proudly supports education in hospitality and tourism management throughout the province of ontario by: providing scholarships to universities and colleges in ontario in support of hospitality culinary tourism and hotel management; supporting many hospitality and tourism associations and…

As stated on its FY2024 T3010.

02The organization over time

The organization over time

Each line starts at 100 in 2017, so what you read is the shape rather than the size: 150 means half as much again as 2017, 50 means half. The number beside each label in the key is where it ended. The shaded band is where the middle 50% of its peers' revenue would sit, given their growth.

100 = 20172017 Revenue 100 (C$3.7M) Expenses 100 (C$2.6M) Net assets 100 (C$8.6M)2018 Revenue 109 (C$4.1M) Expenses 101 (C$2.6M) Net assets 117 (C$10M)2019 Revenue 114 (C$4.3M) Expenses 121 (C$3.1M) Net assets 130 (C$11M)2020 Revenue 123 (C$4.6M) Expenses 135 (C$3.5M) Net assets 143 (C$12M)2021 Revenue 89 (C$3.3M) Expenses 100 (C$2.6M) Net assets 152 (C$13M)2022 Revenue 169 (C$6.3M) Expenses 148 (C$3.8M) Net assets 180 (C$16M)2023 Revenue 332 (C$12M) Expenses 309 (C$8.0M) Net assets 231 (C$20M)2024 Revenue 298 (C$11M) Expenses 278 (C$7.2M) Net assets 277 (C$24M)
'17'18'19'20'21'22'23'24
Revenue (298)Expenses (278)Net assets (277)Peer revenue range

Balance sheet

Total assets and total liabilities at each year end, in dollars. The largest one-year move in total assets was 2022 to 2023, from C$16M to C$21M (+28%).

C$9.0M
C$11M
C$12M
C$13M
C$13M
C$16M
C$21M
C$25M
'17'18'19'20'21'22'23'24
Total assetsTotal liabilities

How it's funded, over time

Each bar is one year's revenue split into where it came from, and every bar is the same height — these are shares, not amounts, so a year that raised twice as much looks the same size. Hover a bar for the split.

2017
2018
2019
2020
2021
2022
2023
2024
ContributionsProgram revenueInvestmentOther

Government-grant reliance: 2020 25% · 2021 7% · 2022 0% · 2023 0%. Grants only. Government contracts and fees sit inside program revenue.

0% of SMART SERVE ONTARIO’s revenue is contributions — more earned-revenue than three-quarters of its peers (1% for the typical peer).

This organization
Typical peer · 123 orgs

Surplus & reserves

Operating surplus or deficit each year, and months of liquidity in hand. 0 of the last 8 reported years ran a deficit.

C$1.1M
’17
C$1.5M
’18
C$1.1M
’19
C$1.1M
’20
C$751k
’21
C$2.5M
’22
C$4.4M
’23
C$3.9M
’24
22
months of
reserve

Leadership and staff

The officers, directors, trustees and key employees listed on each return. Joined and no longer listed compare each filing with the year before, matching people by surname and first initial; a year after a gap, or a roster under three people, has no comparison.

'17'18'19'20'21'22'23'24
Listed7788911129
Joined·+0+2+0+2+2+2+2
No longer listed·0101015
03Who funds it

Who funds it, year by year

2019 → 2021: the base held at 1 funder, grant income fell C$65k → C$2.

Funder
'19
'21
total
C$2
funders
1
1

From the CRA filings of SMART SERVE ONTARIO’s funders (the co-funder graph). Association, not causation. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024 is still being filed and is shown unshaded; it does not move any figure on this page.

How concentrated its funding is

SMART SERVE ONTARIO leans on a few funders — its largest provides 100% of grant income and the top three 100%; half comes from just 1 funder.

the vertical line marks half of all grant income — 1 funder to its left

100% of the income these shares are computed over arrives through pass-through sponsors or from payers whose filings do not say what kind of payment it is. Concentration is still measured over all of it, because the money is real; what it does not support is a claim about how many institutions have chosen to fund SMART SERVE ONTARIO.

100%
largest funder
100%
top three
~1
effective funders

Largest funder’s share by year: 2019 100% · 2021 100% — broadly stable.

“Effective funders” = inverse Herfindahl index (1 / Σ shareᵢ²) — the number of equal-sized funders that would give the same concentration. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024 is still being filed and is shown unshaded; it does not move any figure on this page.

Where its funders are

100% of SMART SERVE ONTARIO's grant income comes from Ontario funders.

In-province vs out-of-province, by year

’19
’21
Ontario out of province

Funder regions come from each funder’s own filing. Trends are read to FY2023, the last fiscal year that has finished arriving. FY2024 is still being filed and is shown unshaded; it does not move any figure on this page.

04Its place in the field

Against its field

SMART SERVE ONTARIO runs a healthier operating margin than three-quarters of the 145 community resource nonprofits its size.

Operating margin35% · top quartile
Months of reserve21.9mo · top quartile
Revenue growth (annualized)17% · top quartile

this organization peer median middle 50% of peers· 145 community resource nonprofits $10M–$100M, FY2024

Government revenue SMART SERVE ONTARIO reports

Federal, provincial and municipal funding on the organization’s own T3010 return.

FY2023C$33k
20
21
22
23
  • 0% of FY2023 revenue
  • As filed, not traced to an award

Organizations like SMART SERVE ONTARIO

Organizations whose mission and program text most resemble this one, by semantic similarity over every charity on the CRA register — the closest peers, and often the clearest route to shared or prospective funders.

In Ontario

Nationally

05Profile & governance

Read directly from this organization’s own T3010 return, as neutral context.

Where the money goes

73% of spending goes to programs.

Program 73%Management 27%Fundraising 0%

Governance

9
board members

Questions and answers

Who funds SMART SERVE ONTARIO?
SMART SERVE ONTARIO (Ontario) receives grants from 2 organizations whose Canada Revenue Agency filings report C$65,245 to it, the largest being UNITED WAY OF GREATER TORONTO (C$65,243). 0 of them have funded it in more than one year.
How many funders does SMART SERVE ONTARIO have?
Canada Revenue Agency filings report 2 organizations giving C$65,245 in grants to SMART SERVE ONTARIO.
Who is the largest funder of SMART SERVE ONTARIO?
UNITED WAY OF GREATER TORONTO is the largest funder on record, with C$65,243 in grants. The full list of funders is on this page.
How can an organization like SMART SERVE ONTARIO find more funders?
Start with the funders already giving here, then look at the foundations that back similar organizations in Ontario.

These figures are read directly from the CRA's published T3010 data: this organization’s own return for FY2024 (financials across 2017–2024), and the filings of 2 funders that report grants to it. “On record” means captured in the filings we have parsed — a funder that does not e-file, or whose grant detail is not itemized, will not appear. Filings run roughly 12–24 months behind. Trends on this page end at FY2023, the last fiscal year that has finished arriving; later years are shown and marked, and move no figure. Data on this page was exported October 14, 2026. What this page cannot tell you · View the T3010 on the CRA register