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Toronto, ON · Private foundation

The Primrose Charitable Foundation

The foundation is a private one whose principal purpose is to receive and maintain funds to apply to charities registered under the income tax act.

C$73k
Granted FY2024still arriving
22
Grants FY2024still arriving
1
Regions reached
C$5k
Largest
01What you fund
01FY2024 · 22 grants

Where the money goes

Your grants by size, and where they go.

C$3,000
Median grant
1
Regions reached
C$1.6M
Total assets
Largest grants
RecipientAmount
WORLD VISIONC$5,000
SUNNYBROOK FOUNDATIONC$5,000
THE PRINCESS MARGARET CANCER FOUNDATIONC$5,000
ART GALLERY OF ONTARIOC$5,000
SHARELIFEC$4,000
COVENANT HOUSE TORONTOC$4,000
SICKKIDS FOUNDATIONC$3,000
CHILDREN'S AID FOUNDATION OF CANADAC$3,000
ROYAL ONTARIO MUSEUM FOUNDATIONC$3,000
CANADIAN OPERA COMPANYC$3,000
THE NATIONAL BALLET OF CANADAC$3,000
MCMICHAEL CANADIAN ART FOUNDATIONC$3,000
TORONTO PUBLIC LIBRARY FOUNDATIONC$3,000
CANADIAN CANCER SOCIETYC$3,000
ALZHEIMER SOCIETY CANADAC$3,000
02Your edge
repeat funding

Who you back again

Which organizations you funded more than once, and which you funded a single time. Each grantee is matched to its own filings.

94%of every dollar goes to organizations you’ve funded before.
C$332k · 24 repeat orgsC$20k to everyone else

And the relationships you keep tend to grow: grantees you re-up on have seen median revenue of +14% since the first grant, against -3% for the ones you funded once.

24 repeat relationships — 17 still active in FY2024, 7 since wound down; 5 grantees were first funded in FY2024 (too recent to call).

How the two cohorts compare

Re-uppedFunded once

Organizations

24
7

Total granted

C$332k
C$8k

Median revenue growth · since first grant

+14%
-3%

Still filing today

96%
86%

New vs renewed · share of each year

In FY2024, 83% of grant dollars renewed an existing relationship; C$12k went to new ones.

50%100%’17’18’19’20’22’23’24
RenewedFirst-time

First-time = a grantee’s first year in your filing window; renewed = funded in an earlier year too. As a portfolio matures the renewed share naturally climbs — once funded, an org stays “renewable” — so the signal is the years that buck it (a new-grantee intake wave). The earliest year is left-censored: relationships that predate the data read as “new.”

Backed again, and grew

  • TP
    THE PRINCESS MARGARET CANCER FOUNDATION
    7× · 2017–2024 · C$83k · revenue +59%
  • SF
    Sunnybrook Foundation
    7× · 2017–2024 · C$38k · revenue +93%
  • TS
    THE SCOTT MISSION
    6× · 2018–2024 · C$21k · revenue +167%

Funded once

  • RO
    ROYAL ONTARIO MUSEUM
    one grant, 2018 · C$3k · revenue +13%
  • T
    TVO
    one grant, 2018 · C$1k · revenue +1%
  • TP
    TORONTO PARKS + TREES FOUNDATION
    one grant, 2019 · C$1k · revenue -100%

Repeat = funded in two or more distinct years; growth and survival are read from each grantee’s own subsequent CRA filings.

03Your field

The map has a center of gravity: the average direction from the rest of the sector toward the organizations the foundation funds — the shape of its giving. Scoring every nonprofit along that direction surfaces the ones that look most like the portfolio. These are the closest matches that aren’t grantees — a resemblance in what they say they do, not a recommendation.

1
Uhn Foundation

We raise fund for research education and the enhancement of patient care at Toronto General and Western hospitals as well as Toronto Rehabilitation Institute and Michener Institute of Education at UHN. Together with our donors we are…

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2
Toronto Foundation

The purpose of toronto foundation is to create a more fair and justice society where everyone can thrive by mobilizing those with resources and the will to partner with others. the foundation publishes research including the toronto's…

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3
Museum of Toronto History

Museum is an evolving collection of diverse stories histories and programs. our work is about growing a comprehensive archive of toronto that explores how we live in toronto past present and future. we are about meaningful exchange that…

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4
Toronto Arts Foundation

Provides finanical support to artists and arts organizations in toronto. offers awards ad commissions recognizing artistic excellence. administers donor-directed funds and special initiatives supporting public engagement artist recognition…

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5
National Gallery of Canada Foundation

Assisting the national gallery of canada in the areas of education curatorial research acquisitions and public programs.

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6
Toronto Cultural Advisory Corporation

The toronto cultural advisory council operating as the toronto arts council (tac) is the city of toronto's funding body for artists and arts organizations. since 1974 tac has played a major role in the city's cultural industries by…

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7
Toronto Rehabilitation Institute Foundation

The toronto rehabilitation institute foundation's mission is to raise grant and steward funds to support the mission of the toronto rehabilitation institute (which is part of the university health network) to develop solutions for people…

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8
Toronto Botanical Garden

To enable Toronto Botanical Garden's mission vision and values: Mission Toronto Botanical Garden connects people and plants fostering sustainable communities and developing reciprocal relationships with nature through lifelong learning.

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9
Canadian Opera Foundation

Canadian Opera Foundation acquires holds and applies funds to assist in the development of the Canadian Opera Company and any successor organization as determined by the Board of Directors.

—
10
The Toronto and Region Conservation Authority / Office De Protection De La Nature De Toronto

TRCA works to protect conserve and restore natural resources within its jurisdiction for the benefit of current and future generations. TRCA provides programs and services that support healthy rivers and shorelines sustainable communities…

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11
Fondation Brain Canada / Brain Canada Foundation

Brain canada is a national non-profit organization that enables and supports excellent innovative paradigm-changine brain research in canada. it plays a unique and invaluable role as the national convener of the brain research community.…

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12
CityFund Foundation

The Foundation provides funds to qualified donees to further its charitable interests. Examples include: City of Toronto City of Burlington City of Brampton.

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For reference, the grantee most central to the portfolio’s shape is The Royal Ontario Museum Foundation and the most unlike its peers is Scott Mission. Resemblance is measured on each organization’s own IRS 990 mission text; it reflects how work is described, not its quality or impact.

02the grantee network

35 grantees tracked through their own filings, 2017–2024.

Each one resolved to its own CRA returns and tracked year by year — your grant beside their revenue from every source. Association, dated; never a causal claim.

Counted here: distinct organizations you funded across 2017–2024, not grant rows in a single year — so this will not match the grant count on the cover. 35 of the 36 grantees resolved in that span have returns of their own we could reconcile; the rest are funded organizations whose filings we could not track year by year.

0
Load-bearing (≥25% of a budget)
2
Early backer (in before they grew)
34/35
Grantees still filing
18/35
Grew since you first funded

Each org by its size and your share of it — top-left is where you’re load-bearing

25%50%75%100%C$100kC$1.0MC$10MC$100Mgrantee revenue →↑ your share of their budgetTHE PRINCESS MARGARET CANCER FOUNDATION — C$82,500 over 7y, 0.0% of budgetSunnybrook Foundation — C$37,500 over 7y, 0.0% of budgetART GALLERY OF ONTARIO — C$21,500 over 6y, 0.0% of budgetTHE SCOTT MISSION — C$21,150 over 6y, 0.0% of budgetCANADIAN OPERA COMPANY — C$17,000 over 6y, 0.0% of budgetTHE NATIONAL BALLET OF CANADA — C$16,000 over 6y, 0.0% of budgetCANADIAN FEED THE CHILDREN — C$15,000 over 3y, 0.1% of budgetSHARELIFE — C$14,500 over 5y, 0.0% of budgetWORLD VISION — C$10,000 over 2y, 0.0% of budgetCANADIAN CANCER SOCIETY — C$10,000 over 6y, 0.0% of budgetCAMH FOUNDATION — C$9,000 over 4y, 0.0% of budgetROYAL ONTARIO MUSEUM FOUNDATION — C$9,000 over 3y, 0.0% of budgetMCMICHAEL CANADIAN ART FOUNDATION — C$9,000 over 4y, 0.1% of budgetHEART & STROKE FOUNDATION — C$8,552 over 3y, 0.0% of budgetTORONTO PUBLIC LIBRARY FOUNDATION — C$8,500 over 3y, 0.0% of budgetTHE SALVATION ARMY — C$8,000 over 3y, 0.8% of budgetDAILY BREAD FOOD BANK — C$8,000 over 3y, 0.0% of budgetCOVENANT HOUSE TORONTO — C$7,000 over 2y, 0.0% of budgetNATIVE WOMEN'S RESOURCE CENTRE OF TORONTO — C$5,000 over 2y, 0.1% of budgetTRINITY COLLEGE — C$3,000 over 1y, 0.0% of budgetTHE FRIENDS OF FORT YORK AND GARRISON COMMON — C$3,000 over 3y, 1.0% of budgetSICKKIDS FOUNDATION — C$3,000 over 1y, 0.0% of budgetCHILDREN'S AID FOUNDATION OF CANADA — C$3,000 over 1y, 0.0% of budgetVICTORIA UNIVERSITY — C$3,000 over 1y, 0.0% of budgetROYAL ONTARIO MUSEUM — C$2,500 over 1y, 0.0% of budgetALZHEIMER SOCIETY TORONTO — C$2,000 over 3y, 0.0% of budgetHERITAGE TORONTO — C$2,000 over 2y, 0.1% of budgetTVO — C$1,000 over 1y, 0.0% of budgetTORONTO PARKS + TREES FOUNDATION — C$1,000 over 1y, 0.1% of budgetTHE FORT YORK FOUNDATION — C$1,000 over 1y, 4.3% of budgetTHE ONTARIO PARKS ASSOCIATION FOUNDATION — C$1,000 over 1y, 2.7% of budgetTHE FRIENDS OF NIAGARA NATIONAL HISTORIC SITES — C$1,000 over 1y, 0.3% of budgetHEART AND STROKE FOUNDATION — C$1,000 over 2y, 0.0% of budgetPROGRESS PLACE — C$150 over 1y, 0.0% of budgetCIRCLE OF HOME CARE SERVICES — C$150 over 1y, 0.0% of budget
Go grantee by grantee — a decade per org, and how each moved after you funded them

A decade per grantee — revenue shaded, your grants as bars, all rows on one timeline.

The grantmakers whose grantees overlap with yours far more than size alone predicts. Each orbits closer the stronger the alignment; the arcs between them show where they also fund each other. Here it reads as a tightly interlocked camp — most of these funders back each other's grantees too.

Toronto FoundationON11.9× affinity11 shared granteesties to 11 of 11Hover any node to trace its alignments.Compare side by side →

Open a dossier: Toronto Foundation · Jackman Foundation · Aqueduct Foundation · Jewish Foundation of Greater Toronto · Fiera Capital Foundation - Fondation Fiera Capital · The McLean Foundation · Link Charity Canada Inc · Canada Gives · Burgundy Legacy Foundation · Fondation Philantra Philantra Foundation · Charities Aid Foundation Canada · Hydro One Employees' and Pensioners' Charity Trust Fund

Affinity is a Gamma-Poisson posterior co-funding rate, re-centered on the typical rate, so thin evidence shrinks toward no signal. A research starting point: overlap is association, not proof of shared intent.

On method. Every financial figure here is read directly from the Canada Revenue Agency’s published T3010 data — your own annual information return and the multi-year returns of the 36 grantees we resolved across every year we hold, several hundred filings in all (a different count from the grant rows on the cover, which are one fiscal year) — each linked to its source. Grantee achievements and outcomes are each organization’s own program description on its T3010; we read these as association with sustained funding — the foundation is one of several forces — suppress low-confidence name matches rather than guess, and say so where a figure rests on a single grant or filing. Not everything on this page is a filed figure, and the difference matters. Filed is what you reported on your return. Official is another government record about an organization, such as a federal award or a charity register, joined by name where no shared identifier exists. Resolved is an identity we worked out where the filing named a recipient without a BN, kept only above a measured confidence threshold. Computed is arithmetic over those, like themes, portfolio clusters and co-funder strength. Context is a statistic about a place rather than about an organization, which is what the need overlay is: it describes the area a grantee’s address sits in, not where its work lands. Inferred is drawn by a model from text, like the partnerships read out of public news and organization websites. Each is labeled where it appears. How we build these →

Generated from your T3010 annual information return for the fiscal period ending 2024-06-30, as published by the Canada Revenue Agency in 2024. Amounts are Canadian dollars, as filed and never converted. Registered as a private foundation under foundations.

Source object 758769491:2024-06-30 · View the T3010 on the CRA register

Play a game based on Primrose’s filings →